Social Media Today

SEPTEMBER 12, 2023

Hootsuite surveyed over 3,800 social pros to get their insights into the key challenges of the field.

Social Media 195

Social Media HootSuite Report Survey 195

Oktopost

SEPTEMBER 12, 2023

Cutting through competitive noise is difficult for B2B marketers, making lead generation tricky. Lead generation is proving difficult for 68% of B2B companies, and 61% of marketers pinpoint it as their top challenge. Since B2B buyers primarily research solutions on their own, effective marketing is crucial.

Data 127

Data Social Media B2B How To 127

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Social media marketers have an eye-watering amount of data at their fingertips.

Content 130

Content Social Media iPhone Brands 130

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing? In fact, it’s quite the opposite.

Content 114

Content Brands Strategy UGC 114

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 105

Social Media HootSuite Sentiment Analytics 105

Hootsuite

SEPTEMBER 14, 2023

But it’s pretty important to define the important role of community manager on your marketing team. In the mile-a-minute world of social media, they are the crucial bridge between brands and audiences. A community manager is in charge of responding to comments and DMs on social media. Are you paid enough?

Communities 98

Communities Social Media Social Media Management HootSuite 98

Oktopost

SEPTEMBER 14, 2023

Leads that once flowed through the funnel have now slowed their pace, leaving marketing teams struggling to meet their KPIs. Marketing Strategies That Will Help You Gain More MQLs Account-Based Marketing Building social proof from your customers Doubling down on social media insights Start Generating More MQLs Today What is an MQL?

Social Media 71

Social Media B2B Campaign Conversation 71

Oktopost

SEPTEMBER 14, 2023

Leads that once flowed through the funnel have now slowed their pace, leaving marketing teams struggling to meet their KPIs. Marketing Strategies That Will Help You Gain More MQLs Account-Based Marketing Building social proof from your customers Doubling down on social media insights Start Generating More MQLs Today What is an MQL?

Social Media 62

Social Media B2B Campaign Conversation 62

Oktopost

SEPTEMBER 12, 2023

Cutting through competitive noise is difficult for B2B marketers, making lead generation tricky. Lead generation is proving difficult for 68% of B2B companies, and 61% of marketers pinpoint it as their top challenge. Since B2B buyers primarily research solutions on their own, effective marketing is crucial.

Data 62

Data Social Media B2B How To 62

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you.

Social Media 52

Social Media Tools Curata Hashtag 52

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience.

Process 101

Process Sentiment Social Media Analysis 101

Buffer Social

SEPTEMBER 12, 2023

Many of the companies generating buzz on social media right now likely all have something in common: it's not just their brand accounts posting great content, but their employees too. Business leaders and marketers are tapping into this powerful approach, both with gentle encouragement and intentional employee advocacy programs.

LinkedIn 95

LinkedIn Brands Social Media Authentication 95

Keyhole.co

SEPTEMBER 12, 2023

Social media dominates our daily lives for varying reasons like entertainment, news, or shopping. So, if you want to get noticed by your target market, building a thriving digital presence is a must. That’s why you need a stack of reliable, scalable, and intuitive social media management tools.

Social Media Management 52

Social Media Management Social Media Tools Analytics 52

Sprout Social

SEPTEMBER 14, 2023

Part of your TikTok marketing strategy should focus on building a following, but the most important part should emphasize how to get more views on TikTok. More views mean more engagement; more engagement means building a solid social media following. Should you buy views on TikTok? Start by creating a customer persona.

Hashtag 88

Hashtag Social Media How To Video 88

Buffer Social

SEPTEMBER 11, 2023

What we’re witnessing in today’s tough economy is the inevitable rise of social selling. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP.

LinkedIn 116

LinkedIn Tips URL Skills 116

Keyhole.co

SEPTEMBER 12, 2023

So, if you’re a marketer trying to analyze their competitor’s account or if you’re trying to identify new customers, you must learn how to advance search on Twitter. However, you can also filter your results using the 5 tabs under the search bar — Top, Latest, People, Media, and Lists. Still not happy?

Twitter 52

Twitter Hashtag Social Media Trends 52

Keyhole.co

SEPTEMBER 12, 2023

In the past few years, TikTok has transformed from a fun and quick video-sharing app to a potent marketing platform. From trending challenges to the immense potential of campaigns going viral, TikTok is the perfect platform to scale your social marketing efforts. Keep it consistent across your other social media accounts.

Tips 52

Tips Hashtag How To Social Media 52

Keyhole.co

SEPTEMBER 12, 2023

Most social media managers and marketers make this mistake while promoting YouTube videos: slapping links to their videos on their other social media channels and calling it a day. Add a detailed video description and include backlinks to your social profiles, email list, blog, and so on.

YouTube 52

YouTube Video How To Social Media 52

Keyhole.co

SEPTEMBER 13, 2023

billion users, TikTok is set to be the next big social media platform after Instagram. A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. To save time and identify the best hashtag for TikTok, invest in a reliable social media management tool. With over 1.7

Hashtag 52

Hashtag Trends UGC How To 52

Hootsuite

SEPTEMBER 13, 2023

This template is designed to help manage a business’s social media presence, with specific options for posting jobs and special offers. Manage your Facebook presence (and all your other social media channels) using Hootsuite. Schedule all your social posts and track their performance in one dashboard.

Template 112

Template Templates Facebook Social Media 112

Keyhole.co

SEPTEMBER 13, 2023

To use it properly, first, you must understand why hashtags are indispensable for a strong Instagram marketing strategy. Opt for a reliable social media management tool to make your hashtag research more accurate. Social Sprout The next noteworthy platform with a hashtag search tool is Sprout Social.

Hashtag 52

Hashtag Instagram Trends UGC 52

Hootsuite

SEPTEMBER 13, 2023

The platform (like most social media platforms) keeps a record of everything you do on it. Schedule and publish posts directly to Instagram, engage your audience, measure performance, and run all your other social media profiles — all from one simple dashboard. How do you delete Reel history on Instagram?

Instagram 87

Instagram Social Media HootSuite Video 87

Oktopost

SEPTEMBER 11, 2023

As B2B businesses, we’re not posting on social media just for kicks and giggles. With all that data sitting siloed on different platforms, it’s difficult to get the full picture of your social performance. So if none of these options are the best solution for measuring social, what is?

Social Media 141

Social Media Metrics How To Campaign 141

Buffer Social

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer.

YouTube 97

YouTube Video Content UGC 97

Oktopost

SEPTEMBER 11, 2023

As B2B businesses, we’re not posting on social media just for kicks and giggles. With all that data sitting siloed on different platforms, it’s difficult to get the full picture of your social performance. So if none of these options are the best solution for measuring social, what is?

Social Media 62

Social Media Metrics How To Campaign 62

Keyhole.co

SEPTEMBER 15, 2023

Are you in charge of running social media for a community-oriented brand? By following the steps and insights shared in this article, you’ll learn how to use Instagram Live to expand your brand’s reach and the best ways to incorporate live video into your marketing strategy. Why Instagram Live?

Instagram 52

Instagram Brands Marketing How To 52