29+ Actionable Content Writing Tips [+Examples]

Writtent Blog

Here are 29+ actionable content writing tips to help you, along with examples, statistics, and quotes. If you give them specific examples of what to do after reading your content, they’re less likely to go looking for more specific information on other sites. Use the Active Voice.

The 17 Best Social Media Management Tools

Webbiquity SMM

Monitoring and managing even a moderately active business social media presence can be time-consuming. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25.

Trending Sources

7 Effective Call-to-Action Examples and Why They Work

Writtent Blog

It is an essential part of inbound marketing as well as permission marketing in that it actively strives to convert a user into a lead and later into a customer. LinkedIn , for example, uses customer testimonials to show the importance of growing your professional network.

B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

HubSpot last week released the Marketing Data Box , a 3.4 Direct mail, for example, can be highly effective if done properly. For example, marketers need to understand how QR codes work and different ways QR codes can be used in marketing.

Master List ?(A Wiki of Social Media Marketing Examples)?


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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

For example, a discussion of the latest developments in aerospace composites is probably more likely to happen on a niche engineering forum than on Facebook. There are several free social media monitoring tools that provide limited functionality but can serve as a starting point for small businesses; however, larger and more socially active organizations will quickly recognize a need for more sophisticated fee-based offerings.

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Best Twitter Guides, Tips and Tools of 2010

Webbiquity SMM

Mack Collier details an experiment he ran and shares the nitty gritty numbers and percentages, as well as the process he used, concluding “even if you only have 100 followers, you can still leverage Twitter as a tool to build your blog IF you are active on Twitter.

Tools 67

There Is A Bigger Picture (And It's Worth Thinking About)

Twist Image

We caught up over dinner this past week at HubSpot ''s incredible Inbound 2013 event in Boston. Whether it was video podcasting, blogging, running a new media meet-up or being active on Twitter , Steve isn''t always looking for his next play or how much money he''s making from the videos that he used to post online. hubspot. I had not seen Steve Garfield in a long time. That''s not entirely true.

Video 27

The Social Media ROI Debate

Webbiquity SMM

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Though a few of the examples are vague or misleading, most are compelling.

ROI 29

Best Business Blogging Guides and Tips of 2010

Webbiquity SMM

In another guest post, Pat Flynn details five benefits of actively responding to comments on your blog, such as the fact that doing so encourages more comments: “People don’t leave comments just so they can be left unread. 9 Awesome Ways to Market a Business Blog by HubSpot Blog.

FAQ 27

26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Nicole Williams shares four tips for making an impact on LinkedIn in this concise but helpful post, for example: “Dress it up: People always say dress for the job you want, right? 6 Lessons from HubSpot’s LinkedIn Company Page by Business Insider.

What Is Influencer Marketing?

Simply Measured

Examples of Solid B2B Influencer Marketing Campaigns. Swag x Hubspot: Hubspot sent this baby onesie to an influential customer (customers can be influencers, too!), the customer tweeted about it, and Hubspot retweeted it. HubSpot @BeccaGoldring youngest @HubPartner ever?!

Does My Business Need to be on Twitter?


There are about 1 billion registered Twitter users, with 241 million monthly active users. of monthly active users on Twitter. Here’s more great reading on this: Twitter Research By Dan Zarrella of Hubspot [Charts].

8 Free Content Marketing eBooks


Content marketing — the creation and sharing of content to promote a product or service — should be a primary focus of your marketing activities. 100 Content Marketing Examples (Content Marketing Institute). A Practical Guide to Killer Marketing Content (Hubspot).

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Is Your Online Community Changing with the Times?


For example, how is your community adapting to the following trends I see developing in the association space? ASAE, for example, started a “Volunteer Town Hall” in their community where members and staff could post all kinds of large or small volunteer activities.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. They’re a textbook example of how to build a platform by doing one thing better than anyone else.

Tools 105

How to Create Effective LinkedIn Ads for Business

Convince & Convert

For example, it might tell them a connection of theirs joined a specific group or followed a certain company. InMail arrives when the user is online and active in order to increase open rates. Above is an example of sponsored content ads by HubSpot that do that exceptionally well.

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

” 30 Terrible Pieces of Social Media Advice You Should Ignore by HubSpot. Prime example: “the argument that sending a message via LinkedIn thanking people for a meeting also seems to be a straw man argument.

7 Facebook Marketing Case Studies


As your company invests in the social network for marketing, advertising, and branding, it’s useful to have a few examples of what others have done with the platform. HubSpot. Drive awareness of Corcoran’s social hub and provide information about the brokerage’s activities.

How to Write a Blog Post Your Audience Can’t Resist Sharing

Sprout Social

To give you an example, we analyzed the most socially shared articles related to “social media marketing.” In this Facebook post from Greatist, the headline “8 Everyday Activities That Totally Count as Exercise” is being pulled directly from the article on their site.

5 Steps to Get Massive Engagement With Your Visual Content

Rebekah Radice

In a recent HubSpot survey, 65% of respondents admitted to being visual learners. To answer those questions and get a better look at the effect of visual marketing on social media, HubSpot teamed up with Market Domination Media to create the Infographic below.

