Trending Sources

Facebook Updates News Feed Algorithm

Ignite Social Media

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which is meant to supply clarity around exactly that question. Simple, right? Both yes and no. I don’t think so.

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News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

I mean content that can be used for Inbound Marketing (hat tip to HubSpot who created the term) things that can be shared socially like blog posts, eBooks, videos, podcasts, research reports. This is the algorithm that controls what you see in your News Feed when you log into Facebook. And you would be surprised what I hear. And the reason that this is so important is because ….

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Messenger Platform v1.3: News Feed Ads Launch Messenger Conversations; Sponsored Messages Debut

SocialTimes Facebook

which includes News Feed ads that launch Messenger conversations and sponsored messages. This is why I’m thrilled to announce the rollout of News Feed ads that open Messenger conversations. Mikhail Larionov News Feed Opt In Opt Out payments PayPal Plugins privacy Reference Parameters Referral Links safety Search security Sponsored Messages Stripe Targeted Ads templates Webview

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Instagram to Offer Social Advertising to All This Year

Spin Sucks

By Eleanor Pierce Am I the only one who likes some of the social advertising on Instagram ? I haven’t gotten any of the Oreo ads people are talking about in my feed, but I have gotten a few that were just plain pretty. Maybe my attitudes about some brands have been influenced by the social advertising images that pop up in my feed as I scroll. Instagram Ads for Everyone!

The Complete, Always-Updated Guide to Facebook Advertising

Buffer Social

Social media has been found to be the most effective digital advertising channel for getting more impressions, clicks, and conversions. You can spend as little as $5 per day on Facebook advertising and see significant results. This article is our best shot at covering all the important aspects of Facebook advertising for someone who is just starting out. Mobile News Feed.

How To Think About Mobile Advertising

Twist Image

Marketers can say whatever they want about advertising. Still, what we, primarily, see when it comes to measuring advertising on mobile platforms is the same as advertising on the Web. Advertising success is classified like this: Was the ad served? There are viewability, deliverability and a host of other issues when it comes to online advertising. If you''re looking at clickthroughs on mobile ads, just refer yourself back to the top of this blog post. advertising. facebook advertising. mobile advertising. online advertising.

Time to Rethink Your Blog Strategy? Writing Epic, Incredible Blog Posts

Pam Moore

I recently saw a video and blog post from a leader in the social marketing space offering tips to generate new ideas for content blog writing. They went so far as instructing them how to leverage RSS feeds, do social listening and more to get ideas for new blog content. Your goal is not to build a blog, website or business that is status quo, right? educates?

Facebook Announces Several Metrics Updates, Corrected Bugs

SocialTimes Facebook

Metrics FYI blog : We know how important it is to be open about meaningful updates we make to our metrics, so we’re creating a new channel for regular information on metrics enhancements. This blog will be similar to our News Feed FYI blog.). Clarified calculations: We’ll clarify some calculations to make sure they reflect how our products are being used by advertisers.

Five Facebook Advertising Features You Haven’t Tried Yet

Webbiquity SMM

Since Facebook unveiled its advertising options for businesses, the ads have grown substantially. From short ads along the right pane to full newsfeed ads, the platform continues to expand its advertising opportunities, giving business new and exciting ways to reach their audiences. Looking for the next big thing in Facebook advertising ? Guest post by Mike Bird. Carousel ads.

The $1,000 Facebook Guide: How I Advertise to People You Can’t…Yet

Viper Chill

Today I’m going to show you how I’m (probably) the only advertiser that can reach all of Moz.com’s users via Facebook. I call it the $1,000 Facebook guide partly because I had planned to sell this information as part of a premium product but mostly because I think it will be worth far more than that to any Facebook advertiser. So…they bought the page. Really.

Native advertising is here to stay

Sherrilynne Starkie

Advertorials have been almost since the dawn of the news business; the concept of native advertising is nothing new. The hope is that readers will click through to the advertisers own web property. The issue is native advertising’s potential to confuse readers about what is and what is not news. Like it or hate it, native advertising is here to stay. I don’t. Stay away!

5 Ways to Beat the Facebook News Feed Update

Proactive Report

You might have noticed it in your personal News Feed. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see. Most people don’t have enough time to see them all,” wrote Facebook engineer Lars Backstrom in a blog post in August 2013. I certainly have. Simple.

How to Use Facebook Advertising to Grow Your Brand or Business – Mari Smith [SSM023]

Buffer Social

That’s where the power of Facebook Advertising comes into play. We had the great pleasure with speaking to one of the premier experts in Facebook marketing, Mari Smith , about just how important Facebook advertising can be for businesses and how to effectively implement and Ads strategy. You’ll also learn great things like: How to get started with Facebook Advertising.

