Jon Loomer
JANUARY 27, 2025
One of my biggest pet peeves is when advertisers share amazing conversion results while omitting important context. This is typically done to impress current clients, prospective clients, or other advertisers. In some cases, they simply don’t know better. In others, they do know better, but they are knowingly deceiving their audience. The purpose of this post is to help you know better.
Ignite Social Media
JANUARY 27, 2025
Ad Age Names Ignite Social Media Best Place to Work in 2025 Ignite Social Media was today named one of Ad Age Best Places to Work for 2025 , one of only 25 companies our size in the United States to earn this honor. One of our core values is #greatworkplace, so this prestigious recognition is more than just an awardit’s a testament to our commitment to creating an exceptional workplace environment that prioritizes our most valuable asset: our people. “An agency is nothing but a colle
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Oktopost
JANUARY 28, 2025
Goodbye, square grid Instagram has shaken things up once again, and this time, the update has everyone talking. If youve noticed your profile grid looking a little different lately, youre not alone. The platform has shifted from its iconic 1:1 square grid (1080 x 1080 px) to a taller 4:5 format for grid previews. As social media marketers, we know that adapting to changing platforms is a skill weve tested- and mastered – time and time again.
Sprout Social
JANUARY 31, 2025
Artificial intelligence (AI) is supercharging social media marketing. Think of AI social media tools like Sprout Social as your marketing pit crew. They can fine-tune your social media engine, swap out tired tactics and keep you running at peak performancethey just cant drive the car. The AI in social media examples were sharing in this article come from brands with a skilled driver and a solid race strategy to help them win.
Advertiser: Paycor
The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!
Jon Loomer
JANUARY 28, 2025
When creating an instant form, you may see a “See What’s New” message at the bottom. When clicked, it redirects to a new feature at the bottom of the Ending screen: Connect with leads in Messenger. This could be useful. Let’s discuss… How it Works Here’s how Meta describes it : After your lead submits this form and agrees to receive messages from your business, a conversation will be started in Messenger that includes your lead’s contact information.
Buffer Social
JANUARY 29, 2025
There's a lot you can do to boost your chances of success on social media — optimize your content for engagement, find your perfect posting times, master the art of thumb-stopping hooks. But even these smart tactics don't guarantee success. Few things do when it comes to navigating social media algorithms and ever-changing audience behavior.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Sprout Social
JANUARY 29, 2025
AI in content marketing is transforming how marketers like you have traditionally worked. Its helping you become more strategic in planning your campaigns and more efficient. You’re able to build engaging brand stories, personalize messaging at scale, analyze content performance and map audience preferences quickly and accurately. A Sprout Social Pulse Survey from Q2 2023 reveals that 71% of social marketers have already integrated AI and automation tools into their workflows and 82% of th
Jon Loomer
JANUARY 30, 2025
And the test begins… Meta announced they are starting a limited test of ads on Threads that includes a small number of advertisers and users. Because it’s a limited test, few users will see these ads. Here’s what we know… The Test During the initial test, participating users may see image ads in the Threads feed between pieces of content.
Buffer Social
JANUARY 30, 2025
It’s January, and you’re fired up—new year, new strategy, new wins. Or maybe it’s March, and you’re side-eyeing your social media, wondering if you missed the reset window. Spoiler: You didn’t. Whether it’s the first week of January or the last day of October, the best time to get your social media on track is right now.
Hootsuite
JANUARY 31, 2025
Popularity matters whether youre running for class president, looking to nab your first Oscar, or trying to win big at the Grammys. The more attention you can earn, the greater your chance of success. With the 2025 Awards Season in full swing, much of the spotlight is on the upcoming 67th annual Grammy Awards in Los Angeles on February 2nd. Last year, when Taylor Swift made history by winning her fourth Album of the Year award, social media erupted with opinions was the win deserved?
Advertisement
Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Amy Porterfield
JANUARY 28, 2025
Listen on… Mastering AI basics, leveraging ChatGPT and Claude, and creating custom workflows for your business. If youre feeling overwhelmed by AI or worried youre behind on best practices, this episode is for you! Im thrilled to welcome back my good friend Rick Mulready, who many of you might remember from our episodes […] The post #749: Unlocking AI’s Potential: What Entrepreneurs Need to Know Today with Rick Mulready appeared first on Amy Porterfield | Online Marketing Exp
Jon Loomer
JANUARY 26, 2025
Mark Zuckerberg recently announced some rather controversial changes to content moderation. Meta is eliminating fact checking in the US, replacing it with Community Notes. This is a feature Meta is stealing from Twitter, no surprise. It allows the community to determine whether or not something is true. Ill withhold judgment on this feature for now, as skeptical as I may be.
Sprout Social
JANUARY 27, 2025
In todays ever-changing retail landscape, brands are divided into two groups. Those who see social media marketing as a key part of their customer engagement strategy and those who view it as a nice to have. The significance of social media in the retail sphere has only amplified. The latest data indicates a notable surge in its use. In a 2022 report, it was found that 78% of consumers in the UK have upped their social media engagement over the past year.
