Buffer Social

APRIL 10, 2025

In this post, we'll cover what verification is, the two ways to get a blue check on the social media platform (with and without paying for Meta Verified), plus some FAQs about the blue tick. To follow our Terms of Use and Community Guidelines. Jump to a section: What does it mean to be verified on Instagram?

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Sprout Social

APRIL 15, 2025

For media and retail brands, going viral is easy. But there isnt a built-in fan base for the finance sector, asserts Monzo Banks Head of Social, Richard Cook. Factor in cultural taboos about personal finances and strict industry regulations, and delivering a winning social media strategy can seem impossible.

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Social Media Banking Meme Guidelines 78

Sprout Social

APRIL 10, 2025

Were back with another installment of the Post Performance Report (PPR)a series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. The hospital follows this same ethos on social, and develops original influencer content to help fulfill their mission.

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Organization Report Social Media Pharmaceuticals 70

Buffer Social

APRIL 7, 2025

Think you know which social platform has the most engagement? Social media trends are always evolving, but lately, engagement has been shifting in unexpected ways. If you’ve ever felt like social media engagement is unpredictable, you’re not alone. The data might surprise you. Let’s dive in.

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Platform LinkedIn Engagement Patterns 129

Hootsuite

APRIL 23, 2025

Threads analytics is an umbrella term that describes the information, tools, and processes used to track, measure, and analyze performance on Metas Threads social platform. With 320 million monthly active users, Threads is still a relatively small social network. Meta says more than a million new users are joining every day.

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Analytics HootSuite Metrics Template 93

Oktopost

APRIL 28, 2025

To maximize its impact, you need to send it to the places where it will thrive and today, the most powerful launchpad is social media. Social publishing isn’t just another channel, from targeted posts and thought leadership on LinkedIn to engaging visuals and videos across niche communities.

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Publishing Social Media Content B2B 62

Keyhole.co

APRIL 9, 2025

Artificial intelligence continues to revolutionize how businesses operate, and for social media managers and marketing professionals, its an absolute game-changer. Below, we summarize the top AI-powered tools for 2025 that every social media manager, marketing professional, and AI enthusiast should have on their radar.

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Buffer Social

APRIL 16, 2025

Maintain consistency  Where content is king, consistent content is the trusted advisor the king can’t live without.   ⏰ Learn more about figuring out the best time to post on social media for maximum engagement. Upload your media and add your caption. Select your Facebook Page or group.

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Sprout Social

APRIL 29, 2025

15 years ago, when our founders Justyn, Aaron, Gil and Pete started Sprout Social, social media was unpredictable, experimental and deeply personal. Sprout has grown from a scrappy start-up into a data-driven global company, evolving alongside social itself. Social already dominated the attention economy.

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Buffer Social

APRIL 21, 2025

TikTok is a standout social media platform when it comes to the sheer volume of ways you can earn — without even leaving the app. You can crosspost your TikTok videos to these other social media platforms so you're not reliant on a single network — a smart choice regardless of a potential ban.

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Hootsuite

APRIL 23, 2025

As a social media platform designed for professional networking, LinkedIn offers a unique environment for brands. While people use other social platforms for entertainment and personal connection, they head to LinkedIn for work, brand research, and professional discussion. Source: Statista 7. 35% of U.S. adults use the platform.

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Hootsuite

APRIL 29, 2025

You could instantly gain hundreds of influencers who are motivated to extend your brands social reach through their ready-made social networks. Amplify also has built-in approval processes and controls, which makes it super easy to make sure everyone follows your social media guidelines. Smart move. Who is this for?

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Social Media Tools HootSuite Price 58

Keyhole.co

APRIL 9, 2025

Pew Research Center reports that Facebook is one of the most popular social media platforms in the United States, with half of American adults also active on Instagram. But, how many of them are using their social media to talk about money and ask for financial advice? What is Social Listening?

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Products Banking Sentiment Trends 52

Buffer Social

APRIL 23, 2025

Whether you're creating Instagram Reels, posting to TikTok, or scheduling content across multiple social media platforms, the right hashtags can help you reach the right audience — fast. That’s why having a solid hashtag strategy is still a key part of successful social media marketing.

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Bill Hartzer

APRIL 17, 2025

Aha Community Sees Explosive 4,933% Revenue Growth In a market where digital platforms often rely on algorithms to steer engagement, Aha Community is taking a different route and it is paying off in spades. Supplying the Fuel for Artificial Intelligence A key driver behind Aha Communitys success is its Korean language corpus model.

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Reddit Authentication Communities Privacy 78

Ignite Social Media

APRIL 2, 2025

Over the years, some companies have nailed their pranks, boosting brand awareness and social media engagement. The campaign poked fun at overly polished, business-y brand refreshes while staying true to AMGAs rugged, tight-knit community. Others, however, have misfired, leaving customers confused or even frustrated.

