Sprout Social

JANUARY 29, 2024

On the flip side, our data shows that X (formerly Twitter) has dropped down the list of preferred platforms. Our Pulse Survey data also reveals 42% of people expect to use more social networks in 2024. Make 2024 the year of standing out instead of blending in, and become the recognizable brand on social you know you can be.

Social Media 109

Social Media Strategy Exercises Retail 109

Hootsuite

MARCH 1, 2024

As of March 1, 2024, people can schedule Threads posts via Hootsuite. Post 2-3 times per day There’s not much reliable data on how often to post on Threads yet. Our data shows, for example, that posting 2-3 times a day is the optimal amount of times to post on X (formerly Twitter). 1 Social Media Tool Create.

Instagram 107

Instagram HootSuite How To Social Media Management 107

Hootsuite

FEBRUARY 5, 2024

They help you understand your audience and their preferences, and allow you to create strategies based on data rather than creative hunches. Instagram analytics data can range from very basic (like how many people saw or liked an individual post) to very specific (like what time your account’s followers are most likely to be online).

Analytics 97

Analytics Instagram HootSuite Metrics 97

Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. These PR and marketing trends can help you thrive in 2024. Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.”

Trends 72

Trends Marketing Wikipedia Survey 72

Buffer Social

JANUARY 22, 2024

But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.  So, I can’t really speak to what might be, based on data, the new reality of this year. She shares that in 2024, attention will be focused on the brands that bring a personal touch to their page updates.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Convince & Convert

DECEMBER 15, 2023

Increase content publishing frequency If someone is telling you that quality is the only important thing, then in 2024 they’ll be furthest away from reality. Mention : It brings all metrics to your fingertips and enables teams to monitor related data. Take a look: 6. There’s no better time to do it than now.

SEO 154

SEO Social Media Strategy Hashtag 154

Keyhole.co

FEBRUARY 29, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. This blog post aims to help you understand how to measure social media success in 2024. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 23, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. This blog post aims to help you understand how to measure social media success in 2024. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Oktopost

DECEMBER 21, 2023

But budget limitations can make or break even the best, and most thorough plans you’ve set to accomplish in 2024. Unfortunately, this trend is forecasted to continue as we move into 2024. Now that doing more with less is essential, strategic budgeting is the key to success for CMOs in 2024.

Marketing 62

Marketing Survey Skills How To 62

Oktopost

FEBRUARY 19, 2024

Are you ready to make 2024 the most successful year for your employee advocacy program? We analyzed key employee advocacy trends from 2023 to help you implement a more effective employee advocacy program in 2024. According to our data, Wednesdays and Fridays are the most popular days for advocacy posts, closely followed by Thursdays.

Trends 69

Trends B2B LinkedIn Training 69

Keyhole.co

FEBRUARY 8, 2024

This trend is expected to continue into 2024. This blog post is your guide to the key influencer marketing KPIs you need to track in 2024. Top 8 influencer marketing metrics to measure in 2024 Once you’ve set your business goals for 2024, your influencer marketing metrics should also focus on achieving those goals.

Metrics 52

Metrics Influencer Sentiment ROI 52

Sprout Social

FEBRUARY 29, 2024

Machine learning (ML) Machine learning algorithms analyze data, identify patterns and make predictions based on their results. They power AI tools that enable businesses to gain valuable insights from disparate data to help decision-making. And semantic search helps provide a contextual understanding of a query input by a user.

Patterns 117

Patterns Sentiment Analysis Proposal 117

Sprout Social

JANUARY 24, 2024

Access the platform’s built-in analytics tool or use a third-party software like Sprout for in-depth data exploration and a visual perspective. These trending hashtags should give your brand a starting point when implementing your marketing strategy for 2024. Based on hashtag analytics , tweak your hashtag choices for future content.

Hashtag 111

Hashtag LinkedIn Trends Analytics 111

Keyhole.co

DECEMBER 13, 2023

According to a review , the tool confuses information about the brand and draws on data from other similar-sounding names. Top 7 Mention alternatives for 2024 Here is a list of social monitoring platforms that work as great alternatives to Mention. The specific use of data points is not always straightforward with the app.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Social Media Today

DECEMBER 6, 2023

Pinterest's annual trend report is based on key discovery trends and user behaviors in the app.

Trends 182

Trends Data Engagement Report 182

Keyhole.co

DECEMBER 15, 2023

They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics. Mentionlytics is a solid social media management platform.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Oktopost

JANUARY 11, 2024

Demand generation tools leverage automation technologies to help you understand your customers better and make data-driven decisions. Many demand generation tools offer data accuracy, which makes strategy planning better. It enables users to automate workflows and data exchange between apps, streamlining repetitive tasks.

Tools 62

Tools B2B Hubspot Analytics 62

Social Media Today

APRIL 4, 2024

Some data-backed pointers for your LinkedIn marketing approach.

LinkedIn 207

LinkedIn Types Study Data 207

Sprout Social

MARCH 15, 2024

Tagger by Sprout Social Revolutionize your influencer marketing with data-powered social intelligence. His recommendations go beyond anecdotal fitness advice with a focus on science and peer-reviewed data. The post 24 Top YouTube influencers to check out in 2024 appeared first on Sprout Social. Published on 1.

YouTube 102

YouTube Influencer Meme Review 102

Social Media Today

APRIL 4, 2024

Some data-backed pointers for your LinkedIn marketing approach.

