Facebook Proves Us All Wrong (And It's Not Just Facebook)
JULY 25, 2014
I was on Facebook when somebody I know (and respect) said something akin to: "Nobody I know has ever click on a mobile banner ad." Nobody clicks on a mobile ad. Here''s the headline: "Facebook grew revenue 61% and more than doubled second-quarter profit while making even more money from ads targeted at users on mobile devices, sending shares to record highs." " What Facebook means from a marketing perspective: Facebook is mobile. mobile.
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