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Why You Should Clean Your Social Connections
Ari Herzog
APRIL 20, 2017
The purpose of LinkedIn , according to the company, is “to connect the world’s professionals to allow them to be more productive and successful.
Ari Herzog
Drink When Thirsty
Ari Herzog
MAY 29, 2018
The earliest fossil evidence for anatomically modern Homo sapiens dates back 300,000 years. Do you think your ancestors cared about eating, drinking, and sleeping schedules? Or, is it more likely they ate when hungry, drank when thirsty, and slept when tired?
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Infographic on My Next Job
Ari Herzog
JULY 24, 2018
This infographic displays the most frequent words for my preferred job description. Culled from a dozen job vacancies posted on LinkedIn, small words appear a few times and large words appear a lot.
No Thanks to Digital Book Reading
Ari Herzog
DECEMBER 5, 2016
“I can’t fathom reading a book without tactile sensations of turning pages and smelling paper,” I wrote six years ago about the newish fad of digital book reading.
Social Media Automation 101
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A beginner's guide to social media automation tools and getting automation right.
Delurk and Add a Comment in 2017
Ari Herzog
JANUARY 3, 2017
Beginning in 2009 and several more times over the years, I invited my blog readers to delurk and add a comment. Liz introduced herself. Warren thanked me for sharing a link. Bill shared a link. Debra arrived at my blog from someone else’s link. Jeff commented for the first time.
Alt and Rogue Twitter Accounts are Unofficial But They Are Not Necessarily Fake
Ari Herzog
FEBRUARY 21, 2017
Shortly after Inauguration Day, the Trump Administration issued a gag order to federal agencies to cease online communications and other media outreach until transition teams were in place. The White House is creating national unrest on multiple fronts.
Infographic on My Next Job
Ari Herzog
JULY 24, 2018
This infographic displays the most frequent words for my preferred job description. Culled from a dozen job vacancies posted on LinkedIn, small words appear a few times and large words appear a lot.
Why I Cut the Cord to Cable
Ari Herzog
APRIL 27, 2017
My adventure began six years ago. I resisted online streaming for a long time. I liked my digital cable channel lineup. I borrowed movies from friends and checked out DVDs from the library.
Do You Read Blogs in 2018?
Ari Herzog
JANUARY 2, 2018
This is my first blog post of 2018. Are you still reading blogs? If so, who writes them and what are they about? I started blogging in 2004; and I launched this blog in 2007. Here’s a look back at why I did it. During the years, I strived to publish articles several times a week.
Why I Am Addicted to @CSPAN
Ari Herzog
FEBRUARY 15, 2017
I admit it. I am addicted to CSPAN. I don’t receive cable TV and I get my news from various sources. I don’t mind reading or watching news after the fact (as it’s sometimes better then) but I also enjoy real-time and unfiltered news. CSPAN fills that void.
The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
When a Tree Inspires You
Ari Herzog
DECEMBER 2, 2016
And the boy loved the tree — very much. And the tree was happy. – Shel Silverstein. I photographed this tree on December 2, 2016. It’s easy to stare at this tree as it stands less than 200 feet in front of me. It’s easy to ask aloud, “How old are you?”
Write it Down to Be Real
Ari Herzog
JUNE 1, 2018
It is cathartic to write. Unless I translate ideas and thoughts from my head into written words (on this blog, post-it notes, emails, or other communication), I’m distracted from focusing on what matters. Remove your clutter and improve your life.
Write it Down to Be Real
Ari Herzog
JUNE 1, 2018
It is cathartic to write. Unless I translate ideas and thoughts from my head into written words (on this blog, post-it notes, emails, or other communication), I’m distracted from focusing on what matters. Remove your clutter and improve your life.
Meet the Fediverse
Ari Herzog
MAY 30, 2018
Mastodon, Pleroma, GNU Social, PeerTube, Friendica, and Hubzilla are among the more popular social networking services that collectively form the Fediverse. Each service has the ability for people to create their own gathering places, called instances.