LinkedIn 188

LinkedIn Types Study Data 188

Sprout Social

JANUARY 24, 2024

Full look prada @flannels #PartyNeverStops ♬ Kerosene – Biig Piig Our research also found most social marketers consider social media engagement data a vital influencer marketing metric to secure internal buy-in for influencer marketing. Sprout’s social listening tools help you visualize the share of voice data.

Metrics 97

Metrics Influencer Marketing Survey 97

Ignite Social Media

FEBRUARY 13, 2024

The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. This may have been an attempt to avoid relying on third-party data from social platforms due to new data privacy laws.

Analysis 157

Analysis Hashtag Sports eBook 157

The Realtime Report

MARCH 28, 2024

3 Vital Pieces of Tech for Every Modern Business In 2024, every modern business relies on a range of the latest technologies. Drones can monitor and assess crop yields far more quickly than human workers and can provide key data that determines the ongoing actions of farmers. Typically, high-volume data from multiple sources is used.

API 103

API Applications FAQ Statistics 103

Social Media Today

DECEMBER 6, 2023

Pinterest's annual trend report is based on key discovery trends and user behaviors in the app.

Trends 128

Trends Data Engagement Report 128

Hootsuite

DECEMBER 12, 2023

But you need to stay consistent with your chosen schedule until you decide to strategically change it, for good, data-informed reasons. Plan and draft your content in a visual calendar and schedule posts to go live at your personalized best time to publish based on your audience data. It’s auto-magical. Understandable.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Jon Loomer

JANUARY 8, 2024

On January 4, Google began its test to phase out third-party cookies , with the completion expected in the second half of 2024. Cookies are small pieces of data or text that are used to store information on web browsers. The long-term goal is to eliminate all third-party cookies from Chrome browsers by the end of 2024.

Advertising 167

Advertising API Apple Privacy 167

Sprout Social

FEBRUARY 1, 2024

Streamline your reporting Most Facebook publishing tools give you access to your posts’ analytics, which provides you with key data for metrics like reach, engagement rate, and more. The post 12 Facebook publishing tools for your brand in 2024 appeared first on Sprout Social.

Publishing 95

Publishing Tools Brands Facebook 95

Oktopost

OCTOBER 30, 2023

For this reason, utilizing intent data has become a pivotal strategy for B2B revenue teams, as more of their budgets become dedicated to generating new business. Intent data offers crucial insights into when prospects are actively seeking solutions and what they intend to purchase based on their online behavior. What is Social Signals?

Data 124

Data B2B Notification Team 124

Keyhole.co

MARCH 20, 2024

Brand24 With its powerful AI, Brand24 turns your social listening efforts into data-driven insights into your audience, your competitors, and your market. The post 5 Best LinkedIn Monitoring Tools To Consider In 2024 appeared first on Keyhole. Pricing : Prices start at $79 per month after a free trial of 14 days.

LinkedIn 52

LinkedIn Tools B2B Price 52

Keyhole.co

FEBRUARY 9, 2024

You can use Facebook Insights and other analytics tools to gather data about your existing audience and study market research to identify some new potential audiences. Analyze engagement data Use social media analytics tools to track your profile growth and engagement. This feature helps you make informed decisions about your ads.

Strategy 52

Strategy Facebook Marketing Groups 52

Audiense

JANUARY 25, 2024

We carefully consult our consumer insight reports, we pull our marketing data, and we add a sprinkle of expertise and optimism to create what we hope will be a winning campaign concoction. Sometimes, marketing can feel a bit like magic, charting the unknown territory of the consumer landscape.

Trends 110

Trends Marketing Consultant Campaign 110

Jon Loomer

JANUARY 10, 2024

Google’s goal is to eliminate all third-party cookies by the end of 2024. When possible, you’ll want to leverage first-party data going forward. Have you enabled first-party cookies with your pixel? You probably heard that Chrome started limiting third-party cookies on January 4th.

API 125

API Eventful Data Conversation 125

Oktopost

FEBRUARY 12, 2024

Alina Dallal reveals what’s in store for Behind the Post listeners in 2024. From building brand awareness and implementing effective employee advocacy programs to leveraging social intent data for informed decision-making, this season will cover it all. Meet Alina Dallal , Oktopost’s Content Marketing Manager.

Hosting 131

Hosting Meeting B2B Apple 131

Keyhole.co

JANUARY 9, 2024

Demographic data Source Demographic data is a critical LinkedIn metric that shows where the majority of your followers are located and provides insights into their job titles, company industries, seniority, job functions, and company sizes. Personalization: Use audience data to personalize content and make deeper connections.

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Sprout Social

FEBRUARY 6, 2024

The first few weeks of a new year are the perfect opportunity to reflect on our wins—and I’m thrilled to announce one of our biggest yet: Sprout Social has been named the #1 Best Software Product by G2’s 2024 Best Software Awards. And I can’t wait to reflect on what we accomplish together in 2024. To all of our customers: We see you.

Software 112

Software Products Team One Spot 112

Ignite Social Media

APRIL 15, 2024

For 2024, Big Lots has taken their influencer strategy to the next level by organizing their program around key product sets and seasonally relevant moments. This data-driven approach has been instrumental in illustrating the incredible value that influencers can provide and in continuing to grow the program.

Influencer 101

Influencer Retail Marketing Discount 101

Social Media Today

JULY 28, 2022

The extension will give marketers more time to adjust their data tracking processes.

Google 149

Google Process Data Marketing 149