Bill Hartzer

AUGUST 25, 2012

ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for SEO Specialists to fill a role as part of the Search Team supporting car dealers in their Search Engine Optimization and Online Marketing efforts. Staying current on Search Engine Optimization and Online Marketing topics.

Engineering 96

Engineering SEO Automotive Insurance 96

Bill Hartzer

AUGUST 21, 2012

LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. – Administer daily operational tasks associated with search engine marketing. – Knowledge of tracking and analytics software. – Analytical mind.

Engineering 109

Engineering Paid Search CPA CPM 109

Twist Image

APRIL 24, 2014

The price of advertising (or anything, for that matter) is typically predicated on value. When it comes to advertising, we are typically looking at metrics like how large the audience will be (that will see the ad), when they will see it (time of day), how they will see it (staring at a TV, listening as they drive.) Gone forever.

Cost 78

Cost Advertising Analytics Price 78

Twist Image

JULY 11, 2014

While many of those services ran advertising, they were private, so our industry considers HotWired (which was the Web version of Wired Magazine ) as the first commercial media property to run a true banner ad. What got me so excited about digital advertising? It was the ability to put advertising only on sites that were relevant.

Advertising 91

Advertising Sentiment Engineering Data 91

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Social Media Advertising. Set aside a budget in your 2014 plan for social media advertising. It must be ignited by advertising dollars. It must be ignited by advertising dollars.

Social Media 277

Social Media Tips Marketing Mobile 277

Kikolani

SEPTEMBER 6, 2012

The social-media giant, Twitter recently released their advertising platform for brands. Twitter released their very first advertising platform. Now’s the time when you can and will receive the most help from Twitter per their advertising platform. This is a guest post by Gregory Smith. Hold on to your seats, as I unfold.

Advertising 130

Advertising Platform Twitter Trends 130

Bill Hartzer

APRIL 21, 2015

Well, apparently there is a new referrer spammer out there, called 4Webmasters.org that has started showing up in Google Analytics as a referral source. Hopefully the source of new traffic to your site is something positive, like better search engine rankings. That’s how they “advertise” their service.

Analytics 60

Analytics Google How To Sites 60

Twist Image

OCTOBER 11, 2013

Advertising used to be easy. In the golden age of advertising, you could - literally - buy your way to the top. Not just in terms of changing the distribution and media models, but in how advertising is planned and managed. Check this out: Small-to-medium-sized businesses waste 25 percent of their search advertising spend.

Advertising 95

Advertising Adwords YouTube LinkedIn 95

Twist Image

NOVEMBER 29, 2016

There was a time when I thought all display advertising was "meh." . I was there when search engine marketing first became a thing. I was there when the IAB came online, and standards became part of the formalization and validation of this advertising channel. Most of the time, display advertising is an afterthought. .

Advertising 40

Advertising Publishing Engineering Cost 40

Twist Image

SEPTEMBER 26, 2012

It turns out that trying to standardize advertising sizes and formats may have been a bad idea for online advertising. We used to have major challenges with delivering online advertising. It was (and still remains) one of the main thrusts of an organization like the IAB - Interactive Advertising Bureau.

Advertising 96

Advertising CPM Adwords Affiliate marketing 96

Kikolani

DECEMBER 6, 2011

What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. Search Engine Marketing vs. Social Media Marketing: The Showdown – How search engine marketing beats social media (and vice versa) and why you should be investing into both.

Analytics 118

Analytics Research Real Estate Google 118

Twist Image

DECEMBER 28, 2016

At what point will advertisers hold the publishers really accountable? That advertising would be highly targeted and relevant. The net effect of this would be that online advertising would not only be better than other media formats, but that it would be worth more to advertisers, because consumers would appreciate it more.

Advertising 49

Advertising Analytics Publishing How To 49

The Realtime Report

AUGUST 16, 2021

Make use of video marketing: Use YouTube and social media to promote your products through knowledgeable advertisements, catering to the product use, product function, and product specifications. It is important to look into the amount spent on each and every advertisement campaign.

