How to Create a Reader Avatar for Your Blog


For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog. We’ve created a template you can use to help you do this, and I’ll be sharing some examples of my own reader avatars throughout this post.)

What Does Your Twitter Avatar Say About You?


Tweets are short at 140 characters, but a Twitter avatar must visually represent a user in just 2304 pixels. Choosing the right avatar can affect the way people see you online. Here are some of the most popular avatar types and what they say about the user: Standard head shot : Head and shoulders, framed squarely, professional in appearance, though perhaps a little formal. Currently, the most popular of these is the green avatar to show support for free elections in Iran.

Trending Sources

The Other Side Of Privacy

Twist Image

It's so bad that government plays an active role in deciding what can and can't be done (yes, lawmakers). This will result in activities like targeting you with advertising or even leaking your usage to a third-party (like an advertiser or media company). The truth is this: until we have full data portability and until our avatars are our own, legal, possession, we have to assume that nothing we do as our digital selves is private or that the data won't be used in some way.

How to Write a Social Media Strategy in 9 Steps

Laurel Papworth

Which Covers: Purpose vs Values, Tribes & Customer Avatar (Targeted Comms),Spaces and Platforms, Roles and Personal Brand Gamification, Engagement Life Cycles & Call To Actions, Key Influencers, Voice & Etiquette, Campaign & Activities, Rituals & Conversation Diary.

How to Use Audiense to Analyze and Grow Your Twitter Presence

Razor Social

You can filter Twitter users based on their influence and activity, demographics, or even create your own custom filters. Tweets per day – You might be looking for really active people on Twitter so you can specify a high number here.

How to Use Analytics to Increase Instagram Engagement

Peg Fitzpatrick

Have a clear, fantastic avatar that you use on Instagram as well as Twitter, Google+, Facebook. From Rebekah Radice , “There’s no sense in getting active on a social network if no one knows about it. ” You can track the following and more in Iconosquare : ACTIVITY.

Seven truths about online influence


If you’re an active participant in your community, immersed in listening and responding and building relationships on a daily basis, you will already know who is connected to whom just through your regular interactions with people.

Identify, Create, Promote, Retain, Repeat: How to Drive More Blog Traffic

Simply Measured

Identify: Identify your audience by creating a “reader avatar.” Should you expand your social footprint or devote more money and effort to an active social channel?

6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More

Buffer Social

Stay active. I think it’s important to keep a few things in mind with this data: Lots of tweets equals lots of activity. Follower count is often considered one of the vainest of vanity metrics. I can relate.

Why Marketers Need to Rethink Influencer Targeting

Convince & Convert

Social has laid bare those people (who sometimes are not even people as much as avatar personalities) that have an enormous reach. The most active peak on Twitter in the US and Canada occurs at 11:11pm, but by 11:37pm, activity drops back down to Twitter’s average activity rate.

20 Top Twitter Monitoring and Analytics Tools


Unique features like avatar mouse-overs that give more details about that user’s relevant tweets make Twazzup a surprisingly powerful and valuable social media monitoring tool. It also creates custom graphs that display the activity for any given word on Twitter.

F8 2017 Recap: 10 Major Announcements Every Marketer Should Know

Buffer Social

Clothes retailers could let customers “try out” clothes and chat with friends about them before buying, or even let them customize their avatars with their clothes. Here’re the steps to activate this feature for your live video: Tap on the “Live” button in the Facebook app.

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

Measurement Audit What part of my social activities do I measure? If you haven’t already, get measurement tools to measure all your social activities. What activities bring you more positive results?

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

’ Be yourself on social media platforms and reveal your true essence…Show who you are with your avatar and profiles.

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Is a Great Blog in the Eyes of the Beholder?


I like equivocating “blog” with “content hub” because as I just mentioned, a blog may consist of a rich mix of media for the purpose of engaging an audience and is often the most active single “switch” on your website.

How to Stop Google from Using Your Photo in Ads

Bill Hartzer

They can use your photo (avatar) or your name in an advertisement for that business. We call these recommendations ‘shared endorsements’ The changes to the Terms clarify details about how your Page’s name, photo and relevant activity may appear in shared endorsements.

How to Create a Scrappy Brand Blueprint

Convince & Convert

Rather, it’s an internal touchstone that anchors all of your activities. Technical considerations: If your brand can be nothing more than a small, square avatar, what should it be? “Branding is dead!” ” “Long live branding!”

5 Ways to Humanize Your Brand on Twitter

Convince & Convert

In some large corporations every Tweet is run by legal, which doesn’t always allow for real time posting or the ability to engage actively with followers in a human-esque way. If you’re a smaller company you might consider using your headshot as your avatar.

3 Simple Tactics for Using Twitter as a Traction Channel

Convince & Convert

Pro tip: If you use Audiense you can sort out people that don’t have avatars, people that haven’t been active in the last 15 days, and people that have new accounts. MeetEdgar goes above and beyond by making you more active. (By

How to Create an Online Course Your Audience Will Fall in Love With

Socially Sorted

Nail Your Ideal Customer Avatar. I’m talking about nailing your ideal avatar – exactly who is going to benefit from your content or course most, and then speak their language, as if you’re speaking directly to them like a friend would.

