Social Media Today
JULY 8, 2025
Skip to main content Dont miss tomorrows social media industry news Let Social Media Todays free newsletter keep you informed, straight from your inbox. By signing up to receive our newsletter, you agree to our Terms of Use and Privacy Policy. You can unsubscribe at anytime. By Andrew Hutchinson and Emma Wiltshire • Nov.
Hootsuite
APRIL 9, 2025
100% of marketers who read these social media statistics will have the data they need to plan and optimize their social strategies in 2025. Grab a bevy and dive into the latest social media stats for ol faves Facebook, Instagram, YouTube, TikTok, X (Twitter), LinkedIn, and Pinterest, plus newcomers RedNote and Bluesky.
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Sprout Social
MARCH 27, 2025
The Australian market provides fertile ground for influencer campaigns, with high internet and social media usage. As of January 2024, Australia has 25 million internet users and 20 million social media users. Statista also predicts a fresh peak in Australian social media users by 2029 , increasing users to 26 million.
Sprout Social
MARCH 13, 2025
Whether youre running a local business or a multinational corporation, social media marketing is a must for brands of all sizes. However, understanding the social media landscape in Australia is no small feat, but this guide will make this once-tall task much easier. million active internet users by 2029.
Bill Hartzer
JANUARY 21, 2025
TikTok-USA-users-also-use-other-social-media-apps According to Omdia’s latest consumer survey , TikTok and YouTube are the top video platforms for 18-35-year-olds in the USA. Netflix continues to lead in this region, ending 2024 with 51 million subscriptions and projected to reach 57 million by 2025 and 70 million by 2029.
Sprout Social
JULY 3, 2025
Social media is a storefront, and fashion influencers could be your next front-window display. 40% of Australians said they’d bought something online after seeing it on social media. million Australian users by 2029. But with new creators popping up daily, finding the right ones takes more strategy than instinct.
Sprout Social
JULY 30, 2024
By 2029, influencer marketing ad spend is expected to reach $56 billion —a 60% increase from 2024. Why influencer brand safety is more important than ever Spending on influencer marketing is a massive part of overall marketing budgets—and is continuing to grow.
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