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Book Review: Social Media Marketing

Webbiquity SMM

Choose metrics that make the most sense for the tactics you’re employing, and monitor results to determine which activities to increase and where a change of course may be needed. Social Networking (Facebook, MySpace, LinkedIn, etc.). Forums and Message Boards (the oldest and second-most commonly used forms of social media).

Review 152
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

The effective practice of social media marketing requires monitoring all channels, from online cruise message boards to social networking sites like Facebook or LinkedIn. I have seen these programs work but I sometimes wonder if it’s worth all the effort considering the possible fall-out, as seen in your example.

Brands 133
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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

In the team’s defense, they do have a nicely executed Events tab, and the Wall seems to be pretty active, with a variety of contests for fans. I got hooked on the Star Tribune Twolves message board in 2002 and haven’t looked back. They need to snap up that Facebook name pronto. As always – great piece Jay.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

See an example at the bottom of this post (the little squares that animate when you put your cursor over them). For example, how many views did your video get on each site, and how long on average did viewers watch your clip on each site? The real advantage of TubeMogul, however, is that you can get comparative statistics.

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Cloud Jacking: 7 Steps to Dominate Your Niche

Viper Chill

For example, I’ve managed to build a top 10 personal development blog in 12 months and I was voted the top social media marketer under 21. The influencers behind forums are often the owners, but sometimes the moderators or just active users. I like to think I have Cloud-jacked quite a few niches over the last four years.

Forums 76
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

I loved FB because it wasn’t myspace and wasn’t full of junk, spam and porn and when it opened to everyone, i was afraid it would become just like that. I think people opted for FB over MySpace because of so many of the reasons people are becoming disenchanted with FB right now. and I felt the same way as you did.

Facebook 277
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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Report: CMOs Eager To Integrate Social Tools by MediaPost Online Media Daily Gavin O’Malley reports that chief marketing officers have embraced social media: “From Facebook to Twitter, a full 90% of chief marketing officers now participate in an average of three or more social media activities.” And much more.