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‘Tis the Season to Double Down on Social Customer Care (and Protect Your Community Managers)

Convince & Convert

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . That takes us to the first recommendations for activating an excellent customer experience on social media this holiday season: Train Your Social Care Team.

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Open Community Case Study – American Library Association

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

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Can videos humanize your FAQ section?

Jeff Esposito

For those of you having to answer those questions over and over again, the activity can wear on you. This holds true for customer service, social media or community managers. Can video help your FAQs out? Social Business social media FAQ Heady Topper John Kimmich The Alchemist Brewery' So what do you do?

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Open Community Case Study – Empowering the Periphery

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

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Can You See Who Views Your VSCO? Understanding Privacy and User Experience on the Popular Photo Platform

BeingOptimist

Using this app, not only you can distribute your image to the community, but you can also edit your images with ease using its standard or free editing tools like contrast, white balance, and sharpening. The final and most essential thing is that it has a strong community of creative users who always share useful tips and insights.

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How to Handle a Natural Disaster on Social Media

Ignite Social Media

Below is a great checklist to make sure you’re thinking everything through before you activate your crisis plan on your social channels. Activate Crisis Plan. Activate Crisis Plan. What do you want your brand’s response to do? Does the crisis directly impact the organization or brand? Include emergency phone numbers and website.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. Or, learn new questions buyers have about products and use that to revise their product descriptions or FAQ pages. Source: The Globe and Mail 5.

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