Remove 2028 Remove Authentication Remove Engagement Remove Social Networking
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10 advanced social media copywriting best practices

Sprout Social

According to Rachael Goulet, Sprout Social’s Director of Social Media, “Whichever social networks you use, effective writers know how to tailor their writing for different audiences and platforms.” We used our article, about what your social team will look like in 2028, to generate each of these posts.

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What Are the Top Social Media Platforms for SMBs?


So before you get started, it’s a good idea to sit down and define your social media marketing goals. Boost brand engagement? Etching your specific objectives will help determine not only what social platforms you choose, but also the content you create and the audience you target. Are you looking to reach new customers?