Sprout Social
MAY 9, 2022
The class of 2026 is probably the most digitally savvy set of students to ever walk onto a college campus. While most marketers might not think of Reddit as a traditional social marketing platform, students regularly turn to its forums to ask questions and compare notes on prospective colleges. Authentic reactions.
Sprout Social
FEBRUARY 29, 2024
In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing. Why this surge?
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Hootsuite
MARCH 8, 2022
trillion USD in 2026. And, if you do influencer marketing , your partners can tag your products in their regular or Idea Pins to make it easier for their audience to shop your stuff. 3 inspiring Pinterest shopping campaign examples. The ads were simple, but that’s the secret of this campaign: How easy it was to get started.
Hootsuite
FEBRUARY 24, 2022
Wondering how to turn a bunch of scattered social media post ideas into a cohesive, powerful cross-platform campaign that leverages the best opportunities of each platform? What is a cross-platform campaign? Cross-platform campaigns are social media campaigns run across multiple platforms. You’ve come to the right place!
Hootsuite
AUGUST 6, 2021
Modern marketing departments would implode without social marketers, but they’re still not getting the respect they deserve. Comments like this reflect a widespread but outdated view about social media managers: That they’re entry-level workers cosplaying as real marketers. of the marketing budget by 2026.
Sprout Social
MARCH 30, 2023
As uncertain economic conditions continue and technological innovations bloom, digital out-of-home is growing into a popular form of digital marketing. In this article, we’ll dive into the benefits of using digital out-of-home advertising and stand-out examples of campaigns to help inspire your strategy.
Hootsuite
AUGUST 18, 2021
Now that we’re well over a decade into social media, some marketers do plan to work in the field from the start of their careers. But the majority continue to segue into social marketing from fields like English, communications, even political science—all without formal training in digital marketing. — Austin Braun ?
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