Ari Herzog

Frozen in Time

Ari Herzog

My LinkedIn network includes over 2,000 people; but most of them only know me through my past. They remember me as a social media consultant, or a government manager, or a teacher, or a classmate. They don’t necessarily know who I am today or where I want to be tomorrow. Carol Fishman Cohen describes this concept as being “ frozen in time.” ” Simply stated, it’s when people from your past only know your past.

But The Unemployment Rate is Low

Ari Herzog

Yes, we are witnessing a national unemployment rate that is at its lowest point since 1969. But that doesn’t mean that everyone who is unemployed (or underemployed, like me ) will get hired tomorrow. The job search process today is no different than in the past. As I recently commented on LinkedIn , I’ve been underemployed for a year. The low unemployment rate only means that employers and recruiters are more specific in their needs.

Drink When Thirsty

Ari Herzog

The earliest fossil evidence for anatomically modern Homo sapiens dates back 300,000 years. Do you think your ancestors cared about eating, drinking, and sleeping schedules? Or, is it more likely they ate when hungry, drank when thirsty, and slept when tired?

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Infographic on My Next Job

Ari Herzog

This infographic displays the most frequent words for my preferred job description. Culled from a dozen job vacancies posted on LinkedIn, small words appear a few times and large words appear a lot.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Infographic on My Next Job

Ari Herzog

This infographic displays the most frequent words for my preferred job description. Culled from a dozen job vacancies posted on LinkedIn, small words appear a few times and large words appear a lot.

Why You Should Clean Your Social Connections

Ari Herzog

The purpose of LinkedIn , according to the company, is “to connect the world’s professionals to allow them to be more productive and successful.

No Thanks to Digital Book Reading

Ari Herzog

“I can’t fathom reading a book without tactile sensations of turning pages and smelling paper,” I wrote six years ago about the newish fad of digital book reading.

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Goodbye Feedblitz, Hello WordPress Feed

Ari Herzog

If you want to read many blogs and don’t want to remember to manually bookmark and visit them in a browser, you can opt to subscribe via email or RSS. Subscribing by email is easy: You submit a form with your email address, confirm you want to opt in, and you will receive an email message every time your favorite blogger publishes a new post. Subscribing by RSS is different: You use a web application and add the blog’s feed to your app.

Goodbye Feedblitz, Hello WordPress Feed

Ari Herzog

If you want to read many blogs and don’t want to remember to manually bookmark and visit them in a browser, you can opt to subscribe via email or RSS. Subscribing by email is easy: You submit a form with your email address, confirm you want to opt in, and you will receive an email message every time your favorite blogger publishes a new post. Subscribing by RSS is different: You use a web application and add the blog’s feed to your app.

Write it Down to Be Real

Ari Herzog

It is cathartic to write. Unless I translate ideas and thoughts from my head into written words (on this blog, post-it notes, emails, or other communication), I’m distracted from focusing on what matters. Remove your clutter and improve your life.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Write it Down to Be Real

Ari Herzog

It is cathartic to write. Unless I translate ideas and thoughts from my head into written words (on this blog, post-it notes, emails, or other communication), I’m distracted from focusing on what matters. Remove your clutter and improve your life.

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Meet the Fediverse

Ari Herzog

Mastodon, Pleroma, GNU Social, PeerTube, Friendica, and Hubzilla are among the more popular social networking services that collectively form the Fediverse. Each service has the ability for people to create their own gathering places, called instances.

Walking Around In Their Shoes

Ari Herzog

“You never really know a man until you stand in his shoes and walk around in them,” said Atticus Finch. Through his daughter Scout’s memories about her prepubescent childhood in the racially segregated Deep South of the 1930s, I feel like I’ve walked around in the shoes of lots of characters.

Walking Around In Their Shoes

Ari Herzog

“You never really know a man until you stand in his shoes and walk around in them,” said Atticus Finch. Through his daughter Scout’s memories about her prepubescent childhood in the racially segregated Deep South of the 1930s, I feel like I’ve walked around in the shoes of lots of characters.

How GDPR Impacts Your World

Ari Herzog

If you haven’t seen or heard the acronym, the General Data Protection Regulation is a new law that enables citizens and residents of the European Union to control their online data. It is enforceable on May 25, 2018.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Do You Read Blogs in 2018?

Ari Herzog

This is my first blog post of 2018. Are you still reading blogs? If so, who writes them and what are they about? I started blogging in 2004; and I launched this blog in 2007. Here’s a look back at why I did it. During the years, I strived to publish articles several times a week.

Delurk and Add a Comment in 2017

Ari Herzog

Beginning in 2009 and several more times over the years, I invited my blog readers to delurk and add a comment. Liz introduced herself. Warren thanked me for sharing a link. Bill shared a link. Debra arrived at my blog from someone else’s link. Jeff commented for the first time.

Alt and Rogue Twitter Accounts are Unofficial But They Are Not Necessarily Fake

Ari Herzog

Shortly after Inauguration Day, the Trump Administration issued a gag order to federal agencies to cease online communications and other media outreach until transition teams were in place. The White House is creating national unrest on multiple fronts.

Robocalls on the Rise

Ari Herzog

“A legal lawsuit has been issued against you and a warrant has been issued for your arrest,” the robotic voice said when I picked up my ringing phone. It was a New York number. “Call this number immediately before legal action is taken.” ” I immediately recognized the scam. First, if police want to arrest me, they’re not going to call me about it. Second, that particular prerecorded robocall is common.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Robocalls on the Rise

Ari Herzog

“A legal lawsuit has been issued against you and a warrant has been issued for your arrest,” the robotic voice said when I picked up my ringing phone. It was a New York number. “Call this number immediately before legal action is taken.” ” I immediately recognized the scam. First, if police want to arrest me, they’re not going to call me about it. Second, that particular prerecorded robocall is common.

