Sat.Sep 14, 2024 - Fri.Sep 20, 2024

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Time Spent on Social Media 2024: Understanding User Engagement for Effective Marketing

Ignite Social Media

If you were savagely ranking your friends on MySpace in 2007 ( when Ignite was founded ), you know that the social media landscape has undergone a significant transformation. So, how are they sharing their time between platforms, and how can we use this to enhance our social strategies ? minutes respectively.

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Confidently measuring B2B social media marketing

Oktopost

How can we be more confident about proving the success of our social media efforts day in and day out? In addition to this, our management often asks us to prove that our social media activity is working. Proving ROI from social media remains challenging, especially as platforms and algorithms constantly evolve.

B2B 62
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Next-Gen Marketing: 6 Social Media Tools to Watch

Blog2Social

Social media has become a reliable tool for networking, customer loyalty, brand advertising and market research. Next-gen marketing tools help your business stay at the top. So for smart businesses that want to stay ahead, it’s an indispensable platform.

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AI as Your Co-Host: Unleashing NotebookLM’s Potential in Content Marketing

The Social Media Hat

Episode 27 of the AI in Marketing: Unpacked podcast, with Mike Allton The post AI as Your Co-Host: Unleashing NotebookLM’s Potential in Content Marketing appeared first on The Social Media Hat.

Hosting 179
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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10 Short-Form Video Best Practices

Social Media Strategies Summit

Short-form video is the hottest trend in social media marketing right now. pic.twitter.com/P6kF083txg — Data (@XData) March 12, 2024 This presents a key challenge for social media marketers, because each platform requires its own approach. In the US, approximately 15% of adults report some trouble hearing.

Video 130
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5 influencer marketing KPIs to measure your next campaign

Sprout Social

The world of social media influencers has transformed significantly in recent years. What began as brands sending free products to popular social media users has now evolved into a multi-billion dollar industry, where contracted brand deals are closely aligned with targeted campaigns. What are influencer marketing KPIs?

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.