Social Media Strategies Summit

MARCH 25, 2021

For instance, you might notice a new pair of sneakers, or a dress, or a pair of sunglasses in your Instagram feed , then click the “shop now” CTA, and purchase within the app. Either way, here are 10 real-world examples that demonstrate the vast potential of social commerce. Image source. Nike Pre-Releases Air Jordan III on Snapchat.

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Social Media Strategies Summit

JUNE 24, 2022

Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. As well as being shared with followers via your Feed, any Instagram user can see Instagram Reels via the Explore tab (provided your account is set to public).

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Buffer Social

DECEMBER 14, 2023

Much like Instagram carousels , they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. For example, you could create a carousel that walks users through setting up a specific software or tool. This can be useful for sharing how-to content, tutorials, or tips.

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Sprout Social

FEBRUARY 14, 2023

And yet, social advocacy examples continue to be the exception. While the path to a perfectly curated feed is paved with good intentions, there’s bound to be some trial and error along the way. Whether we like it or not, seeing an original post from a familiar face in our social feeds has become a novelty.

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Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories. ” The rise of Stories.

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Oktopost

SEPTEMBER 21, 2023

And if going door-to-door is obsolete (and legally questionable) – why not show up on their social feeds every morning of every day instead? Through social selling, sales reps can engage prospective buyers and build brand credibility by appearing organically on their feeds during solution searches.

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Hootsuite

APRIL 17, 2024

The Threads app algorithm is a proprietary formula that determines what posts get prioritized in each user’s “For You” feed. If the algorithm’s doing its job, posts on your For You feed should appeal to your specific interests. For example, following magicians will probably lead to magic-themed content.

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Jon Loomer

SEPTEMBER 18, 2023

The classic example is in your mobile Facebook news feed. The feeds are generally seen as the most desirable real estate for our ads. They are often where there is the most activity. People may be more likely to respond to an ad in their news feed than in their Messenger. Placements are selected within the ad set.

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Jon Loomer

NOVEMBER 13, 2023

If you’re active on Instagram, you may have seen Reminders posts before. Only Instagram placements are available (Instagram Feed and Stories), even if you use Advantage+ Placements. This way, it can work both as a Story and 4:5 in the feed. But a good example during the holidays would be a big sale.

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Sprout Social

MAY 26, 2022

We’ll also sprinkle in examples of brands that are already working the network to their advantage and insights from a marketer who has successfully incorporated TikTok into her strategy—Meara McNitt, Social Media Director at Online Optimism , one of Sprout’s agency partners. LearnOnTikTok. One study found that TikTok shoppers are 1.7

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Social Media Strategies Summit

APRIL 11, 2024

This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. For starters, it has more than 2 billion monthly active users. For example, check out the Moto Machines Instagram profile. Luckily, there’s an effective hack for removing this conversion obstacle.

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Later

FEBRUARY 20, 2019

Have you seen the new IGTV algorithm changes in your feed yet? Instagram recently announced that users will start to see 1 minute previews of IGTV videos in their main Instagram feed, which you can then continue watching over on IGTV. . Now, you can preview IGTV videos in your feed.

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agora pulse

JULY 22, 2020

Check out these how-to tips and examples of Instagram Live collaborations. . In this article, I’ve rounded up my marketing agency’s favorite examples of Instagram live collaborations. Good examples include gyms and beauty salons. Examples of Instagram Live Collaborations. Consider Instagram Live collaborations.

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Collaboration Examples Instagram Tips 140

Webbiquity SMM

APRIL 4, 2023

A scroll through your feed will reveal examples: Learn : If you’re scrolling for how-to videos, articles about vacation destinations, or slow cooker recipes, you’re in learning mode. This is why some people find it jarring when they see personal or family-focused posts on their LinkedIn feed.

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Kikolani

SEPTEMBER 24, 2011

So, as a change of pace, here are some gems that have come about from the latest updates that are actually pretty cool from the news feed to the new Facebook Timeline Profile. The Best Facebook News Feed Setting. By far, of all things they have done to the news feed, I love this! Hide Updates by Third Party Applications.

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Ignite Social Media

APRIL 15, 2024

This level of activity is truly remarkable, with the brand running influencer campaigns in 44 out of the 52 weeks of the year. They’re seeing a resurgence of static imagery performing well in their organic social feeds, and they continue to utilize a diverse array of post types , including in-feed images, stories, reels and TikToks.

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Webbiquity SMM

SEPTEMBER 13, 2010

You can post your email address, use a WordPress contact form plugin , or incorporate an interactive business card (see the upper-right of this blog for an example) on your blog. Blogging is a social activity. By following these tips for the proper care and feeding of your blog you’ll increase your odds of blogging success.

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Jon Loomer

DECEMBER 18, 2022

This includes feeds, stories, Reels, apps, websites, and more. These categories are defined based on discussion of things like tragedy or conflict, debated social issues, objectionable activity, sexual or suggestive, strong language, and explicit content. Here’s an example for Tragedy or Conflict. First, let me explain.

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Ignite Social Media

JANUARY 27, 2021

For example, with the recent Inauguration, we knew in advance that social feeds would be filled with that content and anything our brands promoted or posted would get lost in the mix or could be taken the wrong way in context to the other conversations happening. When to Resume Social Media Activities.