Strategy 172

Strategy Marketing Guidelines Review 172

Bill Hartzer

JULY 22, 2010

ICONSTAFF has an opening for a hardworking professional to manage and successfully implement search engine marketing campaigns for their client’s customer base. This person will lead a team to develop, implement, and analyze search engine marketing campaigns for these client’s that drives business results. Tweet This! The Search.

Engineering 106

Engineering Marketing Insurance Skills 106

Bill Hartzer

JULY 22, 2010

. * 7 years account management including 4 years experience within Interactive Marketing Agency or Consultancy whose core business is selling & delivering online marketing and direct/database driven marketing & analytical solutions to clients (ideally including experience within the e-mail and other online channels). Tweet This!

Engineering 100

Engineering Marketing Skills Analysis 100

Sprout Social

OCTOBER 19, 2023

Social media advertising and campaign targeting Social media advertising and campaign reporting are key AI use cases in marketing. Marketers are using AI to optimize social media advertising and make ads more attractive to audiences by analyzing engagement behavior and audience preferences.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Keyhole.co

MAY 12, 2023

PPC advertising If you use paid advertising to promote your website or product, keyword monitoring will save you bucks. SEO optimization Do you regularly optimize your website to rank higher in search engine results pages? Web analytics tools: They let you see how much traffic your website gets from specific keywords.

Tools 52

Tools Strategy Marketing Analysis 52

Kikolani

MARCH 31, 2010

This guest post is by Justin McGill, founder and CEO of SEORCHERS (read: [surch-ers]), a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. Have you used Webtrends or other analytics on your Facebook pages? All that is about to change. The race is on.

Analytics 128

Analytics Social Media Marketing Statistics 128

Sprout Social

SEPTEMBER 18, 2023

The advertising team may not know what the content team is doing and the PR team is unaware of what the customer marketing team is up to. For example, an advertiser may think that a 1:3 ROAS ratio is fantastic. Marketing technology: Influencer management platform and social media analytics tools.

Marketing 128

Marketing How To Sample Samples 128

Sprout Social

FEBRUARY 19, 2024

You can create highly personalized marketing campaigns that resonate with the audience, publish content at optimal times for maximum engagement and execute targeted advertising seamlessly. Here’s a brief look at what happens behind the scenes in an AI automation process and how data engineers build a model. What is AI automation?

Strategy 102

Strategy Sentiment Patterns Marketing 102

agora pulse

AUGUST 12, 2020

Pinners Use the Site as a Search Engine. In fact, many users rely on Pinterest as a search engin e. Yet unlike other search engines, Pinterest tends to attract users much earlier in the search process. Brands Can Amplify Growth With Pinterest Advertising. Pinterest Analytics Keep Brands on Track. They have a 2.3

Report 105

Report How To Analytics Social Media Management 105

Bill Hartzer

FEBRUARY 1, 2015

Today, as I was browsing the web for some Super Bowl XLIX Advertising insights to post here on my blog, I came across one of the advertisers’ websites, Papa John’s. In fact, even Google Analytics will not be reporting properly, just because of this sloppy 302 redirect by the website’s web designers or developers.

SEO 60

SEO Advertising URL Engineering 60

SocMed Sean

AUGUST 23, 2019

Taking Analytical Approach To Driving Traffic To Your eCourse The first step is to take the emotion out of your plan. It can be if you understand that good content that is optimized for the search engines can help prospective students find your course and it can also convince them to enroll. How will you convince them to give it a try?

Course 178

Course SEO Engineering URL 178

Bill Hartzer

SEPTEMBER 28, 2011

This is a very popular topic, website owners should have the basic knowledge of what Google Analytics funnels are, and how they can help your website. When you utilize funnels through Google analytics a basic sign up form on your site for example can be assessed at each level. You can analyze what areas you want to focus on.

Analytics 104

Analytics Google Adwords How To 104

Sprout Social

JULY 28, 2020

Access your analytics. Another great perk of using a Pinterest business account is the ability to see analytics for your Pins, especially the ones that you’ve saved from your website. Pins like this showcase more information about your product, service or blog post before a user saves or clicks on it. Run ads and promoted Pins.

