Twist Image

JULY 18, 2012

The entire construct of the advertising industry was built on the scarcity model. There was only a finite number of pages in the newspaper allotted to advertising. Beyond the politics and business of Google , the untethering of their advertising model and creation of a veritable advertising network was impressive.

Adsense 105

Adsense Yahoo Social Graph Adwords 105

Bill Hartzer

APRIL 13, 2012

The number and types of digital channels that a marketer can leverage to out-rank their competition has exploded. Beyond their web site, they can also leverage blogs, social media, video sharing, mobile content, and many other channels.

SEO 98

SEO Construction Social Bookmarking System 98

Almost Savvy

DECEMBER 15, 2011

A poorly constructed and executed social plan often leads to results more problematic than had the business done nothing at all. If this is your primary activity online, you are not a marketer. How many businesses have we all seen have their efforts undermined because they failed to recognize the signs that they weren’t prepared?

Social Media 273

Social Media ROI Construction Reputation 273

Almost Savvy

DECEMBER 15, 2011

A poorly constructed and executed social plan often leads to results more problematic than had the business done nothing at all. If this is your primary activity online, you are not a marketer. How many businesses have we all seen have their efforts undermined because they failed to recognize the signs that they weren’t prepared?

Social Media 100

Social Media ROI Construction Compete 100

Almost Savvy

DECEMBER 15, 2011

A poorly constructed and executed social plan often leads to results more problematic than had the business done nothing at all. If this is your primary activity online, you are not a marketer. How many businesses have we all seen have their efforts undermined because they failed to recognize the signs that they weren’t prepared?

Social Media 100

Social Media ROI Construction Compete 100