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The Microsoft Surface's Beauty is Only "Surface Deep"

Stay N' Alive

As a long-time Microsoft fan (my first computers were all PCs), and with all my excitement about Windows 8, I was very excited about the Microsoft Surface. With all the hype Microsoft was giving it - run all your Windows apps across every Microsoft device, in a beautiful, comfortable environment - I was anxious to try it out!

Microsoft 111
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Paying Homage to the Social Technographics Ladder

Ignite Social Media

In my experience, it helped brands understand the whys and hows of people using social media tools and networks. I clearly remember discussing this chart with folks from Microsoft before we started running the Windows social channels for them. Fewer than 10% blame advertising or the user experience for not using Facebook.

Survey 148
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Is LinkedIn a Sign of What’s to Come for Social Media Networks? | Social You Should Know

Ignite Social Media

Microsoft and LinkedIn made big headlines this week, while social networks continue to expand their advertising features. That and more in this week’s Social You Should Know. Microsoft Buys LinkedIn – A Sign of Things to Come?

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How Will Brands Invest Social Ad Budgets Pulled from the Facebook Boycott?

Ignite Social Media

Facebook is in the midst of a boycott by some large advertisers during this month of July 2020. Where to Invest Social Ad Budgets. LinkedIn was purchased by Microsoft in 2016 for over $26 billion and it’s the premier business-focused social network. That makes for desirable B2B targeting in particular.

Brands 176
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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore. 75% of B2B buyers use social media to make buying decisions. You can structure your organic content and advertising campaigns around this for higher chances of success.

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How Facebook is Slowly Strangling Twitter

Convince & Convert

Facebook buys Instagram, which becomes far larger. Twitter launches lead generation advertising cards. Twitter launches a one-click buy button. Twitter buys Periscope and builds it into a popular service. Is Facebook the New Microsoft? No coincidence perhaps that Microsoft owns 10% of Facebook.

Twitter 60
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Google Buzz- Is there a hidden agenda?

Atom Thought

What happens if Yahoo also launches a social platform around it’s email service integrated with flickr? Better still: What happens if Microsoft launches a social platform around outlook email application? The scene is similar now- Social Networking scene is dominated by Facebook and Twitter.

Google 157