This Is My Last Post of 2018
Ari Herzog
DECEMBER 31, 2018
I tallied the number of blog posts I wrote this year, compared it to last year, then the prior year, and all the way back to 2007 when I started blogging. The farther back I went correlated to an increased sensation of depression that I don’t write as much now as I wrote then. I don’t need to tell you that social media is more prominent these days and there’s less of a motivation for me to write a long-form post such as this.
Social Media Marketing GPS
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
How GDPR Impacts Your World
Ari Herzog
MAY 23, 2018
If you haven’t seen or heard the acronym, the General Data Protection Regulation is a new law that enables citizens and residents of the European Union to control their online data. It is enforceable on May 25, 2018.
Finding Order in Chaos: Month 2
Ari Herzog
FEBRUARY 4, 2014
When I wrote last month about throwing away my social networking rules , I was unprepared what happened next. First: People were elated I connected with them. This tweet from Jeff Cutler is indicative of what I see: It's been a long time coming, but finally Ari saw the light!
Why Sharing on Social Media is the Water Cooler
Ari Herzog
SEPTEMBER 9, 2015
This quote is the kind of quote that we need to say over and over to ourselves. It’s not a new idea to me and it shouldn’t be one to you. The honesty about our changing world is why I share ideas on my blog and why you share this post in your own way.
Trump Administration Hires Official Bloggers
Ari Herzog
APRIL 1, 2017
In response to the rising tide of fake news and misinformation, senior White House officials are approaching bloggers who may not have necessarily voted for the President to nevertheless work for the administration, counterpunch the naive, and promote verified stories.
How to Be Social: A Social Media Manifesto
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Activism Through Blogging
Ari Herzog
JANUARY 30, 2017
Women marching in London in 1911. Activism is defined as “a doctrine or practice that emphasizes direct vigorous action especially in support of or opposition to one side of a controversial issue.”
If the Media Boycotts the White House
Ari Herzog
JANUARY 26, 2017
Will life go on if the White House Press Corps boycotts the daily briefing? Yes, says David Frum , The Atlantic’s senior editor. He wrote a series of tweets on November 29, 2016 that suggest White House reporters boycott the daily briefings and focus on research-based accounting.
Thoughts on Simple Living
Ari Herzog
JANUARY 9, 2015
Here are some thoughts on simple living: Buy less and give more. Malcolm Forbes said, “He who dies with the most toys wins,” but he was wrong. Consumption and accumulation create clutter but not happiness. Decide what you don’t use anymore and give it away.
Meet 7 Twitter Influencers Who Follow Millions
Ari Herzog
FEBRUARY 5, 2016
How do you know if you are following one too many people on Twitter? How do you manage the relationships between the people you follow and the tweets they write? Do you feel guilty that you won’t see everyone’s tweets?
8 Stupid Simple Social Media Tricks to Boost SEO
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Connect to People You Know
Ari Herzog
NOVEMBER 15, 2018
That’s the philosophy of Christina Milanowski in a LinkedIn conversation about why people connect with each other on social media sites. She elaborates why she connects with people: “My rule of thumb [on LinkedIn] is that I’ve met them in person or connected with them in the past and I could remember how if asked,” adding that her Facebook friendship strategy is if she’d recognize the person on the street and say hi.
Finding Order in Social Networking Chaos
Ari Herzog
JANUARY 11, 2014
That is my mission for 2014. I am throwing out the rules. I am eliminating the notes and disclaimers. I am retreating into the past. When I began speaking at social media conferences in 2009, I auto-followed 7,000 on Twitter and had nearly 1,000 Facebook friends.
26 Words That People Use to Describe Donald Trump
Ari Herzog
JANUARY 24, 2017
Donald Trump was inaugurated four days ago — and my friends and family members continue to talk about our new President with mostly negative words. Authoritarian. Bully. Charlatan. Disturbing. Egomaniacal. Frightening. Gross. Hateful. Idiotic. Kleptocrat. Loudmouth. Megalomaniacal. Nepotist.
