Remove Activities Remove Examples Remove Process Remove URL
article thumbnail

How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

But it’s one of the most effective tools for identifying your true competitors — not just the brands you think you’re competing with, but those actively targeting the same audience as you. For this step in the process, we’ll use the Google Adwords Keyword Planner to find sites ranking for similar keywords.

Analysis 186
article thumbnail

How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

For example, maybe you need to know the right image sizes for a certain platform. The company is active on Twitter, Facebook, TikTok, and Instagram. Examples of useful brainstorming prompts include: What type of content would engage my target audience? Or, maybe you want to know what kind of visuals each platform likes best.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Create an Advantage+ Shopping Campaign

Jon Loomer

They streamline the process of setting up your campaign. It will look like this… You can select from or create new custom audiences to define your current customers (based on website, app, catalog, customer list, shop, or offline activity). For example, my current customers are still potential customers for certain things.

Campaign 176
article thumbnail

10 metrics to track influencer marketing success in 2024

Sprout Social

Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships. Flannels, for example, partnered with influencers to promote its festive party wear collection on TikTok. It can also give you metrics based on your competitor’s activities.

Metrics 100
article thumbnail

Guide to URL Shortening and Tracking for Social Media

Sprout Social

Everything from your headline and keywords to featured image and URL should be optimized. An easy way to spruce up your links and get the most out of your status updates is by using a URL shortener. What Are URL Shorteners? URL shorteners convert regular URLs into more condensed formats. Click Shorten URL.

URL 64
article thumbnail

20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

” Take my LinkedIn profile example below , you’ll see my avatar plus Eddie Van Halen cover photo — this is by design, as it reflects the impression I want to share with my network. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market.

LinkedIn 113
article thumbnail

From Obscurity to Opportunity: Demystifying Dark Social

Oktopost

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. Because messaging apps such as WhatsApp boast 2 billion users in 2023 , it’s safe to assume there’s a lot of activity that goes unattributed each and every day.

Forums 62