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22 influencer marketing statistics to guide your brand’s strategy in 2023

Sprout Social

billion by 2027. Learn more about the state of influencers on this social network. Influencer marketing ad spend worldwide is projected to reach $30.81 billion in 2023 Brands are expected to spend $30.81 billion on influencer marketing advertising throughout 2023. This spending is expected to increase to $47.80

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25 WhatsApp Stats Marketers Need to Know in 2022

Hootsuite

Could we be bold and predict that by 2027, the number of WhatsApp users could be 3 billion MAUs (given their previous track record)? WhatsApp is the world’s favorite social media platform. Out of Internet users aged 16-64, WhatsApp reigns supreme, beating out Insta’ and Facebook to the top spot of the most popular social network.