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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

SEPTEMBER 4, 2020

When you want to get your name out there in a big way, Facebook gives you a better reach for your dollar with its considerably lower CPM. In addition, Facebook is by far the more mature advertising network. The ad tools Facebook offers out-of-the-box to its advertisers far surpasses those provided by Linkedin.

B2B 150
B2B LinkedIn Facebook Statistics 150
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Facebook advertising cost: Everything you need to optimize your ROI

Sprout Social

SEPTEMBER 6, 2018

In this guide, we’ll go through key terms that you’ll see in Facebook ads as well as strategies on how to optimize for your budget. Advertising definitions. Setting an advertising budget. Cost Per Mille (CPM) : Cost per 1000 impressions. CPM compared to the lowest at $0.48 You will pay in CPM.

Cost 111
Cost ROI Advertising CPM 111
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