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9 YouTube trends for your content strategy in 2022

Sprout Social

More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. trillion industry by 2025, and every network is vying for their piece of the pie. Think of it almost like a Facebook or Instagram feed within your YouTube channel.

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The 12 Top Benefits of Chatbots in 2023

Hootsuite

billion in 2025. Many of these robot friends plug into Instagram and Facebook to provide the same automated support offered on an ecommerce website. Garage Clothing uses an AI chatbot to offer always-on support through Facebook Messenger. These robot sidekicks do wonders for customer service, sales, and brand loyalty.

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6 social media marketers on the future of social messaging

Sprout Social

Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds. Gartner predicts 80% of customer service organizations will abandon native mobile apps in favor of messaging for a better customer experience by 2025. Consumers can now purchase clothes on Instagram, Facebook and TikTok.

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8 Predictions for Social Media Marketing in 2022

Pixlee

billion in 2025? After Snapchat pioneered it, Facebook, Instagram, Pinterest, and TikTok have launched their lenses, filters, and special effects. Facebook recently announced its rebranding as Meta, an umbrella company brand that Mark Zuckerberg states will help people and businesses grow in a more community-centric environment.

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The Meteoric Rise of Social Commerce: Staying Relevant in a Shifting Landscape

The Realtime Report

Social media platforms like Facebook, YouTube, Instagram, Pinterest, and TikTok boast 4.9 Social Commerce puts products and services in an audience’s social feed, making payment effortless, building brand awareness, and capitalizing on consumers’ in-the-moment shopping impulses. trillion by 2025. billion by 2027.1

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Instagram Monetization: A Complete Guide for Creators and Influencers

Hootsuite

Meta, parent company of both Instagram and Facebook, is working hard to attract and keep creators on their platforms. Almost 75% of American marketers currently run influencer campaigns and eMarketer predicts that will reach 86% by 2025. All that cash isn’t only for ultra-rich celebrities, either. Source: eMarketer. Work with brands.

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Artificial Intelligence: A Modern Approach to Marketing

Razor Social

MRFR research predicted the AI market to be worth 25 billion by 2025. Every time you log into Facebook and view the news feed you are seeing AI in action. Facebook is continuously monitoring who you follow, what you interact with, how you consume content and more. Facebook is all about engagement.

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