Social Media Today
JANUARY 26, 2025
A look at five key AI shifts that will impact your social media and marketing experience.
Advertisement
A beginner's guide to social media automation tools and getting automation right.
Buffer Social
JANUARY 29, 2025
Staying consistent on social media is one of the best routes to success on any platform — though that's easier said than done. Which is why we wanted a way to make this easier (and more fun!). Enter: Streaks! What are streaks? Streaks is more than just a feature — it's your personal trainer for social media content creation. The concept is beautifully simple: share a post every week, and watch your streak count grow.
Oktopost
JANUARY 30, 2025
CMO of Dreamdata, Steffen Hedebrandt, stops by the Radically Transparent podcast to unveil key insights on efficient growth strategies and the evolving role of organic social media in the B2B buyer journey. He even reveals some of the most surprising benchmarks for driving efficient growth, proving that social medias impact is undeniable. Listen to the podcast Subscribe on Spotify , Apple Podcasts and YouTube !
Sprout Social
JANUARY 30, 2025
According to The 2025 Sprout Social Index , around three-quarters of marketing leaders say organic and paid social media marketing are top priorities for their organization. But many practitioners are skeptical, as they struggle to secure the headcount and resources they need. To be a marketing leader who fully understands socials potential, you need trusted inspiration and guidance.
Social Media Today
JANUARY 25, 2025
The ads are coming to Threads.
Advertiser: Paycor
The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.
Ignite Social Media
JANUARY 29, 2025
Social analytics platforms vary in the quality of the information they provide to marketers, so when a tool gives us clear and actionable insight, its worth reporting on. Enter TikToks Video Analysis Tool. The tool helps to illuminate content performance, which allows for data to help adjust strategy and maximize impact on the platform. But wait, there’s moreTikTok also offers a Comment Analysis Tool, which provides invaluable data about what audiences are saying and trends in their feedba
The Realtime Report
JANUARY 30, 2025
Tools and Tips for a Smoother Printing Experience Printing can be a straightforward task, but it often comes with its fair share of frustrations. From paper jams to smudged ink, the smallest hiccup can derail an otherwise simple process. By employing the right tools and following some practical tips, you can enjoy a smoother, hassle-free printing experience.
Sprout Social
JANUARY 28, 2025
Growing with Instagram Reels takes more than trend-hopping and editing chops. What differentiates successful creators from others is how they use their analytics. These numbers show you exactly what works with your audience and what doesnt so you can consistently post high-quality videos that truly resonate with them. In this post, well show you how to track your Instagram Reels analytics.
Social Media Today
JANUARY 28, 2025
The latest image sizing overviews from IG.
Advertiser: Paycor
In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.
WebInKnow
JANUARY 29, 2025
The LinkedIn algorithm prioritizes engagement. The more discussion on a post, the more the AI algorithm kicks in and shares content with more people inside and outside your own network.
The Realtime Report
JANUARY 27, 2025
Turn Your Home into a Cozy Chalet with Aprs Ski Dcor Winter is the perfect excuse to embrace all things cozy, and nothing captures that feeling better than the aprs ski decorating trend. Inspired by luxurious alpine lodges, this style is all about warmth, texture, and a touch of rustic charm. Think crackling fireplaces, faux fur throws, soft candlelight, and rich wooden accents all designed to create a snug retreat from the cold.
Sprout Social
JANUARY 27, 2025
Ive been working in social media since its inception. Ive watched it evolve from a place where users poked their friends and posted #TBT photos to a connective tissue that drives international culture. Socials influence on global affairs and national elections is proof of just how deeply ingrained it is in our world. Its surreal to reflect on a time when brands creating online social presences seemed radical.
Social Media Today
JANUARY 30, 2025
New insights suggest that X is unlikely to have made a profit in 2024.
Speaker: Speakers:
HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?
Tweaklibrary
JANUARY 30, 2025
China has launched two AI chatbots similar to ChatGPT in two days. One of them is from DeepSeek and the other is Qwen 2.5 from Alibaba. Both companies claim that their chatbots are better than Open AIs ChatGPT and all other Chatbots available across the globe. But is this true? Let us find out all about the new Chinese AI Chatbots and how they function as compared to ChatGPT.
Direct Marketing Observations
JANUARY 31, 2025
Recently, I was visiting with two of my oldest and dearest friends from college and as we are expected to do when standing in the backyard drinking beer and grilling, we talk about life’s deepest darkest mysteries such as what body part hurts, what we’re currently streaming, how scoring in pickleball works, and what exactly is bitcoin. On this day though we stumbled upon the subject of jobs and careers.
Social Media Today
JANUARY 29, 2025
The new metrics will provide more insight into viewer retention and comparative performance.
Social Media Today
JANUARY 30, 2025
Key insights for marketers planning social media strategies at a time of upheaval.
Advertiser: Paycor
HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!
Expert insights. Personalized for you.
168 
Let's personalize your content