Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Samir Balwani. Adam Singer. Kristi Hines.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

JANUARY 9, 2012

Especially in a highly subjective arena like advertising, tastes vary widely. As a marketer, don’t sound the alarm just because you see a few negative tweets or forum comments doesn’t mean all hope is lost. Did the agency use a crowdsourced idea to devise the talking bag concept? Lessons Learned From a Talking Bag.

Sentiment 115

Sentiment Sysomos Crowdsourcing Visible Technologies 115

Convince & Convert

JANUARY 9, 2012

Especially in a highly subjective arena like advertising, tastes vary widely. As a marketer, don’t sound the alarm just because you see a few negative tweets or forum comments doesn’t mean all hope is lost. Did the agency use a crowdsourced idea to devise the talking bag concept? Lessons Learned From a Talking Bag.

Sentiment 87

Sentiment Sysomos Crowdsourcing Visible Technologies 87

Direct Marketing Observations

FEBRUARY 9, 2010

Online advertising was banners and e-mails. Comcast said it would buy NBC. In just 10 years, our century-old mass-market media model has given way to a new structure dominated by the economics of one. Customers now take their opinions directly to the market. The contraction of mass-market media has brought plenty of pain.

Industry 143

Industry Aggregator Crowdsourcing Wikipedia 143

Buzz Marketing for Technology

FEBRUARY 15, 2012

Later, when launch is imminent, social channels are becoming a key factor in setting media and advertising strategies. Information gathered as part of market analysis might signal that customers are showing strong preference for the features of another company’s competing product. Related posts: How important is real-time data?

Process 205

Process Analysis Compete Data 205

Atom Thought

JANUARY 22, 2009

NORTEL at one point in time commanded almost 33% of Canadian stock market value and boasted of a stock market value of over USD250b before filing for bankruptcy as we entered the year 2009. Not for Social Media Marketing! 2 Million ONLINE Leads Market for BFSI Sector in India! Related Posts: Recession?

Crowdsourcing 113

Crowdsourcing Open Source Microsoft Cost 113

The Way of the Web

AUGUST 30, 2012

Marketing has evolved rapidly in the last few years to try to keep up with the digital world. One sign of this has been recent calls for a change from Chief Marketing Officer roles to becoming Chief Marketing Technologists.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Laurel Papworth

FEBRUARY 12, 2010

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. Yesterday, Twitterers noted that Darren Rowse , otherwise known as Australia’s most popular media and marketing blogger Problogger, had had his logo ripped off by BeamDotMy. My Plagiarism story.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. link] Hot In Marketing Cognitive Surplus – Use Social Connectivity to Change the World | Book Reviews | Social Media Consulting – Con.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. There is zero advertising on JaneNation.com, and there never will be. John & Partners , a full-service advertising and public relations firm, based in Jacksonville.

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

MARCH 10, 2010

I crowdsourced the design using Crowd Spring, and selected Tzeyee and her design over dozens of other contenders. Download it: [link] [link] Marketing Cloud RT @jerrykfreeman: Have you scored a free copy of @jaybaer's Staggering Social Media Insights – The Best of #Twitter 20?

Social Media 116

Social Media eBook Strategy Social CRM 116

Convince & Convert

FEBRUARY 5, 2010

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Buzz Marketing for Technology

FEBRUARY 8, 2012

So here is what I told him that marketers should be doing with analytics but haven’t truly adopted. Marketing is the last big spend on the income statement and its our turn to show how we can be more effective with the same dollars. He really didn’t know. Small Budget – Big Impact So let me ask you a question – if.

Analytics 229

Analytics Crowdsourcing SEO Data 229

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. link] [link] WebPro360 And, it's not just about businesses 'tooting' their own horn. Great thoughts, Laura!

CSR 137

CSR Social Media Strategy Consultant 137

Buffer Social

MAY 13, 2019

The music streaming service has been around since 2008, and it’s been a hidden treasure for marketers for several years now thanks to its deep audience insights. Many other websites have covered the advertising potential of the platform. These crowdsourced lists make for a great content in a tweet or Instagram post. Spotify ads.

