Remove Activities Remove Communities Remove Examples Remove Process

The Case for Active Users as Social Media Community Managers

Akamai Marketing

The Case For Active Users as Social Media Community Managers. Here’s an example: let’s say there is breaking news relevant to your brand or company. Your social media community manager isn’t at work or its after-hours.

How Purpose Will Power Future Online Communities

SocialFish

What if there was a way to create sustained engagement in communities and collaborative experiences that harnessed genuine motivation and strove for positive outcomes for participants? Purpose-Driven Communities. Tactical goals in the context of a community experience, yes.

Five Subtle Lessons from Great Community Managers

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. 1) Managing a community takes more time than you think.

Is Your Online Community Changing with the Times?

SocialFish

This post originally appeared on the Higher Logic blog , where I’m posting an ongoing series related to Millennials and online community. And don’t forget that Higher Logic clients can have access to our Essentials of Online Community Management program at a special discount.

Five Lessons from Great Community Managers

SocialFish

I’ve been thinking about community management a lot lately. In our role as consultants for SocialFish, Maddie and I have talked to hundreds of community managers about what they do, how they do it, and the why behind it all. Our latest community management consulting package drills down into what we’ve learned and how to apply it. 1) Managing the community takes more time than you think. 2) Successful communities are indispensable.

Interview with Community Manager: Will Long

Social Media Citizens

Will Long currently works as a Freelance Community Manager across a range of clients. G: How did you build your experience as community manager? I’d always had an eye on Social Media, managing communities at uni and for other project I was involved in. The opportunity cam up to become a Community Manager and I took it, now I’ve just turned Freelance. G: What are your top resources for community management ? G: Where is the best place to build the community?

A Complete Guide to Twitter’s Q2 2016 Earnings Call

SocialTimes Twitter

Twitter reported 313 million monthly active users at the end of the second quarter of 2016, up from 310 million at the end of the first quarter and up 3 percent year-over-year. For example, we’ve improved blocking on Twitter, which can be an effective way to handle unwanted interaction.

A Complete Guide to Facebook’s Q3 2016 Financial Results, Earnings Call

SocialTimes Facebook

billion monthly active users as of Sept. The third quarter marked a record quarter for adding daily active users year-over-year, as Facebook averaged 1.18 More than 80 percent of pages are active via mobile. Our community now has 1.8 He shared the example of Tide.

Taking the Next Step: Going From a Grassroots Enterprise 2.0 Community to an Official One

Social Media Strategery

As your grassroots community takes the next step to becoming an official one, what challenges will you face? Official communities that began with large budgets are struggling to maintain their success with diminished resources.

From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

From shared databases to communities of practice: A taxonomy of collaboratories. From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories. The Science of Collaboratories (SOC) project conducted a broad five-year review to take stock of the diverse ecosystem of projects that fit our definition of a collaboratory and to distill lessons learned in the process. Identification of types aided this process.) An example collaboratory of this type.

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Every time I tell someone I’m a Community Manager , I get a varied response. Really, many people trying to describe Online Community Managers, end up sounding like this: Others may know what Community Manager is, but don’t know exactly how much it entails.

8 Steps to Building Your Blog Into a Community

ProBlogger

All successful blogs are communities and if you want to turn your blog into something special, something that will grant you financial freedom, and something that will help countless people then you must create a community out of your blog.

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24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

Lauren Friedman explains why she thinks Google+ is not a social network but brands should be there anyway–for example, for SEO purposes: “The best way brands can take advantage of Google+ is to amp-up their SEO.

How to Write a Social Media Strategy in 9 Steps

Laurel Papworth

Which Covers: Purpose vs Values, Tribes & Customer Avatar (Targeted Comms),Spaces and Platforms, Roles and Personal Brand Gamification, Engagement Life Cycles & Call To Actions, Key Influencers, Voice & Etiquette, Campaign & Activities, Rituals & Conversation Diary.

Why Can’t We Define Public Relations?

SocialFish

Our industry, for a very long time, has used media relations as the example when describing what we do because it’s tangible. Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics. [LONG POST ALERT!].

How Are Serious Games Reinventing Businesses?

Buzz Marketing for Technology

For example, let’s say you need to make choices on where you’re going to invest your marketing dollars across various social media challenges. PD: Let’s go into some examples of how sales teams have solved potential business problems. Posted in Crowdsourcing Gaming Innovation.

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7 Tips to Get Started with Customer Journey Mapping

Convince & Convert

Journey mapping is a holistic approach to understanding the flow of experiences a customer has with an organization (highlight to tweet); it uses pictures to represent a process that cannot be adequately captured with words. It’s a simple process, until the machine jams.

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How to Be a Storyteller

Convince & Convert

The answer: a five-step process that any company can embrace. It makes no sense, for example, to create excellent white papers if your target audiences do their product research on Twitter and YouTube.

Stop Believing These Common Social Media Myths

Sprout Social

Your consumer insights, product, PR, marketing and sales team should be involved in this process. For example, our agency does lot of community management work for the Shell Houston Open, a PGA TOUR event in Houston. Through our community management efforts and our paid media measurement and optimization, we grew our fan base by 23% in 2016 and increased ticket sales revenue by 25% YOY. You have to be active on the social platforms that make sense for your brand.