Meet Social Restaurant Co Co. Sala
Ari Herzog
MARCH 3, 2014
Whenever I am asked to speak about digital marketing, I mention a chocolate lounge in Washington, D.C. called Co Co. Sala. I talk about how I visited the lounge five years ago to celebrate someone’s birthday, yelped about my experience, and received a private message from the co-owner. Co Co.
SLAPPED! LinkedIn Warns Me For Being Friendly
Ari Herzog
SEPTEMBER 2, 2015
Imagine my shock when I attempted to invite someone (who I did not know) to join my LinkedIn network: Huh? LinkedIn’s mission is explicit to “connect the world’s professionals to make them more productive and successful.”
How Thanksgiving Lost Its Meaning
Ari Herzog
DECEMBER 2, 2014
Thanksgiving, according to President Abraham Lincoln, exists to offer “Thanksgiving and Praise to our beneficent Father who dwelleth in the Heavens.” ” That’s hardly true today when most Americans engage in extravagant feasts, march in parades, and watch football games.
Fact-Checking and Spinning Trump on Twitter
Ari Herzog
JANUARY 4, 2017
I recently created a Twitter list all about President-elect Donald Trump. The list comprises three accounts: Trump himself who writes about everything under the sun, The Washington Post fact-checking team that provides true/false accuracy, and an anonymous third-party that provides humorous spin.
Stop Dividing Marketing and Media
Ari Herzog
MAY 27, 2014
Why are we creating schisms in marketing and media? Digital marketing. New marketing. Online marketing. Social marketing. Social media marketing. Digital media. New media. Online media. Social media. The list goes on. Why are we fighting to be the expert and guru in each of these subcategories?
Happy Belated 9th Birthday to My Blog
Ari Herzog
AUGUST 18, 2016
May 2016 marked the ninth birthday of my blog! It’s seen three URLs and numerous designs. You can visit the archive and read my initial blog posts about apartment life, later posts about digital marketing, and ultimately about minimalism and productivity.
Meet the Power of Blog Syndication
Ari Herzog
JANUARY 13, 2014
I recently wrote 19 best practices on tweeting like a human. Please visit that link and focus on the number of people who clicked my social sharing buttons. As of this moment in time, 9 people shared it on Facebook, 46 shared it on Twitter, 10 shared it on Google+, and 3 shared it on LinkedIn.
Frozen in Time
Ari Herzog
OCTOBER 12, 2018
My LinkedIn network includes over 2,000 people; but most of them only know me through my past. They remember me as a social media consultant, or a government manager, or a teacher, or a classmate. They don’t necessarily know who I am today or where I want to be tomorrow. Carol Fishman Cohen describes this concept as being “ frozen in time.” ” Simply stated, it’s when people from your past only know your past.
10 Tips to Be Successful on LinkedIn
Ari Herzog
MARCH 4, 2014
LinkedIn launched on May 5, 2003 (on my mother’s birthday) and currently has 277 million members — with two new people creating accounts every second. Here are updated LinkedIn statistics to impress your boss or your mom.
But The Unemployment Rate is Low
Ari Herzog
OCTOBER 10, 2018
Yes, we are witnessing a national unemployment rate that is at its lowest point since 1969. But that doesn’t mean that everyone who is unemployed (or underemployed, like me ) will get hired tomorrow. The job search process today is no different than in the past. As I recently commented on LinkedIn , I’ve been underemployed for a year. The low unemployment rate only means that employers and recruiters are more specific in their needs.
The 4 Social Networks I Use Most
Ari Herzog
DECEMBER 28, 2014
I started 2014 with a mission to use social networks without rules. On Facebook and LinkedIn, I wrote that I needed a pre-existing relationship to connect.
Why Your Website Might Lose its Google Rank
Ari Herzog
APRIL 20, 2015
Starting April 21, 2015, Google is penalizing any website from appearing in its search results if the website is not mobile responsive.
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