Platform 75

Platform Brands Social Networking Instagram 75

Social Media Marketing

OCTOBER 3, 2012

Your marketing team and agency has just been put on notice. awareness), acknowledgement of "Gangnam Style" going viral (as "horse dance") As the campaign neared its conclusion, it was announced that the final image in the series would be crowdsourced. We need to stop thinking like message-driven marketers and more like human beings.

Content 168

Content Crowdsourcing Construction Meme 168

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Cindy Bates. Cindy_Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Later

MARCH 31, 2020

When you’re hyper-focused on depth, you’ll have an audience that trusts your recommendations, buys the products you recommend, and follows you to other platforms. lindsaysilb dropping some knowledge on how crowdsourcing has helped her build a community on Instagram. herlifebydesign #herlifebydesignpodcast.

Influencer 86

Influencer Instagram Tips Microblogging 86

Later

MARCH 31, 2020

When you’re hyper-focused on depth, you’ll have an audience that trusts your recommendations, buys the products you recommend, and follows you to other platforms. lindsaysilb dropping some knowledge on how crowdsourcing has helped her build a community on Instagram. herlifebydesign #herlifebydesignpodcast.

Influencer 66

Influencer Instagram Tips Microblogging 66

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. I’ve been a tech marketing consultant for 25+ years, but watching people try to take the value of advice to free just plain sucks. Sound off in the comments.

Products 267

Products Consultant Price Social Media 267

Convince & Convert

MAY 19, 2010

is Crucial to your Content Marketing Strategy May 19th, 2010 |Written By: russhenneberry | View Comments Tweet Guest post from Russ Henneberry , who writes, speaks and executes on content marketing plans for small businesses. Marketing was much easier when it was controllable. Then they can go back to business as usual.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Convince & Convert

APRIL 8, 2010

Would it work as a marketing and/or presentation device? link] Wissensauslese RT @jaybaer: The Truth About the iPad: Are you old enough to remember when the TV remote control was inv… [link] #marketing [link] Innovate AZ The Truth About the iPad: Are you old enough to remember when the TV remote control was invented?

iPad 136

iPad Content iPhone Wireless 136

Webbiquity SMM

JANUARY 5, 2016

As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot. These writers face the same challenge.

Content 60

Content B2B Marketing Hubspot 60

Convince & Convert

JUNE 23, 2010

What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. Market research is as important to most companies as the payroll department.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Webbiquity SMM

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. This should be a wake-up call for companies’ content on pursuing outbound marketing initiatives. Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer! Originally from Oz.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

AUGUST 25, 2010

Working Together to Remove Money From Your Pocket What used to be content intended for all end-users to access the same way is now possibly just a piece of the marketing puzzle to properly equip cross-brand, cross-vertical collaboration and integration. We’re willing accomplices in our own marketing funnel.

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Hootsuite

OCTOBER 1, 2019

First step: don’t buy them. Lest we forget that photography was an art before it was a marketing tool, we all have to own up to the fact that sometimes our taste exceeds our skill. Have you done your target market research ? Plus, you’re crowdsourcing some off-the-cuff focus group feedback. Trust us.). Time to level up.

Instagram 111

Instagram Geotagging How To Tourism 111

Hootsuite

MARCH 31, 2020

How to Use Twitter Analytics: The Complete Guide for Marketers. The Hootsuite blog, for example, shares up-to-date content about social media marketing and how to use social tools. Learn more : Messenger Apps for Business: How to Use Chat for Marketing. Clickbait’s goal is usually to generate pageviews and advertising revenue.

List 145

List Social Media HootSuite URL 145

Later

MAY 8, 2019

Check out these popular tips, tricks, and industry-favorite features to help you create your own successful Instagram for fashion marketing strategy! . The Rise of Influencer Marketing For Fashion. Measuring the Results of Your Instagram Marketing Strategy. Table of Contents. How Fashion Brands are Using IGTV.

Fashion 83

Fashion Instagram Influencer UGC 83

Laurel Papworth

MAY 13, 2014

compare it to social media funding, civic crowdsourcing and peer to peer industries. A completely free market where both companies/capitalism AND the public sector are removed – an interesting concept no? It can buy you access, influence and power. Let’s have a look at. some basic democratic activities and then.

Collaboration 104

Collaboration Crowdsourcing Banking Project 104