Sharing and Collaboration

Geoff Livingston

This collaborative shift is caused by technology in the form of social and mobile, and a new “we” ethos brought on by millennials. Last week, my friend Jeremiah Owyang and the Altimeter Group team released a major study called The Collaborative Economy that drove this point home.

5 Ways Marketing and Sales Can Collaborate for Better Content

Convince & Convert

highlight to tweet) Whether it’s blog posts, white papers, special reports, or internal content activation kits, the sales department is a wealth of ideas and content. If marketing and sales departments want to get firing on all cylinders, they need to work together.

Trending Sources

Civic Crowdfunding vs Tax – Collaborative Government #Gov2

Laurel Papworth

some basic democratic activities and then. Collaborative projects eg. No Gov – complete Big Society community activism. Crowd Activism ie. Social Activism. Farewell Energy Australia… There are of course thousands of examples of crowd activism.

How I Got My Job As Director Of Social Media – Step 1: Build Experience Then Blog, Tweet, Collaborate!

SocMed Sean

So, for those looking to build a career in social media, I thought I might share the story as one example of how to get a job in social media by using social media.

8 Best Practices for Collaborative Blog Groups


Examples of such changes includes migrating a blog’s commenting system from one platform to another, or adding a new plugin that changes the way that posts are entered into the system. Twitter: RT @kikolani Best Practices for Collaborative Blog Groups [link] #blogging. For example, if I were to have a list for promoting posts on my own site, it would look like this. For example, you could include: Site. Your Thoughts on Collaborative Blog Groups.

How to Create Assets Your Sales Team Will Actually Use

Convince & Convert

For example, executives may care more about cost and productivity than customer service people who most often care about client satisfaction. A great way to prevent the one-off requests is to bring the sales team in as you’re creating content and make them an active participant.

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The Social CEO (or Lack of)

Ignite Social Media

To name a few: The 2015 Social CEO Report includes a list of the most socially active CEOs, but one CEO that recently kicked his social media use into high gear is Yuanqing Yang, Lenovo’s CEO. “The Social CEO” is a phrase you might have heard by now.

Building Your Business With Internal Collaboration

Convince & Convert

right there, “ The Collaborative Organization ,” and also the CEO, Founder, and Grand Poobah of Chess Media Group. It’s the first really comprehensive strategy guide to collaboration in the work place. ” Benefits of Internal Collaboration.

Courting Brands to Collaborate on Your Blog: A Complete Guide


You could leverage their popularity by collaborating with them. One exception to this is when a brand already has an active program for bloggers. An example in my case was Moda Fabrics. I contacted them barely a few months into blogging, but they already had a very active program for bloggers, and I got accepted there right away. If you are a blogger collaborating with a brand, you will likely be generating some content for them.

Working with Empathy

Janet Fouts

I’m pretty sure you can think of more than one social media example of how a brand simply did not understand their user-base and suffered for an unconscious tweet or Facebook post!

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Stories Die When There Is No Experience With It

Twist Image

In best case scenarios, include the consumer in the creation and/or collaboration of these activities. Something a consumer not only latches on to, but actively seeks out and shares because it - like an great experience - the more you engage, the deeper and more meaningful the relationship becomes. While I hate to constantly use Apple as an example, they are one. collaboration. Transmedia is all the rage these days. So too is Digital Storytelling.

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Effective collaboration with wikis | DavePress

Buzz Marketing for Technology

‹ links for 2008-07-07 • links for 2008-07-08 › Effective collaboration with wikis. own blog ) for some advice how how wikis can be used to throw some rough notes up and invite people to collaborate and share knowledge and experience to develop them into more coherent documents. There’s no way you will pinpoint every person who might be interested in what you are collaborating on. And how will those who have collaborated on it be credited?

The 17 Best Social Media Management Tools

Webbiquity SMM

Monitoring and managing even a moderately active business social media presence can be time-consuming. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25.

Social Media Marketing Tips and Tricks for Facebook, Twitter, Google+, and More


Want to get the most out of your social media marketing activities? Example: Starbucks posts photos to Facebook from Instagram, and many of the brand’s photos are taken by customers — not the company. Example: Nordstrom is the most-followed brand on Pinterest.

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IBM SJ 45-4 | Ethnographic study of collaborative knowledge work

Buzz Marketing for Technology

IBM Research: Collaborative User Experience. IBM alphaWorks: Collaborative Development Environments. Business Collaboration Volume 45, Number 4, 2006. Ethnographic study of collaborative knowledge work. We present an ethnographic study in which we examine the ways collaborative knowledge work gets done in a process-oriented environment. 2 Examples of knowledge workers include managers, salespeople, nurses, doctors, lawyers, judges, and analysts.


Media Fragmentation: 3 Strategies For How Business Marketers Can Keep Up

The Realtime Report

For example, research shows that B2B decision makers today use an average of 10 different sources when making purchase decisions about complex, enterprise-wide technology solutions. More Access to Information = More Collaborative Decision Makers.

8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

but monitoring behavior and activity often proves valuable. How do we maintain active social outposts without sacrificing on-site community? The fact that sharing links is a large part of social media activity is a tremendous advantage for publishers.

The Ultimate Guide to Social PR Strategy: A Blueprint for Success

Waxing UnLyrical

Corollary: Example. A great example of deeply strategic Social PR? Creativity: Example. Btw – I give you examples of the types of questions you should be asking in the audit worksheet that accompanies the e-guide , so if you want to get a head start, grab it now.

Aggregate your online activity using Tumblr [Tutorial]

All ads are available via our advertising partner InFluAds Details InFluAds Jobs Submit, Browse and Apply for Jobs and Collaborations posted on Jobs.CAN (beta) Job/Collaboration Board Submit (Its Free!) If we take Twitter for example, it also offers RSS feed of your updates.

