Sprout Social

NOVEMBER 15, 2023

At the same time, social is becoming more complex. Brands need to factor in how quickly social is fragmenting and morphing across emerging platforms and evolving consumer preferences. For more perspective into how consumers’ social media behaviors and expectations are evolving, download The Sprout Social Index™ today.

Social Media Management 128

Social Media Management Social Media Team Klout 128

Sprout Social

MAY 29, 2025

Social media ROI reports often present a challenge: a disconnect between available metrics and actual business impact. Social teams need to prove real business impact, but the metrics social networks traditionally surfacereach, click-through rates and impressionswerent designed for that purpose.

ROI 84

ROI Statistics Social Media UGC 84

Sprout Social

MARCH 13, 2025

million users in 2028. While Instagram remains strong, the anticipated decline in users by 2028 suggests brands should diversify their social media strategies to stay relevant. million users in 2028. In terms of time spent on the platform, LinkedIn is less than other social media sites from July to September 2023.

Statistics 56

Statistics Social Media Reddit Influencer 56

Hootsuite

APRIL 9, 2025

TikTok dominates social commerce , converting 43.8% Global social media usage statistics 1. billion people worldwide use social media Experts predict over six billion people will be using social media by 2028 (so get your baby a good screenname now). of users into buyers in 2024. Source: Statista 2.

Statistics 108

Statistics Social Media HootSuite Marketing 108

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. We used our article, about what your social team will look like in 2028, to generate each of these posts.

Social Media 143

Social Media Templates Template Skills 143

Hootsuite

JUNE 20, 2022

Social commerce, or selling products directly on social media, is expected to generate $3.37 trillion worldwide by 2028. If you post on other social networks as well, though, you might need a third-party social media management tool.

Tips 145

Tips HootSuite Facebook Badge 145

Hootsuite

JULY 19, 2023

By 2028, YouTube is predicted to reach 1.1 Social advocacy tools Employee advocacy tools like Hootsuite’s Amplify allow employers to leverage their employees’ social networks to attract potential candidates. Encourage them to ask questions in your Stories or to comment on your posts. billion users.

Social Media 95

Social Media Tools HootSuite Hashtag 95