Why I Cut the Cord to Cable

Ari Herzog

My adventure began six years ago. I resisted online streaming for a long time. I liked my digital cable channel lineup. I borrowed movies from friends and checked out DVDs from the library.

Why I Am Addicted to @CSPAN

Ari Herzog

I admit it. I am addicted to CSPAN. I don’t receive cable TV and I get my news from various sources. I don’t mind reading or watching news after the fact (as it’s sometimes better then) but I also enjoy real-time and unfiltered news. CSPAN fills that void.

When a Tree Inspires You

Ari Herzog

And the boy loved the tree — very much. And the tree was happy. – Shel Silverstein. I photographed this tree on December 2, 2016. It’s easy to stare at this tree as it stands less than 200 feet in front of me. It’s easy to ask aloud, “How old are you?”

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Trump Administration Hires Official Bloggers

Ari Herzog

In response to the rising tide of fake news and misinformation, senior White House officials are approaching bloggers who may not have necessarily voted for the President to nevertheless work for the administration, counterpunch the naive, and promote verified stories.

Blogging Every Day

Ari Herzog

I miss blogging. I used to write a lot. May 2017: 3 posts. May 2016: 0 posts. May 2015: 3 posts. May 2014: 8 posts. May 2013: 6 posts. May 2012: 1 post. May 2011: 18 posts. May 2010: 21 posts. May 2009: 33 posts. May 2008: 66 posts. May 2007: 26 posts. I look at those early years and wonder why I can’t (or don’t) maintain a similar posting schedule today. I think if I don’t restrict myself to a topic then I might be more inspired.

Activism Through Blogging

Ari Herzog

Women marching in London in 1911. Activism is defined as “a doctrine or practice that emphasizes direct vigorous action especially in support of or opposition to one side of a controversial issue.”

If the Media Boycotts the White House

Ari Herzog

Will life go on if the White House Press Corps boycotts the daily briefing? Yes, says David Frum , The Atlantic’s senior editor. He wrote a series of tweets on November 29, 2016 that suggest White House reporters boycott the daily briefings and focus on research-based accounting.

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Help Me Find My Next Job?

Ari Herzog

I am actively seeking a full-time management position in communications. My recent background includes teaching communications to college students, educating sales training skills to employees, designing integrated marketing campaigns for clients, developing strategic messaging for constituents, and implementing digital media strategies for employers.

Why Sharing on Social Media is the Water Cooler

Ari Herzog

This quote is the kind of quote that we need to say over and over to ourselves. It’s not a new idea to me and it shouldn’t be one to you. The honesty about our changing world is why I share ideas on my blog and why you share this post in your own way.

How to Submit a Guest Blog Post

Ari Herzog

While these guidelines are specific to my blog, they should probably be followed for other blogs too. When in doubt, contact the individual blogger. Step 1: Review prior guest posts. Step 2: Comprehend the difference between guest blogging and article marketing. Step 3: Scroll through the archive and see what I write about. Step 4: Contact me with your idea. Be specific. Thanks for reading. Please sign up to receive blog posts by email. Related Stories Help Me Find My Next Job?

26 Words That People Use to Describe Donald Trump

Ari Herzog

Donald Trump was inaugurated four days ago — and my friends and family members continue to talk about our new President with mostly negative words. Authoritarian. Bully. Charlatan. Disturbing. Egomaniacal. Frightening. Gross. Hateful. Idiotic. Kleptocrat. Loudmouth. Megalomaniacal. Nepotist.

Finding Order in Chaos: Month 2

Ari Herzog

When I wrote last month about throwing away my social networking rules , I was unprepared what happened next. First: People were elated I connected with them. This tweet from Jeff Cutler is indicative of what I see: It's been a long time coming, but finally Ari saw the light!

Meet 7 Twitter Influencers Who Follow Millions

Ari Herzog

How do you know if you are following one too many people on Twitter? How do you manage the relationships between the people you follow and the tweets they write? Do you feel guilty that you won’t see everyone’s tweets?

Thoughts on Simple Living

Ari Herzog

Here are some thoughts on simple living: Buy less and give more. Malcolm Forbes said, “He who dies with the most toys wins,” but he was wrong. Consumption and accumulation create clutter but not happiness. Decide what you don’t use anymore and give it away.

Fact-Checking and Spinning Trump on Twitter

Ari Herzog

I recently created a Twitter list all about President-elect Donald Trump. The list comprises three accounts: Trump himself who writes about everything under the sun, The Washington Post fact-checking team that provides true/false accuracy, and an anonymous third-party that provides humorous spin.

10 Tips to Be Successful on LinkedIn

Ari Herzog

Did you know that LinkedIn has 546 million users (with 146 million in the United States) and everyone has an average of 400 connections? Here are some statistics to impress your boss. I joined LinkedIn in February 2007 and I use it as a consumer and teacher. Random fact: I was once hired after someone browsing comments liked mine.) Through these and other experiences, I’d like to think of myself as an expert on how to use the networking site.

10 Tips to Be Successful on LinkedIn

Ari Herzog

Did you know that LinkedIn has 546 million users (with 146 million in the United States) and everyone has an average of 400 connections? Here are some statistics to impress your boss. I joined LinkedIn in February 2007 and I use it as a consumer and teacher. Random fact: I was once hired after someone browsing comments liked mine.) Through these and other experiences, I’d like to think of myself as an expert on how to use the networking site.

Finding Order in Social Networking Chaos

Ari Herzog

That is my mission for 2014. I am throwing out the rules. I am eliminating the notes and disclaimers. I am retreating into the past. When I began speaking at social media conferences in 2009, I auto-followed 7,000 on Twitter and had nearly 1,000 Facebook friends.