Oktopost

SEPTEMBER 4, 2020

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. There’s no mystery why B2B marketers keep flocking to it – it simply works. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . Not so much.

B2B 150

B2B LinkedIn Facebook Statistics 150

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

B2B 136

B2B Social Media Strategy LinkedIn 136

Techipedia: Tamar Weinberg

AUGUST 2, 2011

If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. When people are starting out, they want to build their numbers, whether it is Twitter followers, Facebook friends/fans, or LinkedIn connections as a way to show social proof that they are authoritative. Pretty nifty. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Webbiquity SMM

SEPTEMBER 8, 2010

Which social networking site is used by 92% of senior marketing executives? How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different. 92% said they personally use LinkedIn, versus 56% on Facebook.

Research 191

Research Social Media B2B Statistics 191

Writtent Blog

JULY 5, 2016

Native advertising networks, third-parties and managed service providers will offer cost per engagement (CPE) post-click buying options. Research shows upwards of 60-70% of B2B content goes unused. Follow Michael on Twitter (@ BrennerMichael ) and connect with him on LinkedIn. Find more about him on Twitter. Back to top.

Trends 76

Trends Content Marketing Consultant 76