5 Rules for Your Social Voice During A Crisis

SocialFish

We hope you’ll consider supporting BPF so we can provide Boston Police with the resources they deserve to process this week’s trauma #boston. — There are a huge number of nonprofits that are active on both Twitter and Facebook.

From One to a Million: Managing Social Media at Scale

Dave Fleet

This is not to say that those norms are completely incorrect, but that there is a practical reality for brands operating at scale – structure changes, processes change and the norms have to change. There’s no right or wrong answer; the decision depends on objectives, on your broader business structure, on the scale of your social media activities, on your business’ culture and on the resources you have to hand, among other things. Tweet.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations.

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A Community Starts with 1,000 Members

ProBlogger

For example, there are over 1.3 Vibrant, engaged and growing social media communities are not the average. They don’t reach the starting point of 1,000 members to form the seed of a community. Communities start with 1,000 members. Only 1% of an online community are active content creators, the rest are not. 90% of a community is silent. To carry on a group conversation, you need at least ten active content creators.

Create Brand Value Through Local Community Management

Mindjumpers

The following post is part of the Mindjumpers Network series and written by our Community Manager, Sara Hansson. These local Facebook pages have grown at twice the rate of global communities and register 50% higher engagement. A central hub for quality assured processes.

Gamification: Why Play?

Mindjumpers

The post contained an infographic that predicted the most popular online activity and trend of the future to be location-based services such as Foursquare and Facebook Places. More than 130 games on Facebook have over 1 million monthly active users. Take Foursquare as an example.

20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Nevertheless, social media activity consumes resources and therefore must produce business results–or those resources will be spent somewhere else. Integrate social media activities with your CRM system. An active and helpful support forum?

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Interview with Community Manager: Shruti Shah Goradia

Social Media Citizens

Shruti Shah Goradia is Social Media Marketing Manager: Content and Community at Kodak. G: Where is the best place to build the community? Thus was born the Tips & Projects Exchange – Kodak’s branded online community. G: How do you attract new community members?

Social Media Insecurity: What to do When Online Activity Affects.

Techipedia: Tamar Weinberg

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. Social media is about helping one another and building real strong friendships, usually around a certain interest or activity. Call me Victoria from the example above.

Civic Crowdfunding vs Tax – Collaborative Government #Gov2

Laurel Papworth

some basic democratic activities and then. No Gov – complete Big Society community activism. Education let’s us down… Warning: This version of social media and online community call to actions is so far to the Right that it becomes Left again.

10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

Finding a social media professional to help you with your online activities can sometimes be a tough process. Most social media professionals will be willing to share links to their profiles and it would be a good idea to look them over for professional activity.

Making Social Media An ROI Positive Channel For B2B Businesses

The Realtime Report

Social media activity data is a vast source of real time customer intelligence. Your potential buyers are just starting out their research process and prefer to look to a variety of information sources to self educate. Social activities provide indicators of buyer interest.

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How to Apply Youtility to Internal Communication

Convince & Convert

For example, a communication cascade is a frequently-used internal communication channel; however, not every manager or leader is equal in their ability to effectively communicate. are “actively disengaged” ( Gallup, 2015 ). It brings credibility and effectiveness to the process.

A Day in the Life of a Social Media Manager: How to Spend Time on Social Media in 2017

Buffer Social

9:30-10am: Respond and engage with community. 1-1:30pm: Respond and engage with community. The most important and productive times for me throughout the day are when I have the opportunity to create content, engage with the community, and learn.

Will SEO Exist in 2015?

Techipedia: Tamar Weinberg

SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins.

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5 Ways You Can Use Facebook Groups to Benefit Your Blog

ProBlogger

That’s where the conversation and community is happening and it’s something you can easily create for your blog. Here’s how you can move to where the conversation is and develop community for your blog in 5 different ways with Facebook groups. Nicole provides evergreen access to the course materials and having an ever active group of members means you can jump back in at any time for the support you need. Create a Support/Community Group for your Readers.

Do You Know When to Create and When to Curate?

Convince & Convert

Omaha Steaks now has an active Twitter account , the Facebook page is as popular as ever, and Steak Bytes offers contests and giveaways in addition to recipes and behind-the-scenes looks at the brand. They have also added a Pinterest page and are active on YouTube : all the usual suspects.

People Of The Second Chance

Shift Digital

We are a global community of activists, imperfectionists and second chancers committed to unleashing radical grace everyday, in every moment, for everyone. Their facebook community is 32,000+ strong and at any one point, 10% of their Facebook community is talking about them.

Where does content fit in Facebook’s new marketing model?

Dave Fleet

” Following that mantra, if you look at the changes Facebook has made over the last year as a continuum, the company has significantly tilted the scales away from engaging content – from brands creating communities with their customers – and towards paid advertising.

The Ultimate Guide to Social PR Strategy: A Blueprint for Success

Waxing UnLyrical

And that was just the first step in the process! Corollary: Example. A great example of deeply strategic Social PR? Creativity: Example. Content: Example. Conversation: Examples. Element #5: Community. Community: Example.

11 Tips To Boost Your Social Media Marketing Productivity

Sprout Social

The need to balance content creation and curation with handling customer service and community building, as well as getting involved in promotional and advertising activities, can be a challenge. If you don’t have a plan, you are likely to waste time moving aimlessly between activities.