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A Look at the New Twitter Advertising Platform

Kikolani

The social-media giant, Twitter recently released their advertising platform for brands. Twitter released their very first advertising platform. Now’s the time when you can and will receive the most help from Twitter per their advertising platform. Be sure to review my findings via the Twitter blog. This is a guest post by Gregory Smith. Promoted Tweets.

PR Pros Must Embrace the PESO Model

Spin Sucks

On the contrary, paid media for a PR program is social media advertising, sponsored content and email marketing. It is something you own, and it lives on your website or blog. In the above example, “ How to Write Blog Posts That Get Read and Shared ” is the main topic. LinkedIn also often offers free advertising coupons to those who use the social network often.

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6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

Advertise. 6 Ways to Filter Your RSS Feeds. Information overload is a real problem for many web users, and one way to cope with it is to filter your RSS feeds so you only see what you want to see. There are many ways to filter news feeds from your favorite sources, including passively by relying on meme trackers like Techmeme or social news services such as Google Readers shared items. Feed Rinse is a best of class RSS filtering application. Feed Sifter is an almost painfully simple RSS filter that filters in by keyword. Five feeds??? blogging.

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Facebook Pages Paid for 31.68% of Total Reach in April (Report)

SocialTimes Facebook

percent of the 5,000 Facebook pages it studied in April used Facebook advertising, which accounted for 31.68 Locowise said in a blog post announcing its April findings: 50 percent more advertisements were served in 2016 than in 2015, and advertisers are now paying 5 percent more than what they used to last year per ad. percent of their total reach. percent from March.

Advertising Your Blog: Go Viral on a Blogger’s Budget

ProBlogger

This guest post is by The Blog Tyrant. Until now you’ve been relying on organic methods to grow your blog’s traffic—search engine rankings, guest posts , social media and word of mouth. But now you are thinking about stepping into the league of the the big boys (and girls) and spending some money on advertising your blog to the world. Private Advertising.

33 Phenomenal Content Marketing and Copywriting Guides and Tips

Webbiquity SMM

Discover the answers to these questions and many more here in more than 30 of the best content marketing articles and blog posts of the past year. Seeking Marketing Alpha by Propel Growth Blog. ” 5 CEO-Worthy Metrics for Demonstrating Inbound Marketing Success by Marketo B2B Marketing Blog. 11 Timeless Examples #FTW by aimClear Blog. ’ Yawn. ”). Adam T.

11 Content Marketing Tools To Promote Your Blog

SocialFish

Here’s one by Adam Nowlin, that originally appeared on his blog here , and is reposted with permission for you. Meanwhile, some estimates suggest that there are as many as 2 million blog articles uploaded to the internet every 24 hours. Examiner will actually split advertising revenue with article creators. You know how I love posts about content curation tools. Sulia.

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Blogging for Business: 10 Foundational Requirements for Success

Pam Moore

It’s probably not news to you that blogging is an incredible way to build your business and your brand. Mastering the skills and knowing how to build and utilize an integrated social and digital platform inclusive of a quality blog will help separate any marketer and business from the crowd of status quo. Why your blog post must have a mission, vision and clear path for success.

Facebook Journalism Project: A Complete Guide

SocialTimes Facebook

On the subject of multiple Instant Articles, product manager Josh Roberts offered more details in a Facebook Media blog post : Starting Jan. People on the latest version of our iOS and Android applications will be eligible to see these posts in News Feed and on publishers’ pages in the coming weeks. You can read about these and other updates on our Media blog here.

Facebook Testing Ads on Messenger Home Screen in Australia, Thailand

SocialTimes Facebook

Product manager Eddie Zhang announced in a blog post that the social network is testing a module on the Messenger home screen that resembles the application’s existing modules for birthdays and friends who are online. Originally, people were also not very big believers in ads in News Feed because that felt very private, too. But until you try, you are never going to find out.

How to Promote Your Blog in 8 Seriously Easy Steps

agora pulse

Are you missing opportunities to promote your blog? When I first started blogging I’d spend hours writing the perfect post, share it out on Twitter, Facebook, LinkedIn and then move on to the next one. Step 1: Write three blog headlines. Writing a good blog title is an art. I wrote about the process I use to create headlines on my blog earlier this year.

Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well

ProBlogger

Often when I float the idea of advertising amongst my blogging colleagues (including Darren) I get looks of skepticism, dismissal, and that blank empty stare of disinterest. Thinks like crafting better content, creating a product, talking with an advertiser, etc, so it does come at some cost. Advertising when done right is a way to help you expand the community you have today.

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How to Cut Out Advertising in Favor of Inbound Marketing

Convince & Convert

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. This week: From ExactTarget , a blog post called 45 Ways to Build Trust in Your Brand Using Social Media. The RSS feed is: [link].

Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well

ProBlogger

Often when I float the idea of advertising amongst my blogging colleagues (including Darren) I get looks of skepticism, dismissal, and that blank empty stare of disinterest. Thinks like crafting better content, creating a product, talking with an advertiser, etc, so it does come at some cost. Advertising when done right is a way to help you expand the community you have today.

