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Reddit Announces New Conversation Research Tools and Updated Ad Options

Social Media Today

Reddit has announced a new community insights element , which will enable you to dig into Reddit conversation trends around different topics, so you can get a better understanding of what’s being said about your brand and/or niche. Reddit’s refined and improved its dataset, providing a new way to access this collective knowledge.

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TikTok Launches New AI-Powered Ad Creation Tools, Integrations with Adobe and WPP

Social Media Today

As explained by TikTok : “ Now, with just a short and simple text prompt, Symphony Text to Video makes it easy for marketers to instantly bring an idea to life without the need for visuals, enabling advertisers to rapidly generate, test, and iterate concepts before full production begins. By Andrew Hutchinson and Emma Wiltshire • Nov.

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Threads Adds Spoiler Tags for Posts

Social Media Today

Tapping into trending entertainment discussion could help Threads become a bigger competitor for X, and grow its evolving community, which is steadily rising to become a more important companion for live event discussion. Indeed, Threads is now up to 350 million monthly active users , and continues to see strong download momentum.

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Class of 2025: Meet your B2B Social’s Rising 30

Oktopost

A list built by the community, for the community, this list honors those leading by example and raising the bar for us all. They’ve built thriving LinkedIn communities, not just followings. With 13 years in the game, he brings equal parts strategic clarity, creative spark, and community hype to every post.

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Digital adapters: How Gen X uses social media and why it matters to marketers

Sprout Social

Read on to learn Gen X’s social media habits and tips to build more effective marketing strategies that resonate with this influential (and often underestimated) demographic. Understanding nuances like this in Gen X social media behavior is essential for marketers looking to build genuine connections.

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How to Boost Engagement with Captivating Social Media Captions

Ignite Social Media

eMarketer ) Captions also play a vital role in: Driving clicks and conversions Educating consumers Encouraging community interaction Sharing brand voice and personality Turning passive viewers into active participants A static image or video thumbnail can only do so much on its own. Related Posts MySpace Goes (High?)

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Boost advocacy adoption with Oktopost’s Social Advocacy App on Slack

Oktopost

That’s why we’re excited to introduce our Social Advocacy App on Slack to help marketers prioritize social selling, employee advocacy, and employee engagement through internal communication channels. In 2024, we understand the power of employee advocacy and how it can give your marketing strategies a much-needed power boost.