A Marketer’s Guide to Starting Out on YouTube

Simply Measured

YouTube has over a billion users (almost one-third of all people on the internet) and, according to Hubspot , reaches more 18+ year-olds during prime time TV hours than any cable TV network. If you want to see what video marketing done right looks like, check out these 14 great examples.

88 Expert Content Marketing Posts Worth Another Read

Webbiquity SMM

Image credit: HubSpot. How to Build an Unbeatable Content Marketing Plan by HubSpot. 23 Types of Lead Gen Content to Put Behind Your Landing Pages by HubSpot. Jumpstart: The Guide To Growing A Startup With Inbound Marketing by HubSpot (on SlideShare). Examples included.

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10 Social Lessons for B2B Companies

Simply Measured

This chart is an example of the insight you can generate through competitive analysis. If you notice developers are active on Twitter, as opposed to Facebook, adapt your strategy and focus on Twitter. A video posted by HubSpot (@hubspot) on Jun 20, 2016 at 7:58am PDT.

B2B 34

Why There’s No Perfect Time to Post on Facebook

Buffer Social

Hubspot ]. A great example of this is the content many sports teams share to Facebook to update fans on the scores or breaking news. For example, the best time to share content related to the launch of your new product tends to be directly following the announcement.

Data 49

F8 2017 Recap: 10 Major Announcements Every Marketer Should Know

Buffer Social

Some examples are adding 3D objects to your camera view, turning a 2D photo into 3D, and adding a virtual information card to objects in your camera view (such as the wine bottle in the screenshot below). (If We’re making the camera the first augmented reality platform.

10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers

Buzz Marketing for Technology

According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. We know, after all, that Facebook users are a highly active and engaged audience.

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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2

Webbiquity SMM

And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. For example, “Fan Page Mistake #1: Assuming People Go To Your Fan Page (Versus Seeing Your Posts In Their News Feed).”

Tips 110

The Importance of Search Engine Optimization

Jason Yormark

So at a quick glance at the above numbers, this means that over 210 million people are actively using search engines to find the information they need. This content should be placed across article sites deemed to be strong authorities by Google such as Squidoo, Hubspot and Ezine or they should be placed across your own blog. If you don’t know what an anchor text link is, simply do a search on Google and you should come up with several examples as a reference.

Become a Content Marketing Powerhouse: Secrets to a Super-Sticky Strategy

Rebekah Radice

Just look to brands like Apple, Coca Cola, GE, Facebook, and Disney as examples. Twitter has 284 million monthly active users. Instagram has 300 million monthly active users. BILLION monthly active users. Here’s a few examples: Raise awareness.

The 3 Most Powerful Marketing Strategies You Should Use in 2013


Hubspot : Hubspot also leveraged the power of content marketing by starting an industry blog that significantly contributed to its success. Through its blog and other content marketing strategies, Hubspot achieved a 350% growth from 2010 in 2011. Become an Active Guest Blogger.

101 Marketing Tools and Technology Tips for 2017

Razor Social

Social media management tools can help you streamline all your day to day activity on social media. Use RivalIQ to track your web and social media activity. For example, if a subscriber visits your product page but doesn’t buy it, that would be a good time to generate an email.

Tools 55

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

For example, to help schedule your posts, he recommends WordPress JetPack Publicize , CoSchedule and SMQueue.

Tools 88

How to Boost Your Search Rank with Better Social Signals

Simply Measured

You need to connect with a relevant audience that will actively engage with your posts. Below, check out a great example from Simply Measured’s Facebook page. The sponsored post from SEO Optimizers below is an excellent example of a clear and concise post.

How 8 Departments That Aren’t Marketing Can Use Social Media

Buffer Social

For example, Whole Foods Austin has more than 32,000 fans. For example, @spotify has 1.8 But don’t renounce wire services just yet: according to HubSpot, traditional press releases are syndicated 20% more often than social media ones. Whole Foods has gone all in on social media.

10 Ways to Strategically Grow Your LinkedIn Connections

Social Selling Masters

Here is a link to examples. Fictional example: Senior Sales Manager with campaigns delivering at least 30% to 40% profits to clients in the Americas and APAC regions. Here is a rough example: [Keyword: Senior Sales Manager] for [company name]. For example “Senior Sales Manager”.

3 Crazy Account-Based Marketing Campaigns That Actually Worked

Convince & Convert

Meanwhile, Hubspot research found that 65 percent of companies said generating traffic and leads was their top marketing challenge. T-Mobile CEO John Legere is incredibly active on social media. B2B companies have an attention problem.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Heidi lists 29 helpful “leaps of faith to help you build your social media presence and activity,” such as building your social media tribe, introducing your connections to each other (where is may be mutually beneficial), and guest blogging.

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37 Free Marketing and Social Media Classes to Elevate Your Skills Today

Buffer Social

The course provides detailed examples of monitoring in action, allows you to get an overview of the different social media monitoring tools available for use, and strategies for how you can use what you’ve learned and apply it to your own social media program. Offered by : HubSpot.

Class 50

How to Make Better Visualizations for Your Blog

Convince & Convert

You don’t even need to have a camera for this—Mac users can utilize ScreenFlow to record their iPhone activity. An example from TINYhr List Posts If you can create one image or video for each of the items in your list, it will give many promotable pieces of visual content.