Aggregator 117

Aggregator Analytics Trends Upcoming 117

Social Media Marketing

FEBRUARY 8, 2021

SEM SEM or Search Engine Marketing covers both paid and free methods of search engine traffic to your website. It includes both PPC (Pay-per-Click) and SEO (Search Engine Optimization), also used side-by-side for keyword traffic. Radio Advertising In addition to the use of conventional radio waves, radio has also become digital.

Types 90

Types Marketing SEO Affiliate marketing 90

Twist Image

APRIL 24, 2015

I was there in the beginning of online advertising. Those were the days when the idea that brands could pay to rank on a search engine seemed both foreign, and like the search engines were poisoning the well. Real advertising. Digital advertising is now a $50 billion dollar business. The very early days.

Advertising 40

Advertising Publishing Data Engineering 40

Sprout Social

JUNE 28, 2023

It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing. Use analytics and reporting to measure, test and improve strategies Automation is a true game-changer here. Analytics automation does the heavy-lifting for you.

Team 107

Team Hubspot Marketing SMS 107

Oktopost

JANUARY 11, 2024

There are many types of demand generation tools, including: Content marketing tools optimize SEO , analytics, and competitor analysis. Visitor analytics tell you how visitors found you, what they did on your website, and for how long, as well as their top landing and exit pages. Best For: SEO specialists and digital marketing teams.

Tools 62

Tools B2B Hubspot Analytics 62

Sprout Social

JUNE 26, 2023

Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs. This technology is often used to identify celebrities, brands and products on social media platforms for targeted advertising and competitive analysis, and to diagnose customer issues.

Sentiment 101

Sentiment Analysis Patterns Price 101

Ignite Social Media

JULY 10, 2020

Facebook is in the midst of a boycott by some large advertisers during this month of July 2020. For brands that do choose to pull money from advertising on Facebook and Instagram (which is a complicated decision in and of itself, well outlined here ), what are some effective places to move the money to still drive business results?

Brands 176

Brands Facebook LinkedIn Influencer 176

SocMed Sean

MAY 8, 2019

Not so fast… Organic Content Is The Gift That Keeps On Giving In modern digital campaigns, the best way to get that traffic is with a high-ranking position in search engines result pages (SERPs). By creating that translated page, the search engines continue to drive increased traffic to the post.

SEO 239

SEO Strategy Tips Marketing 239

Twist Image

JANUARY 16, 2014

Don''t stop advertising. Do a quick search online for the "death of marketing and advertising," and you will be shocked at the level of discourse out there. The idea here isn''t to stop advertising; it''s to start marketing in a more powerful and effective way. Advertising is but a small sub-set of marketing.

Marketing 100

Marketing Engineering Advertising Loyalty 100

The Realtime Report

FEBRUARY 24, 2020

For the best results, find quality marketing analytics software , like the ones recommended by The Ecomm Manager, to use for your research. What were the consumer reactions to their advertising? Search Engine Optimization is another vital marketing tactic for the age of the internet. Original Campaigns. Social Media.

How To 135

How To Marketing Resources Campaign 135

Hootsuite

MAY 3, 2021

And they work with Google Analytics. UTM parameters work with analytics programs to give you a detailed picture of your social media results. They’re required by Google Analytics.). This indicates the social network, search engine, newsletter name, or other specific source driving the traffic. Log into Google Analytics.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Keyhole.co

MARCH 8, 2022

Influencer marketing, TikTok advertising, and creating organic content are three essential parts of TikTok marketing for business. The benefits of TikTok marketing: Increase brand awareness Getting feedback from customers and audiences Selling products and services Advertising your offering Providing customer service.

Engagement 119

Engagement Hashtag Influencer Trends 119

Webbiquity SMM

JUNE 7, 2018

This has opened up new possibilities for brands looking to harness the power of social media advertising. There are three ways you can advertise on LinkedIn: Sponsored Content, Sponsored Inmail, and Text Ads. Advertise your products on other sites within the Google network. Image Source: eMarketer. Use LinkedIn Ads. Use Adwords.

B2B 217

B2B Brands LinkedIn Influencer 217