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

This is a great use because it allows doctors collaborate together and share their expertise, which can ultimately save a patient’s life and/or help find cures in the future. One great example this year has been Blame Drew’s Cancer.

How a Collaborative Critique Changed My Brand … and My Future #QLDBLOG


Also, each of our guest posters was given a “Gal” nickname—one of our friends who covered outdoor activities was AdventureGal, one who had a thing for Italian ice cream was GelatoGal, another was CruisinGal, for example. How a Collaborative Critique Changed My Brand … and My Future #QLDBLOG. This guest post is by Kara Williams of The Vacation Gals.

How Purpose Will Power Future Online Communities


What if there was a way to create sustained engagement in communities and collaborative experiences that harnessed genuine motivation and strove for positive outcomes for participants?

12 Strategic Ways to Use Pinterest Marketing

Peg Fitzpatrick

Having a strategy for your Pinterest activities will help you reach your goals and objectives. Here’s an example of a post I shared on Google+: 10. Create collaborative boards. One of my newest collaborative boards is my Pinterest Tips for Success board.

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Build a Social Media Strategy at SMCHI

Bare Feet Studios

It is very easy to get sucked into the stream of activity and distractions, playing a few rounds of copy cat, and then being stuck having to write an annual report that basically says, “Well, we were really busy this year but don’t have a clue what we actually accomplished!&#.

11 Ways to Jumpstart Your Instagram Branding

Sprout Social

In fact, eMarketer discovered less than 50% of brands are actively on Instagram. With a half-a-billion active users on Instagram, there are massive opportunities to get seen. For example, the packaging and tape manufacturer 3M does a fantastic job creating interesting visuals.

Association Social Media: The CFA Institute


As our social media strategy gathered momentum and our external social media footprint grew exponentially, the organization invested in our activities and we built out a global team of dedicated social media professionals. Our Twitter footprint is a great example of how this can work.

How To Get Engagement in Your Online Education


Mel Silberman, an educator and active learning “guru,” once said “It’s not what you give them; it’s what they take away that counts.” Session leaders need to engage their audiences by understanding and using the selected platform’s collaboration tools.

Steve Rubel interviews Scott Monty on Ford's Social Media Strategy

Gemma Went

Steve Rubel ran into Scott at an event recently and shot this quick video where Scott talks about his day job, how social media is integrated into Ford’s communications activity and how he works with his executives.

Link Building Tactics for Publishers

Adam Sherk

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. that will draw interest, activity and ultimately links.

Influicity Introduces YouTube Influencer Marketplace

The Realtime Report

Once selected, marketers can collaborate with influencers using the platform’s campaign management and analysis tools to bring a video campaign to life. For example, marketers and influencers can waste a great deal of time agreeing on pricing.

How to Grow Your B2B Facebook Community

Waxing UnLyrical

You could also collaborate with other businesses or entrepreneurs to produce something of value that you’re both invested in. For example, at USB Memory Direct we recently collaborated with graphic designer UPSO to create a unique design for one of our business card shaped custom USB drives.

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17 Productivity Tools for the Ultimate Business Gain

Techipedia: Tamar Weinberg

Want to do more internal collaboration these days? billion valuation , clearly, employee productivity is greatly enhanced by collaborative environments, especially within the remote workforce. For example, you can have a look at my calendar.

25 Google Analytics Admin Settings Explained

Razor Social

To get those juicy insights that can help you get better results from your marketing activities, you need to go through a set of Google Analytics admin settings and customize the reporting so you have a well-tuned stream of data and performance metrics coming in. Collaborate.

How to Promote Your YouTube Channel Like a Pro

Sprout Social

Get Active in the YouTube Community. YouTube has a very active community of users. Some examples of how you can use YouTube Live are: Webinars. YouTube Collaborations. Each collaboration gives you exposure to a new audience.

11 Tips To Boost Your Social Media Marketing Productivity

Sprout Social

The need to balance content creation and curation with handling customer service and community building, as well as getting involved in promotional and advertising activities, can be a challenge. If you don’t have a plan, you are likely to waste time moving aimlessly between activities.

Marketing Minds: Maddy Osman – SEO Content Specialist @ The Blogsmith

Puzzle Marketer

One of the best ways to evolve as a marketing professional is to generate, collaborate, and nurture ideas among like-minded peers. I love any tools that help me do more with less time, or that allow me to batch out certain activities once a week.

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How to Use Instagram Search & Explore to Boost Your Instagram Marketing

Buffer Social

There are also several other ways you can use Instagram’s Search and Explore for your business — finding the best hashtags to use, engaging your fans , and finding influencers to collaborate with. Interviews, collaborations, and takeovers.

The Dos and Don’ts of Influencer Marketing

Simply Measured

For example, Reebok teamed up with Sophia Angela Collins , who is a New Zealand based dancer, fitness expert, and social media influencer. Doing this will encourage them to spread the word for you more actively. #4. The Body Shop collaborated with Kaushal, who runs the YouTube channel, Kaushal Beauty , to create the makeup tutorial for their audience. For example, Instagram allows users to tag other users (including brands) in their images.

Influence your PR campaign with Influencer Marketing

Waxing UnLyrical

How many active followers do they have? Here are some examples of how influencer marketing was leveraged by some leading brands: 1. Guest Post by Taral Patel. Let’s face it. Content is evolving and so are the ways in which people consume it.

Social Media Ostriches – The Corporate Hypocrisy Of Blocking Employee Access To Facebook and Twitter

SocMed Sean

Just look at Zappos as an example. In short, by ignoring new technologies like Social Media and Social Networking, companies are not only burying their proverbial heads, but are actively engaging in hypocrisy regarding their messages to employees.