Facebook Delays Taking a Cut on Paid Events and Fan Subscriptions till 2023, Criticizes Apple's Fees

Social Media Today

Facebook CEO Mark Zuckerberg has announced that Facebook won't take any fees from paid events or fan subscriptions till 2023

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Meta Delays Full Messaging Encryption Plan to 2023, Providing More Time for Debate

Social Media Today

The full messaging encryption process was initially set to be completed by 2022

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5 Ways How to Use Big Data in Social Media

Quintly

By definition, social media data is generated by comments, posts, images, and, to a significant extent, social media videos. billion by 2023. Big Data Social Media Data

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4 ways social media impacts consumer behavior

Sprout Social

Social media has become an everyday staple in consumers’ lives, with 71% using social more in 2021 than ever before. With social distancing and increasing remote work, consumers relied heavily on social channels to converse, engage and transact.

The Implications of Privacy Updates on Social Media Performance

Ignite Social Media

What Privacy Updates Mean for Social Media Marketers. Opting out of app tracking and cookieless browsers coming into play presents a problem for marketers proving and defending the value of social efforts. What Social Media Marketers Can Do.

Twitch Is Predicted to Boost Monthly Users 14% to 37.5M This Year

Social Media Today

The Amazon-owned livestreaming platform will continue growing to hit 47 million viewers by 2023, according to the researcher

Which Social Media Trends Will Stick Post-Pandemic (And Which Won’t)?

Likeable

We’re all aware by now that the COVID-19 pandemic had a massive impact on social media usage around the globe. percent in social media usage, and all social platforms grew much more than expected in 2020.

Trends 101

10 Social Media Predictions for 2019

agora pulse

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. At Contentworks Agency we’ve already planned next year’s social media strategies for our clients. GDPR Seeps Into Social.

Social Media & Email Marketing: How Do They Work Together?

Likeable

You may think that social media and email are at opposite ends of the marketing spectrum, and even that they’re “rivals,” but that actually isn’t true! In addition, retargeting on social media can drive conversions from those who have already visited your brand’s website.

Social Media Marketing for Retail Brands: 5 Essential Tips

Hootsuite

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social.

5 Reasons Why Messaging Should Be Part of Your Social Media Strategy

Hootsuite

Social messaging has surged in popularity in recent years. More than 60% of all customer service engagements will be delivered via digital and self-serve channels (like social messaging, chat apps, and live chat) by 2023, according to Gartner.

5 Reasons LinkedIn Should Continue To Be Part Of Your 2022 Marketing Strategy

SocMed Sean

LinkedIn is a social media website, but it is pretty different from Instagram, Facebook, or TikTok. In fact, LinkedIn is expecting its user rate to exceed expectations and grow quickly through 2023. Is LinkedIn Dying As A Social Network?

3 Reasons to Consider Running Ads on Snapchat

Ignite Social Media

Snapchat is a social media network that launched a decade ago, it seemed like it was on the verge of joining many other networks in the social media graveyard a few years back. Third-party cookie tracking has been delayed until 2023.

10 Brilliant Examples of Brands Using Livestream Shopping

Social Media Strategies Summit

And it’s quickly gaining popularity in the US, where Coresight Research expects the livestreaming e-commerce market to be worth $25 billion by 2023. Like there are dozens of social media platforms, there are many different ways to “do” livestream shopping.

Social Media: A Blessing or A Curse During COVID-19 Pandemic

Tweaklibrary

A lot of this information is circulating in the form of Social Media. During these tough times, Social Media is helping all of us to have the know-how of what’s happening around us. Misleading information is still widely circulating rapidly on social media.

How to 10X Your Social Strategy Through Data, Intel, & White Space

Oktopost

Social media leader, Dylan Doyle reveals how he was able to get buy-in from leadership and 10X EY’s social strategy. . But as a brand-new social media marketer, how do you get buy-in across leadership to implement your big ideas?

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8 Ways to Make Money on Instagram in 2022

Sprout Social

Social media networks are heavily investing in the creator economy. Social commerce is expected to reach over 100 million people in the US by 2023. Review the benefits of shoppable content and read expert predictions for what’s next for social shopping.

Badge 101

How are Those 2022 Predictions Working Out?

Direct Marketing Observations

With that said, I’ll start by going out on a relatively sturdy limb and say that social media, as a source for information, disinformation, and entertainment, in all its various shapes and forms, has been the absolute center of our global universe for the last five years. For those that say they don’t pay attention to social. It is virtually impossible to avoid rubbing bumpers with social media on a day-in and day-out basis. Social resets every day.

How to create social media chatbots that enhance and improve customer service

Sprout Social

Fortunately, social media has revolutionized the customer service game, making it more immediate, simple and accessible. Customer service is also a differentiator for brands, and 44% of consumers say that strong customer service is what makes a brand’s social best in class.

