Dave Fleet

Nearly 10 Reflections and Lessons from 2020

Dave Fleet

Photo by Anthony Tori. I’m not usually one for new year’s resolutions but after the last dreadful year I found myself reflecting on what I’ve learned and what I can do better. I don’t have a nice neat list of ten because, well, that’s not how it shook out. But here’s what I’ve got. #1:

Paternity Leave in a Pandemic

Dave Fleet

Today is my first day back in the “office” after a completely surreal three months of paternity leave. This was my second such leave, after I took time off in 2018 with our first-born (I wrote at the time about the conflicting emotions I felt about going out on paternity leave ).

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Dave Fleet

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Paternity Leave in a Pandemic

Dave Fleet

Today is my first day back in the “office” after a completely surreal three months of paternity leave. This was my second such leave, after I took time off in 2018 with our first-born (I wrote at the time about the conflicting emotions I felt about going out on paternity leave ).

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

(Social Media) Strategy: Lessons from the Trenches

Dave Fleet

I’m fortunate to have benefited from a number of strong mentors and leaders who have supported me or taken a chance on me throughout my career (thanks to Melissa Thomson , Howard Jones, Terry Fallis , Joseph Thornley , Tristan Roy and others).

(Social Media) Strategy: Lessons from the Trenches

Dave Fleet

I’m fortunate to have benefited from a number of strong mentors and leaders who have supported me or taken a chance on me throughout my career (thanks to Melissa Thomson , Howard Jones, Terry Fallis , Joseph Thornley , Tristan Roy and others).

In Search of Hiring Excellence: Choosing the Best from the Best

Dave Fleet

Building a successful team is one of the most important things you do as a manager, but it is also one of the most challenging. People are hard – and interviews aren’t always the best ways to get a real sense of the person – but in many cases that is what we have on which to base our decisions. At the beginning of this year we set out to fill a senior role on our Digital team.

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Not your grandparents’ social: The ongoing evolution of social media

Dave Fleet

Social media has driven momentous change in the business world over a little more than a decade. It has changed the way companies communicate, the way they operate, and the way they connect with people. However, as we look towards 2018, social media itself has changed drastically since its inception and it is a far cry from the relationship-focused utopia that many people imagined at the outset. This raises a question: is that change a good thing? Uphill, both ways, in the snow…”.

The Fear, Self-Doubt and Infinite Rewards of Paternity Leave

Dave Fleet

This past weekend Canadians celebrated Thanksgiving, and for me it was a special one as this was our first Thanksgiving since welcoming our son to the world. It was also my first weekend after returning to work from three months of paternity leave.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Lessons along the road: 5 career pointers for new graduates

Dave Fleet

I recently had the honour of speaking at Seneca College ‘s “Make it Happen” event for about 400 of their marketing students.

In Search of Hiring Excellence: Choosing the Best from the Best

Dave Fleet

Building a successful team is one of the most important things you do as a manager, but it is also one of the most challenging. People are hard – and interviews aren’t always the best ways to get a real sense of the person – but in many cases that is what we have on which to base our decisions.

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Marketing, community, support or all of the above?

Dave Fleet

Tweet. Something has been gnawing at me for a while, and after a great conversation over brunch with Ferg Devins today I’m feeling inspired to throw this out there. “When I was your age…” Source: halfpastawesome.com. I first got into “social media” somewhere around eight years ago – first for my own interest and then – soon after – as part of my job.

My Team Makes Me Uncomfortable – And That’s A Good Thing

Dave Fleet

Want to try uncomfortable? Our team turned a streetcar into a concert venue. Seven years. It’s a long time in the agency world. In an industry where 25% turnover is (sadly) often the norm and you can seemingly measure tenure as you would ‘dog years’ – it’s a lifetime.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Internet Trends for 2014 Report is a must read

Dave Fleet

Tweet. Every so often you stumble across a report that contains so much insight that it’s futile to try to digest it all in one sitting. The latest annual Internet Trends Report from Mary Meeker , venture capitalist at Kleiner Perkins Caufield Byers , is one of those, and it’s a must-read for those of us in digital marketing. Mary Meeker. I spent a chunk of time digesting some of it this weekend, and I know I’ll be spending more time over the coming days.

