10 Examples of Brands Leading the Way with NFTs
Social Media Strategies Summit
SEPTEMBER 9, 2022
If you’re going to add NFTs to your marketing mix, do it in a way that aligns with your current activity. For ease of access, it created a vanity URL — Budweiser.com/nft — for customers to purchase tokens with Ethereum, Bitcoin, or credit cards. Otherwise, you run the risk of it coming across as inauthentic. Coca-Cola got this right.
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