Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? Here’s everything you need to know about how to become a social media manager.

Social Media 89

Social Media Social Media Management Skills Content 89

Oktopost

APRIL 6, 2023

Want to hear more from renowned B2B marketing leaders? Episode Summary Social listening is the practice of monitoring social media platforms to gather insights and gain an understanding of customer behavior and sentiment. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Catch all episodes here.

Atlassian 118

Atlassian Strategy Social Media B2B 118

Oktopost

APRIL 17, 2023

We all know how to use social media, right? In fact, there’s no ‘right’ or ‘wrong’ way to manage your own social media, but that simplicity and straightforwardness really doesn’t translate into the business world. Social media is two things at once. Think of it like ticker tape that never stops ticking.

Social Media 77

Social Media How To Platform Social Media Management 77

The Social Media Hat

APRIL 16, 2023

The post How to Use LinkedIn for Influencer Marketing: A Comprehensive Guide appeared first on The Social Media Hat. Don't ignore the LinkedIn gold mine of contacts and prospects. Build your influence today!

LinkedIn 154

LinkedIn Influencer Marketing How To 154

The Social Media Hat

APRIL 10, 2023

Partnership Unpacked, Episode 16, with Lee Odden The post Why So Many Brands Fail At B2B Influencer Marketing w/ Lee Odden appeared first on The Social Media Hat.

B2B 149

B2B Influencer Brands Marketing 149

Social Media Strategies Summit

APRIL 21, 2023

Viral trends and cultural moments can be a social media marketer’s best friend. But tapping into buzzworthy conversions isn’t a silver bullet for social media success. Again, our panelists unanimously urged marketers to consider what’s truly important to your brand before jumping on any old viral moment.

Conversation 130

Conversation Brands Social Media Authentication 130

The Social Media Hat

APRIL 29, 2023

UGC is a powerful and effective marketing tactic. The post How to Optimize Your User-Generated Marketing Campaign Using Influencers appeared first on The Social Media Hat.

Influencer 133

Influencer Campaign UGC Marketing 133

The Social Media Hat

APRIL 29, 2023

Understand the terms and phrases most commonly used in Influencer Marketing. The post The Complete Influencer Marketing Glossary of Terms appeared first on The Social Media Hat.

Influencer 125

Influencer Marketing Social Media 125

Oktopost

APRIL 10, 2023

Once upon a time – although maybe not very long ago – social media represented a budding complement to the well-formed marketing strategy. It’s been less than twenty years, but the world of social media has gone through countless revolutions since then. But nothing is quite as dynamic as social posting.

Social Media 62

Social Media Publishing Social Media Management Platform 62

Hootsuite

APRIL 6, 2023

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Balancing compliance regulations with creative ideas for effective content marketing is no small feat. Bonus: Get the free social selling guide for financial services. And create content that resonates.

Social Media 106

Social Media Banking HootSuite Tips 106

Hootsuite

APRIL 17, 2023

All social media marketers share an important goal — to get our content seen by as many people as possible. Both of these important social media metrics track how much your content has been viewed, so you can understand your social media growth — but they don’t do it in exactly the same way. . #1

HootSuite 145

HootSuite Social Media Instagram Analytics 145

Sprout Social

APRIL 18, 2023

Social media fundamentally changed how we market. It’s easy to focus on how the techniques we’ve used have changed but there’s a much larger shift that deserves our attention: Social media democratized the power of trends. Social media blurs the lines between brands and consumers.

Trends 113

Trends Brands Social Media Marketing 113

Buffer Social

APRIL 3, 2023

If you work in social media, it’s nothing new to adapt and change your strategy based on the ever-changing algorithms and the rise and fall of social networks. The latest wave for social media marketers and creators is that TikTok might be banned in the U.S. How can marketers prepare for a TikTok ban?

Social Media 88

Social Media Marketing Social Networking Video 88

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Brands 121

Brands Social Media UGC ROI 121

Ignite Social Media

APRIL 25, 2023

Socialcraft.ai — your social media partner. Ignite Social Media introduces its AI-powered tool SocialCraft, designed to craft unique content for social media marketers, influencers and brands. We have seen the struggle of social media marketers brainstorming and creating content.

Social Media 78

Social Media Content Tools Instagram 78

Hootsuite

APRIL 11, 2023

A social media SWOT analysis takes a close look at the social media landscape for your niche. Keep reading to find out more about how to run a social media SWOT analysis and the tools that make it a breeze. #1 Start free 30-day trial What is a social media SWOT analysis? Clear data.

Social Media 106

Social Media Analysis HootSuite How To 106

Sprout Social

APRIL 24, 2023

It’s no wonder that influencer marketing is one of the most popular forms of social media marketing. The influencer-consumer relationship is evolving right alongside social media (and just as rapidly as the networks themselves). Influencer marketing is far from over—but it is undergoing systemic change.

Influencer 115

Influencer Social Media Marketing Campaign 115

The Social Media Hat

APRIL 7, 2023

Email Marketing for Influencers The post Why Influencers Should Make Their Email List Their Top Priority appeared first on The Social Media Hat.

