Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

As we head into 2021, marketers are reflecting on how much consumer behavior has changed over the course of the last year. It’s a trend that caught fire when the Bernie Sanders campaign partnered up with peer to peer texting platform Hustle in 2016 to reach volunteers, with remarkable success.

Artificial Intelligence: A Modern Approach to Marketing

Razor Social

In this guide, I’ll go into detail about how artificial intelligence is impacting marketing right now and how it will continue to impact it in the future. And it’s alright to be nervous because the role of marketers in organizations will change but… …you’ll still have an important role to play. Artificial Intelligence in Marketing is real and now is the time to sit up and take notice. Will Artificial Intelligence Replace Marketers?

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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own.

Key Insights from the Snapchat Annual Partner Summit

Ignite Social Media

AR try-ons are leading to improved results, and this technology is set to grow in the coming years with over 100 million consumers shopping with AR currently and almost 75% of the world population expected to be frequent AR users by 2025.

Global Investors Tune in As Live Video in Ecommerce Takes Off 

The Realtime Report

SWIRL offers businesses full control over the customer data and allows them to get real-time engagement analytics and post-show data points to optimize campaigns for future sales. Global Investors Tune in As Live. Video in Ecommerce Takes Off .

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Why Every Brand Should Have a YouTube Channel

Socialized

Your brand will accomplish your marketing goals by well-optimized images. It is projected that no pay-TV service would be subscribed by audiences aged 32 or under until 2025. Recent surveys have shown that video is the predominant medium of media used during their content campaign, which further proves how effective such content could be. You can quickly identify targeted markets engaging in your products by using YouTube for messaging to your consumers.

The Beginner’s Guide to SMS Marketing: Everything You Need to Know

Hootsuite

Gone are the days of single-channel marketing. Instead, marketers now have access to multiple contact points across various channels. Let’s look at what SMS marketing is and how you can incorporate it into your marketing strategy. What is SMS marketing?

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What You Need To Know About Programmatic Advertising For 2019 And Beyond

Social Media Strategies Summit

Once confirmed, the publisher would take over running the campaign. This shift allows marketers and sellers to spend more of their time planning sophisticated, strategic campaigns rather than getting bogged down in the granular details. Programmatic advertising learns about customers as they roam online, enabling marketers to create specific messaging for different target audiences. By the year 2025, there will be approximately 1.1

How Brands Can Vibe With Gen Z and Gen Alpha

Pixlee

Marketers tend to obsess over how to approach different age groups online, and this makes sense. This generation will also number a staggering 2 billion people by 2025. . For the most part, brands and digital marketers will approach Gen Z and Gen Alpha in a similar manner. Be consistent – You can start by making brand manifesto as a guideline whenever you approach different marketing strategies from social media to content marketing. . Brand Marketing

9 Tips for Writing Engaging Social Media Captions

agora pulse

Digital marketing, specifically social media, skyrocketed in 2020 with consumers stuck at home and physical stores closed. billion users by 2025. Global lockdowns pushed businesses to focus heavily on their social media strategies and revaluate their sales and marketing models.

ICYMI: 11 Of The Best Insights From #SMWLDN 2016

Audiense

Topics such as the use of social media data across marketing departments and agency pitching drew universal agreement (as we sat there feeling smugly vindicated), whereas topics such as the role of LAD publishers sparked heated debate. Audiense was on hand to find some of the key points that need to be implemented into your marketing strategy and commercial thinking right away. A recurring theme is: from where are marketing ideas going to come?

SEO Writing Hacks to Boost Your Social Media

agora pulse

Social media posts live forever so something you shared in 2017 may still be picked up in 2025. Influencer marketing amplifies reach. Check out this awesome campaign from PetSmart on Facebook. Channel users don’t appreciate marketers trying to sell products though.

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