Pixlee

SEPTEMBER 29, 2020

With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. Social media engagement including liking, sharing, and commenting on posts. Attending company events, social gatherings, and demonstrations. billion by 2025.

Engagement 90

Engagement How To Metrics Loyalty 90

agora pulse

JANUARY 30, 2020

Do your social media marketing plans lack a strategy for YouTube? From humble beginnings as a way for people to connect through video content, YouTube is now one of the biggest marketing channels offering lots of opportunities for growing your business. Add links to your site and social media profiles.

YouTube 153

YouTube Screencast Findability Sentiment 153

Sprout Social

APRIL 6, 2023

Chatbots for marketing can maximize efficiency in your customer care strategy by increasing engagement and reducing friction in the customer journey, from customer acquisition to retention. In this guide, you will learn how chatbots can help revamp your marketing strategies with more personalized experiences for your customers.

Marketing 82

Marketing Airlines Conversation Team 82

Hootsuite

JULY 7, 2021

Gone are the days of single-channel marketing. Instead, marketers now have access to multiple contact points across various channels. SMS marketing can be an effective complement to social marketing, allowing you to reach customers—and potential customers—in real-time with targeted and effective messaging.

SMS 142

SMS Marketing Retail HootSuite 142

Hootsuite

APRIL 19, 2023

Social messaging apps are now essential communication tools. And not just for individual social media users — for brands, too. Social messaging apps are often connected to social media platforms so that you can send messages to other social media users.

HootSuite 87

HootSuite Delicious FAQ Conversation 87