Influencer 120

Influencer List Social Media Marketing 120

The Realtime Report

APRIL 13, 2023

How SMBs Can Overcome Digital Marketing Challenges While digital marketing can provide targeted access to buyers at budgets within reach of small- and medium-sized businesses (SMBs), potentially leveling the playing field, it can also result in quickly escalating costs with little to no results. Sink or Swim? In the United States, 33.2

Marketing 172

Marketing ROI Small Business Yahoo 172

Sprout Social

APRIL 26, 2023

Is your business really getting something out of its social media efforts? According to the latest Sprout Social Index™ , proving social media ROI was the second biggest challenge for social media teams. So if you’re struggling with measuring social media ROI yourself, we get it.

Social Media 98

Social Media ROI How To Campaign 98

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

Social Media 145

Social Media Instagram Foursquare Hashtag 145

Hootsuite

APRIL 26, 2023

If you manage social media for a healthcare organization , you’ve come to the right place. In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. What does HIPAA say about social media?

Social Media 94

Social Media Tips HootSuite Health Care 94

Sprout Social

APRIL 17, 2023

Tying social tactics directly to revenue is easier said than done, creating tension when competing for resources and budget. At Sprout Social, we recognize the hurdles that come with understanding social media ROI. We also recognize the transformative impact social can have on a business.

ROI 96

ROI Social Media Social Media Management Brands 96

Sprout Social

APRIL 10, 2023

There’s a reason why brand awareness is still the top goal for many marketers. Because social media is only getting more competitive and crowded. Check out Nasty Gal’s social branding, for reference. Seventh Generation’s social branding and logo are another prime example. Social branding.

Brands 120

Brands Social Media Examples Content 120

Keyhole.co

APRIL 26, 2023

You’ve mastered the art of churning out social media content on a consistent basis. Your brands’ social media accounts are now all active with heightened engagement rates. But, are you using your social media accounts correctly? Is your business seeing any social media ROI ?

Social Media 52

Social Media Metrics Tools Sentiment 52

Hootsuite

APRIL 12, 2023

1 Social Media Tool Create. Give your reach a boost Hashtags have long been a staple of social media, but they aren’t as effective as they used to be. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers.

Hashtag 125

Hashtag LinkedIn Analytics HootSuite 125

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. Ephemeral content in social media refers to any kind of content that is visible for a short amount of time, typically for 24 hours. Is it because they’re easier to create or do they contribute to the marketing goals of the brand?

Content 110

Content Strategy Social Media Marketing 110

Keyhole.co

APRIL 24, 2023

The popularity of social media contests keeps increasing, with brands using them for a range of purposes. From driving website traffic to increasing social media following, contests and giveaways are among the most successful social media marketing strategies for companies to meet their objectives.

Social Media 52

Social Media How To Campaign Brands 52

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. As new platforms emerge, fraudsters shift their strategies and move to new markets. Impostors on social media present a real challenge for all major brands. What are fake social media accounts?

Social Media 89

Social Media Brands HootSuite Tips 89

Oktopost

APRIL 24, 2023

Social listening is a key tool for any business’s arsenal – and a compelling reason to make better use of social media. In many ways, and for many industries, it sits at the tip of the market research pyramid, offering honest and balanced insight into your customers, and the wider market.

Analysis 62

Analysis Social Media Sentiment Social Media Management 62

Hootsuite

APRIL 3, 2023

Put on your best sweatpants and try out these 16 engagement posts on Facebook to become the hero of your own marketing story, er, strategy. A Facebook engagement post is a type of social media post that increases your Facebook Page’s engagement rate by encouraging your followers to take action. Almost 3 billion users — 36.7%

Facebook 112

Facebook Engagement HootSuite UGC 112

Hootsuite

APRIL 28, 2023

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. social media marketing!) Head to your other social networks to promote this hot new group. What are LinkedIn groups? or a topic of interest (e.g.,

LinkedIn 144

LinkedIn Groups Groups HootSuite 144

Sprout Social

APRIL 26, 2023

LinkedIn has become a different kind of social space. But ramping up your content and LinkedIn marketing strategy on the platform will inevitably lead to questions in the effort to get it right. As marketers rethink their LinkedIn content strategy, these questions are surfacing more and more. Impressions?

LinkedIn 100

LinkedIn Comments Social Media URL 100

Buffer Social

APRIL 11, 2023

From today, Buffer’s AI Assistant can: Rephrase your posts Summmarize long-form text Expand sentences into paragraphs Generate personalized social media ideas Plus, it’s integrated with Canva's AI image generator—helping you create the perfect picture for your post. So what makes Buffer stand out?

Social Media 94

Social Media Content Features Brands 94

Hootsuite

APRIL 4, 2023

The campaign set the standard for how to fundraise on social media. Not every social media donation drive delivers such stunning results. But social media is still fertile ground for fundraising. In this post, you’ll learn the unique advantages fundraisers have over other organizations on social media.

Social Media 99

Social Media HootSuite Tips How To 99