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How Lean In got me thinking

Dave Fleet

Tweet. If you haven’t read Sheryl Sandberg’s book Lean In , you probably should. It’s an entertaining and insightful read that raises as many questions as it answers about the challenges women face in the workplace. It mixes research with anecdotes, and does so in an easy-to-read style that is self-deprecating and insecure enough to avoid crossing the line into preachy. I’m fortunate to work at Edelman , a company that pays close attention to gender issues.

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Content Calendars Aren’t Evil – They’re Just Abused

Dave Fleet

Tweet. My friend Jeremy thinks content calendars are evil. I disagree: I think content calendars are useful tools, but they’re consistently and brutally abused to the point where they can seem evil. Content calendars are here to stay. Like it or not, content calendars aren’t going anywhere any time soon: Most companies are still trying to break outside the mold of corporate approvals.

Four theories on the declining trust in Canadian social media

Dave Fleet

Yesterday I had the pleasure of attending my seventh Edelman Trust Barometer launch event in Toronto. This year’s results are some of the most interesting I’ve seen, highlighting a disparity in trust amongst what we call the “informed” public and the mass population, and the ongoing failure of businesses to live up to the expectations that people have of them when it comes to societal good (you can see the full results on SlideShare ).

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Every thing About Electronic Private Network, or VPN

Dave Fleet

What is definitely a VPN? Free VPNs available, although a lot of operate with restrictions in data and also other features. This is certainly great if you just want a single application to hook up to the proxy like the previously mentioned voting scheme nevertheless not so excellent if you wish to redirect the entire net connection. If it’s attaching to a work network, the IT kurator can offer the best address.

15 top tips for a successful PR career

Dave Fleet

Tweet. One of the things I enjoy most nowadays is having the opportunity to speak to the future leaders of the PR profession when they’re starting out. One of the questions I often get asked is “what tips would you offer to get ahead in this field?” ” Now that spring has sprung (at least, it’s trying to) and students are turning their minds to life after school, I thought it might be timely to offer some of that advice up here.

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Thoughts on Boston

Dave Fleet

Tweet. I don’t know what I’m going to write here today; I just know that I need to write something – to get it out of my head – after the horror of yesterday. Close to home. Explosion at the Boston Marathon. Like many people around the world, I stood glued to reports of the terrible bombings in Boston yesterday. I saw the early reports emerge on Twitter, and soon enough there was almost nothing else in my feeds.

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Presentation: The Power of Loyalty in Social Media

Dave Fleet

Tweet. This afternoon I was pleased to have the opportunity to present at Sprinklr ‘s Social @ Scale event in Toronto, as part of an impressive lineup of speakers featuring Mitch Joel , Keith McArthur , Di Gallo , Mathieu Legace and Tara Hunt. In my presentation – entitled The Power of Loyalty in Social Media – I posited that social media presents an opportunity to drive significant ROI through customer loyalty.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Burger King Twitter Hacking: Take A Chill Pill

Dave Fleet

Tweet. Burger King’s Twitter account was hacked today, with the hacker turning the company’s Twitter page into an offensive mock-up of a McDonalds Twitter channel. An hour and fifteen minutes later , the account was suspended, but not before the news spread across the social media fishbowl at lightning speed. As often happens, a huge amount of basement punditry has already begun.

My Team Makes Me Uncomfortable – And That’s A Good Thing

Dave Fleet

Want to try uncomfortable? Our team turned a streetcar into a concert venue. Seven years. It’s a long time in the agency world. In an industry where 25% turnover is (sadly) often the norm and you can seemingly measure tenure as you would ‘dog years’ – it’s a lifetime. Over the last seven years at Edelman I’ve gone from leading a local office team of a dozen or so, to leading a national, multi-office team of more than 50 people across Canada.

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Remembering Michael O’Connor Clarke

Dave Fleet

Michael O’Connor Clarke passed away this morning, sadly losing his battle with the esophagael cancer that he was diagnosed with this summer. I knew Michael both as a friend and as a colleague. From memory, I believe we first met online in 2007, through social media channels that were a shared passion between us. It wasn’t until mid-2008 that we met in person when work brought us together, but when we first met I remember it being as though we’d known each other for years. (I

From One to a Million: Managing Social Media at Scale

Dave Fleet

Tweet. What if you had to re-examine your assumptions around social media? What if, instead of thinking about conversations in ones and twos, you had to think about them in thousands and tens of thousands? What if you had to manage dozens or hundreds of properties, and millions of fans? What would change? Last weekend I presented a session at PodCamp Toronto entitled “From One to a Million: Managing Social Media at Scale.”

