What You Need To Know About Programmatic Advertising For 2019 And Beyond
Social Media Strategies Summit
SEPTEMBER 12, 2019
Once confirmed, the publisher would take over running the campaign. Software algorithms evaluate user analytics to help the system determine what ad content is relevant to a particular user. Programmatic leverages user analytics to determine what content is most relevant to a user at any given time. Source: Choozle. Lower Costs.
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