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Buffer Social

JUNE 30, 2016

The goal of Facebook’s News Feed is to show people the stories that are most relevant to them. Now, Facebook has announced one of their most significant News Feed shuffles. These changes are likely to mean that content posted by brands and publishers will show up less prominently in News Feeds.

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Buffer Social

AUGUST 3, 2022

We’ll cover the benefits of a Facebook Group for your company and share examples of businesses that have benefited from investing in this kind of community. The more engaged and active your customer base is, the more brand loyalty you can expect in the long run. And it’s not just influencers, either.

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Hootsuite

MARCH 27, 2024

Except, it will have a “sponsored” or”promoted” label in the viewer’s social media feed. With Meta boosted posts specifically, you can only choose placements in Instagram, Facebook mobile feed, and Facebook desktop feed. Boosted posts can include text, images, and video. Otherwise, the two posts are identical. Try it for free.

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LinkedIn Instagram Tips HootSuite 107

Buffer Social

SEPTEMBER 11, 2023

The Alternative: Buffer While Twitter's integration is no longer active, there's no need to fret. " Design a workflow connecting two or more apps — for instance, you can set up a Zap where you connect your RSS Feed with Buffer. 5) Test and activate : Before setting your Zap into motion, run a test.

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Sprout Social

AUGUST 19, 2021

Eighty-nine percent of Pinterest users are actively searching for purchase inspiration. 3 social commerce examples you can learn from. The Body Shop’s eye-catching and vibrant imagery aligns with its content strategy, making their stores feel more like a social feed. 3 ways to increase sales on social media.

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Ignite Social Media

JULY 29, 2021

Stories also make it very easy to engage without the user having to reply, leave a comment, or post something they may not want visible on their feed or others’ feeds (such as replying to a tweet). For example, here’s a poll-style Story asking to see the user’s favorites. Commenting Techniques.

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Ignite Social Media

NOVEMBER 2, 2020

With this addition, users can now create, edit, and share short-form video clips of up to 30 seconds to a news feed within the app. Instagram is testing multiple placements of the Reels feed within the app interface. While it is still new, Reels has yet to be monetized (meaning no ads are appearing in the Reels feed YET).

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Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. Let’s look at why ephemeral content works for brands, how you can use it to drive results and examples from real brands. Facebook stories Facebook stories are similar to Instagram Stories and stay on your feed for a day.

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Buffer Social

JANUARY 23, 2024

Threads by Instagram now has an estimated 160 million monthly active users and counting. To put that into perspective, that’s a little over a third of X’s (formerly Twitter) monthly active users of 550 million — and X has a good 16 years on Threads.  Hailley, too, has found success in being active more often.

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Ignite Social Media

APRIL 2, 2020

There are 60M US monthly active users on TikTok and therefore about 29M of those users are in the 16-24 age group. Duets: TikTok allows creators to not only “Like” and comment on each other’s videos but respond directly to them in their own feed with a TikTok of their own! Example Best-in-Class Brands on the Platform.

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Jon Loomer

SEPTEMBER 11, 2018

With Instagram recently passing the 1 billion monthly active user mark , advertisers may wonder just how large is their potential Instagram target audience ? We normally recommend you focus on specific objectives, rather than merely audience sizes, when prioritizing ad placements and activities. Why Does Audience Size Matter?

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Keyhole.co

MARCH 7, 2024

For example, Izzy ( @infusedwithtea ) is extremely passionate about baking and plant-based tea. For example, Signe Hansen ( @useless_dk ) is a stylist and jewelry designer who promotes sustainable living and minimalism. Chances are, even before you scroll through the posts in their Feed, you’ll probably look at their bio.

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Influencer Instagram Tips How To 52

Jon Loomer

FEBRUARY 19, 2024

It’s so old that it’s not active because too much of it is outdated. But advertisers removed it and focused entirely on news feed placements. You want to force the algorithm to show ads to people in the news feeds? When your ad account gets refunded, it’s almost always due to activity on Audience Network.

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Sprout Social

SEPTEMBER 30, 2021

Below we’ve highlighted real-world examples of selling on Instagram and why they work. This post from Allbeauty is a straightforward example of selling on Instagram. Here’s another good example from Public Desire, which points followers to their bio link to check out their latest product line release. User-generated content.

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Instagram Bazaarvoice Retail Feed 110

Jon Loomer

MAY 29, 2023

But lead forms are the only example of when Meta restricts you by default. Organic activity will not appear there (I previously covered why this is a huge hole that needs to be addressed). When you do this, it appears organically in the feeds of your followers. I find this odd. You may have very good reasons for doing so.

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Sprout Social

AUGUST 17, 2022

Despite the name, “monitoring” is not a passive activity. For example, a competitor call-out presents an opportunity for your brand to intervene. This is especially true if you’re active on multiple networks. This activity includes negative competitor mentions and opportunities for your brand to intervene.

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Campaign Social Media Tools Hubspot 123

Buffer Social

JULY 6, 2023

Understanding the LinkedIn Algorithm Unlike YouTube and Instagram , LinkedIn feeds you content primarily from one place – your Feed. If you always engage with marketing-related content, you’ll see more of that on your Feed.

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Likeable

JANUARY 10, 2022

This news comes just a few months after the short-form video app launched TikTok TV in North America, a service that brings its algorithmically driven For You Page and Following Feeds to internet-connected TV platforms like Amazon Fire TV. Keep reading to find out a few ways to give your brand’s social content new life. On Television.

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