On Why You Should Be Chosen howto Produce a Powerful Essay

Dave Fleet

1 manner of looking at writing is always to think of your own writing as someone. I began composing a notice. You can also read the complete foreword on my own site. You’ve been writing for approximately five decades today, and you have to have a authoritative, snappy style to your own own creating. You’re inclined to make these errors regularly as you’re writing an extensive component of composition. Today you’re prepared to start your initial novel.

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Benefits Of Video Gaming

Dave Fleet

A fantastic faculty composition does not need to be lengthy. I expect these tips assist one to compose a amazing faculty article. The sad facts are that the majority of university application essays aren’t really great. Each university will request that you just respond to various essay concerns. That is definitely the most crucial point you could do in composing a great college admissions essay. Defeat round the standard university entry article words.

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Almost everything About Electronic Private Network, or VPN

Dave Fleet

What is definitely a VPN? Free VPNs available, although some operate with restrictions upon data and also other features. This is certainly great in case you just require a single application to hook up towards the publicznych proxy like each of our aforesaid voting scheme but not so great if you wish to reroute your entire net connection. If you aren’t hooking up to a function network, the IT administrator can present the very best address.

All sorts of things About Electronic Private Network, or VPN

Dave Fleet

What is without question a VPN? Free VPNs available, although many operate with restrictions on data and also other features. That is great in case you just require a single application to connect for the proxy server such our previously mentioned voting scheme nevertheless not so great if you wish to redirect the entire internet connection. If you’re here attaching to a function network, the IT forvalter can provide you with the best address.

Making Money Blogging

Dave Fleet

Composing an introduction is straightforward, but you will need some training to improved your writing skills as a way to compose one that captures the interest of your readers. The introduction is among the vital components of any papers or composition. It will be a brief on what to [link] anticipate from your article. The debut of the article need to be really intriguing. Like in different essays, one must conform to the traditional approach to opening, primary physique, and conclusion.

Forrester: Email and search drive online sales, not social

Dave Fleet

Research recently released by Forrester entitled “ The Purchase Path of Online Buyers in 2012 ” indicates that email and search dominate the online space in driving online sales. Social media, says the report, drives less than 1% of online sales. As reported by Marketing Pilgrim : Paid search matters most for new customers. Email matters most for repeat customers. Social tactics are not meaningful sales drivers. I can hear the howling from the rooftops now.

Click on a’s brand to look at his/her facts including situations that are accessible

Dave Fleet

You’re right, zero firearms would be better, yet this isn’t feasible. No pistols is a much superior thing to do. According to the kind of gun you’re getting, some handguns will ask you to proceed through a brief waiting period before it is possible to go house. Folks would only begin shooting at anyone by using their firearm drawn. Using firearms for recreation has developed into popular activity in the united states through recent years.

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University Chemistry Speech Topics

Dave Fleet

Composing an analytical essay isn’t a easy job and it calls for doing tons of homework. Training writing documents using a timer to acquire an exceptional sense of how fast you are required to publish. Here are a couple ways of enable you to come up plus a legible and effectual essay. Composing a great entrance article is a somewhat critical step for your own future educational decades She decided to learn how much time she’d invest in each individual phase of the composing process.

How to Purchase Property in Belize

Dave Fleet

You’ll discover some easy instructions for composing effective basic and compoundsentences. That may offer a guidance to your own research and writing. Writing a judgment must also follow vital and powerful guidelines to block you from creating it ill. Here are a couple of useful tips that can assist you more if you’re just beginning in your 1st essay duty and demand beneficial recommendations. With precis it is possible to make your composition impressive.

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How to Spend a 30 Year Mortgage in 10 Years

Dave Fleet

Whenever you are intending to purchase the article, most of your objective will be to find an initial custom essay in the very best custom essay writing business. Discovering a paper writing supplier when you need to purchase an article is fairly simple. It uses that one article you may get totally free. This is really a guarantee you’ll get a great composition. So purchase documents online here with no doubt your author knows the method to nail the papers!

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