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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

The latest data from January 2024 shows that 93.2% Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024.

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Of those that don’t currently use video, two-thirds plan to start in 2024. To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content. We expect the 9:16 aspect ratio to dominate in 2024. But video isn’t a silver bullet.

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The Upshot for Marketers as Social Media Platforms Evolve in 2024

Social Media Today

How to excel in 2024 on Facebook, Instagram, X, TikTok, LinkedIn, Snapchat and Pinterest.

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Should SMBs Be On All Social Media Platforms in 2024?

The Social Media Hat

Marketing Minutes with Mike The post Should SMBs Be On All Social Media Platforms in 2024? appeared first on The Social Media Hat.

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Report: TikTok Not Among Top 3 Preferred Video Distribution Platforms for Businesses in 2024

Bill Hartzer

Munch’s annual state of short-form video 2024 report has just unveiled a surprising twist in the video content distribution preferences of businesses. Diving into Munch’s Video Insights Munch, a powerhouse AI-powered automation platform, has pulled back the curtain on the state of short-form videos in 2024.

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6 Crucial Findings From Netline’s 2024 B2B Content Consumption Report

Convince & Convert

When NetLine introduced INTENTIVE last summer, we instantly had unrivaled visibility into a platform providing real-time, buyer-level intent data, capturing billions of intent-rich data points to discern genuine purchase readiness among B2B buyers. Considering the economic uncertainties across our industry last year, this is great news!

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How social media network fragmentation will impact your 2024 strategy

Sprout Social

In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention. We are seeing platforms like TikTok lean into accessible commerce and thrive.