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Buffer Social

APRIL 15, 2025

You can use this social media platform to create, edit, and publish anything visual. Next, Instagram makes it easier for you to find your community by asking you to: Sync your phone contacts : This way, you’ll be able to find people you already know easily and follow them. What is Instagram? Is Instagram free?

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Instagram How To Notification Remix 78

Hootsuite

APRIL 2, 2025

Odds are, that campaign tells a great story whether its a tearjerker Super Bowl ad, a hilarious viral video, or an innovative social media collab. And effective brand storytelling is the secret to success on social media and beyond. The best marketing campaigns have a narrative that makes you feel something.

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Hotels Brands Travel Authentication 68

Sprout Social

APRIL 8, 2025

Influencers and creators are no longer confined to the realm of social media feeds; theyre stepping into the entertainment world, playing a crucial role in IRL events. Live activations are becoming cultural moments that take up considerable social chatter. Social gatherings are another way to create immersive experiences.

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Activities Eventful Influencer Brands 107

Ignite Social Media

APRIL 23, 2025

Hashtags have been a cornerstone of social media marketing for over a decade, but in 2025, their role is rapidly evolving. However, as social media algorithms prioritize AI-driven content recommendations and keyword-based discovery, marketers need to rethink their hashtag strategies to stay ahead. Lets dive in!

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Hashtag Social Media Marketing SEO 107

Oktopost

APRIL 6, 2025

Employee advocacy for professional services is a practice that highlights your expert’s voices on social media and beyond. Employee advocacy, where employeesshare thought leadership content, industrytrends, and company insights onprofessional social media platforms, isessential to building a strong brandpresence.

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Buffer Social

APRIL 22, 2025

Can you succeed in your social media marketing strategy with a text-first approach? Determine how video fits into your overall social media marketing strategy Video marketing has plenty of benefits: It helps you share authentic stories, foster a stronger connection with your audience, and become more memorable.

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Examples Video Strategy Tips 78

Keyhole.co

APRIL 13, 2025

That same ethos carries through to social. Polestar’s Social Media Presence Current platform reach: Instagram: 803K followers TikTok: 26.54K followers Facebook: 594K followers X: 162.3K Inside Polestar’s Social Media Brand Strategy Polestar doesnt chase attention. No blah blah blah. Its accountability.

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Sprout Social

APRIL 3, 2025

To ensure youre crafting a winning Instagram marketing strategy, you must be aware of current social media trends. Trends on Instagram are any popular social strategies or approaches being used across the network by a large number of accounts. Fostering community. What are trends on Instagram?

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Trends Instagram List Brands 96

Buffer Social

APRIL 8, 2025

Back in the early days of Facebook, circa 2006 or so, posts were shown pretty much in order of recency when you opened up the social media platform. Facebook has evolved from personal profiles to a space where people can follow creators and brands, join communities and groups, and promote events.

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Oktopost

APRIL 1, 2025

It gives you an unmatched picture of how your competitors communities and personas are being marketed to in order to help you make decisions with full visibility of your market. Their PR teams are securing media coverage, building credibility, and ensuring their brand stays top of mind. Testing new audience segments? The best part?

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Strategy Content B2B Marketing 62

Buffer Social

APRIL 30, 2025

If Canva isn’t quite your vibe, or you want some extra options in your creative toolkit, here are two solid alternatives that work well for Instagram visuals: Adobe Express : Formerly known as Adobe Spark, Adobe Express is a content creator’s dream, offering thousands of free templates for social graphics, reels, stories, and more.

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Instagram Tools Hashtag Template 108

Buffer Social

APRIL 1, 2025

When you think of stand-out social media campaigns, what’s the first one that comes to mind? In fact, it was tough to trim down this list of innovative, memorable social media campaigns down to a readable number — so I’m confident there are several on this list that will stand out on your hunt for inspiration.

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Hootsuite

APRIL 30, 2025

For social media managers, it’s the ultimate urban legend, passed down through whispers and unverified Reddit posts: Using third-party scheduling tools can tank your social engagement. ” But is this social media urban legend actually true, or is it just another conspiracy theory, like shadowbanning ?

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Instagram Tools HootSuite API 67

Sprout Social

APRIL 30, 2025

Why brands need influencer vetting tools Sprout Socials Q1 2025 Pulse Survey found that more than a third (36%) of brands are managing partnerships with six to ten influencers at once. Sprout Social Influencer Marketing (formerly Tagger) makes it easier to vet for topical alignment at scale.

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Process Influencer Campaign Metrics 66

Sprout Social

APRIL 11, 2025

Neither is the road to social media maturity. The COVID pandemic was an unanticipated crisis for the healthcare industry, but one that opened organizations eyes to the crucial business impact digital and social media marketing can have. Social media can impact every arm of your business.

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ROI Social Media How To Social Media Management 56

Oktopost

APRIL 1, 2025

How to monitor and respond to competitors marketing strategies Monitoring your competitors’ marketing strategies is no longer just about checking their social media posts or website updates. Visit CMO Alliance Global CMO Community With over 18,000 members worldwide, this community connects CMOs to discuss strategies and trends.

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