Seven Steps To A Better Facebook Business Page

Waxing UnLyrical

Bonus tip: This is also a very smart way to keep on top of activity on competitors’ pages. With the new page layout, because your page’s fans are no longer featured with their avatars, as they used to be, your “liked&# pages get moved up a bit.

Supercharge WordPress: A Little Known Way to Increase Pageviews & Conversions

Viper Chill

Even more impressive is that 75% of these weren’t even available when I signed up last year, so they’re actively growing the service. My personal preference is XCache as it’s still actively maintained.

How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

With 350 million+ users, a self-promoting and natural way to have people promote your product, and a very active audience full of close friends and family, what’s not to like?

The Power Of Direct Relationships

Twist Image

It's something that I have been actively blogging about since 2010. Data portability and a unified/portable avatar are deep conversation points in their own regard, but what matters most is not the data or your avatar. unified avatar. The one with the direct relationship wins. As a customer, who would you prefer to share your personal information with in exchange for a discount or some value-add from a brand?

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Taking Badges Further: I use incentives to reward influencers in my online communities in three ways: Points for repetitive, ongoing and countable activity. CMS : get karma points AFTER you upload your avatar photo.

Why the Blue Key Campaign is Turning Me Blue

Waxing UnLyrical

In fact, you’ll hear me talk more about the campaign on the webinar I’m doing tomorrow for Marketwire/HubSpot … and until June 20, at least, my avatars everywhere will be blue.

Using Vine to Do the Least You Can Do

Convince & Convert

Don’t change your avatar. We celebrate this kind of activity under the auspices of “look what we did! Social Media Controversies Addressed, Fresh Each Week.

Micro Persuasion: Three Little Tips for Capturing Info Bits Quickly

Buzz Marketing for Technology

You need to have a Google account and activate it. Avatar Marketing. Micro Persuasion. Steve Rubel explores the impact of digital trends on business, culture, media and marketing. « Measure Traffic with the Google Web Site Trends Bookmarklet | Main.

Fetching Friday – Resources Mashup & Videos from Australia


5 things Avatar taught me about self-improvement – some self-improvement tricks that you can learn from Avatar. 2 excellent Facebook page apps to get email notifications – a look at using Hyper Alerts and MediaFeedia to get alerts for new activity on your Facebook fan page.

22 Twitter revenue streams – monetizing tweets

Laurel Papworth

One, should we monetize other people’s activity? The first question is ethical – if money and currency is about a show of worth, a menu of value, then yes, we can monetize conversations and activities.

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11 Tips To Thrive on Twitter | Almost Savvy

Almost Savvy

Twitter, like all online activity, will become part of your reputation and brand, whether you like it or not. Leaving the default avatar in place is the kiss of death in terms of getting people to follow you.

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Getting Mass Traffic from StumbleUpon: A Definitive Guide

Viper Chill

With over 10 million active users on the site there is a lot of potential for certain content to get viewed thousands of times. In other words, your avatar is going to be seen in a lot of places on the service so pick something memorable. Home What the F ? Cloud Living Say "Hi!"

How Spying On Your Friends Causes Reevaluation of Endorsed Content

Techipedia: Tamar Weinberg

In other words, I can check someone’s Friendfeed page and get any information I want about them, including when they are actively engaged in social media activities and how much of a priority social media is to them in their online habits and information consumption.

A CTRL ALT Delete Interview with Mitch Joel

Geoff Livingston

So, if you think people who wear Google Glasses will be ignoring you as they stare at their screen, I would caution you to look at the current state of our world, where a circle of friends often includes some who are on their smartphones and not being active participants in the moment.

Social Media Should Drop Dead

Twist Image

This makes it increasingly as easy to grab a HD bluray version of Avatar as is it to grab a copy of Lady Gaga 's latest single. avatar. You can't kill a good online social network. The music industry cheered a very small (and mostly unheard) victory a few weeks ago when a court ruling ordered a complete shutdown of the peer-to-peer file-sharing network called Limewire.

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Add an avatar and a bio at the minimum. I’m currently actively following over 200 folks.

Is Existing Online a Quest of Loneliness or Giving?

Geoff Livingston

Today you only know avatars, backed by a person who may or may not look and act like that voice online. If the time you invest in all of these blog posts and social activities and events really means anything? Image by Den Den.

How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

Extracurricular programs combine summer programs, vacations, and related activities. The value to me (although I don’t know if a lot of people are actively doing it) is the ability for me to vote on what you think is applicable to you.

What has Social Media Network done to us

Social Media Network Marketing

online societies you can be an astronaut, a doctor and many other avatars. No need for anything just register and select your avatar and hen go about daily activities online and get caught up in this too.

Cloud Jacking: 7 Steps to Dominate Your Niche

Viper Chill

The influencers behind forums are often the owners, but sometimes the moderators or just active users. The influencers behind Facebook groups not only include the creator, but the people who put in their time and effort to keep the group active. Home What the F ? Cloud Living Say "Hi!"