CPC 17

My 3 Words For 2017

Twist Image

With that, the social media space evolved so quickly, that it also became highly monetized by advertising. You could have millions of followers, but now, you have to boost, pay and advertise for your online voice to get heard. I'm going to go back to the days when I first started writing this blog (2003). I need to spend more time in the books and less time skimming the feeds. advertising agency. business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Tags: advertising. Happy New Year!

Gene Carr's Patron Technology Blog

Buzz Marketing for Technology

Gene Carrs Patron Technology Blog. Subscribe to this blogs feed. In an environment in which newspaper revenues continue to be decimated by free classifieds on Craigslist.org and the shift from paper to digital consumption of their product, the owners are facing an advertising gap. blogs, texting, podcasts, online video â?? About. Categories. E-mail Marketing.

32 Experts Share Their Best Blog Post Promotion Tips

Kikolani

In celebration of the launch of my first premium training course on how to promote your content , I asked some of the top blogging, content marketing, and online marketing experts to answer one important question. What’s your most successful method of promoting a blog post or other single piece of content? So how then does a blogger successfully promote a brand new blog post?

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Webinars for Beginner, Intermediate and Advanced Facebook Advertisers

Jon Loomer

As discussed a few weeks ago , I’ve realized that while my content is intended for advanced Facebook advertisers, many of those who read these pages or receive my emails are actually beginner or intermediate advertisers. I wanted to create something for those groups without impacting my blog content. Beginner Facebook Advertiser Webinar. Targeting 101. Q&A.

In-App Payments to Brands, Other New Features in Facebook Messenger Platform v1.2

SocialTimes Facebook

The other major feature launch is the ability for brands to use News Feed ads on Facebook to drive users to Messenger via calls to action such as “send message,” “shop now” or “learn more.”. Product lead Mikhail Larionov provided more details in a post on the Messenger blog : Today we’re also rolling out a new way for businesses to sell products and services in Messenger.

Instagram Stories vs SnapChat in a Nutshell – What You Need to Know

Pam Moore

These stories are non-intrusive and do not currently appear in the standard feed for Instagram users. You can’t argue with the fact that Facebook owns Instagram and features such as the advertising platform are integrated. Marketers don’t have to go to a 2nd platform for advertising on Instagram. Facebook advertising platform. If you miss it, you miss it.

10 Ways Small Business Can Use Facebook Live Video Streaming

Pam Moore

” If you have struggled with coming up with ideas and strategies for how your business can use Facebook live, then you have landed on the right blog post and podcast today. You no longer have to create the “perfect” blog post, podcast, video or image. Facebook Advertising Foundations: Do These 5 Things Before Spending a Dime . iTunes. Stitcher. SoundCloud.

8 Stops on the Path to a Better Blog

Convince & Convert

You already know that a blog can be a powerful tool for building authority and thought-leadership, sharing benefits of your company/product, and addressing your audience’s needs and concerns. Create Value for Your Audience When it comes to a blog readership, it’s important to understand the value you provide your audience. Make it easy to share and engage with content on the blog.

Facebook Experiments With Real-Time Advertising | Small Business.

Small Business Mavericks

It has a competing advertising model. For the longest time, serious advertisers online went to the pay-per-click line, and Google was the beginning of that line. But then Facebook became the popular social network and introduced its own PPC advertising model. In the last couple of years, Facebook has improved its advertising offerings and is now in a respectable position.

20+ Commonly Asked Questions About Blogging & Online Marketing

Kikolani

As each year passes, blog marketing techniques evolve. If you’re a business, you may have the luxury of hiring an awesome Internet Marketing Company to keep up with the trends, but as individuals managing a blog for as a hobby or for profit, it’s up to you to not only maintain that blog but keep up with ways to increase traffic. Blog Platform. Enjoy! Content.

70+ Resources on How to Start a WordPress Blog

Kikolani

One question I get asked often is how to start a blog. While there are many platforms to choose from, I always suggest that if your purpose for blogging is anything related to branding, business, or making money online, then you want to go with WordPress on your own domain. Your first step to staring a blog on your own domain is choosing a domain name. BloggingKnowEm.

The Complete Guide to Getting Started with Facebook Ads

Buffer Social

Paid advertising on Facebook seems to be one of the most immediate ways to impact the reach of your content. Before you jump in and create any adverts, it’s important to first think about why you’re advertising and what you’re aiming to achieve. This part is incredibly important to making your advert stand out in within Facebook’s or Instagram’s feeds.

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The Full Blog Monetization Menu – 60+ Ways to Make Money With Your Blog

ProBlogger

You think about it all the time – how great it would be to make money from your blog. Making money from your blog is not something that happens by accident. Once you understand all of the possible ways to monetize your blog, it’s much easier to devise the right plan. Succeeding at Monetizing Your Blog. Use it as a guideline for your blog monetization plans.