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Top Five: Should Facebook be regulated?

Sherrilynne Starkie

In this week’s Top 5 social media news for marketing and communications professionals we highlight new Google video display ads, a Forrester Research report on future digital marketing spend, TikTok’s FTC fine, Quora and potential Facebook regulation in the UK. Forrester: Digital marketing spend to reach $146B by 2023, but search landscape is changing. The UK calls on Facebook and other social media giants to be regulated.

Livestream Shopping: When social commerce and video collide

Sprout Social

A cross between a video stream, variety show and group chat, livestream shopping is the next big thing in interactive social commerce. As retailers increasingly experiment with shoppable live video, here’s what marketers need to know about the latest social ecommerce trend.

10 Things Marketers Need to Know About Voice in 2020

Social Media Strategies Summit

The 2010s was the decade of social media that for the first time allowed human beings to connect with every other human being on the planet. By 2023 it is estimated that there will be more than 500 million smart speakers in circulation.

The Biggest Digital Transformation Trends in 2022 and Beyond

The Realtime Report

Because of the technologies and logistics required to make hybrid working a success, Gartner has predicted that three-quarters of distributed enterprises may see 25% higher profits than their competitors by 2023. The Biggest Digital Transformation. Trends in 2022 and Beyond.

Upcoming Mobile Game App Development Trends to Follow in 2020 & Beyond

Social Media Marketing

According to a recent prediction, experts are expecting the global mobile gaming industry to cross 150 billion USD by the end of 2023. Social Media Integration These days, social media integration is becoming a necessary feature for mobile gaming.

10 Video Marketing Trends You Need To Follow in 2019

Social Media Strategies Summit

Smaller businesses and teams have struggled, citing the cost and time required to build video assets as the primary challenge in using video more ( State of Social Video for 2018 ). This type of content is highly effective on social video platforms like YouTube. Trend #5: Social Media will become more video focused. Marketers only have to look to where consumers hang out to see that social media is a critical distribution tactic for video.

80% of consumers agree brand awareness makes them more likely to buy on social

Sprout Social

Social commerce , on the other hand, is the next frontier. We surveyed 1,000 US consumers to better understand what’s driving perceptions and behaviors around social commerce (i.e., According to our data, 65% of participants have already made purchases directly through social media.

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B2B Marketing Automation Strategy for 2021

Oktopost

Some experts predict the amount spent on marketing automation will reach $25 billion by 2023. Business development (namely through automated social media). These include email, social media post schedulers, SEO, and content marketing.

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A Beginner’s Guide to Voice Marketing

Later

Voice-enabled AI assistants are on the rise too — an estimated 8 billion will be in use by 2023. Stay up to date on the latest social media resources, tips, and courses with Later’s free newsletter — you’ll get it right in your inbox.

25 WhatsApp Stats Marketers Need to Know in 2022

Hootsuite

In the US, WhatsApp is expected to grow to over 85 million users by 2023. WhatsApp is the most popular social messaging app in the world. WhatsApp is the world’s favorite social media platform. WhatsApp is the third most most-used social media platform.

6 masterful examples of brands selling on Facebook Shops

Sprout Social

Today, ecommerce has become an almost daily occurrence — a trend quickly evolving into social commerce. And product-based brands are flocking to this new technology in droves, with 73% of businesses currently selling on social platforms. How social commerce is changing the game.

Why Social Messaging is the Key to an Unbeatable CSAT Score

Hootsuite

But as those interactions increasingly move to social media, it’s important for your marketing team to pay attention to it too. Social messaging. Let’s look at five of the top ways social messaging helps brands connect with customers to improve customer satisfaction.

5 genius social commerce examples you can learn from

Sprout Social

The role of social media has evolved dramatically since the days of MySpace. Now, a new shift brings social media beyond the realm of brand marketing and into the world of sales. In 2020, social commerce sales were already at an estimated $27 billion.

Shoppable content: The new way of buying online (and 3 brands doing it right)

Sprout Social

Social commerce. Numbers show 43% of Gen Z and 49% of Millennials have purchased products or services directly from social media platforms. By turning social posts into shoppable content. The shift away from physical stores to social shopping was always coming.

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16 of the Best TikTok Tools to Improve Your Marketing

Hootsuite

million users by 2023. If you’re a social media manager with multiple clients, you’ll have support for as many TikTok accounts as you add. The app pulls “data from 95m+ sources including blogs, forums, social networks, news, videos and review sites.”

How to use chatbots to enhance the customer experience

Sprout Social

Our Sprout Social Index™: 2021 UK & Ireland edition revealed that customer service matters the most to consumers on social media. Businesses, on the other hand, don’t consider customer service as such a high priority on social media.

Marketing Automation vs Sales Automation

Oktopost

Business Development – Automated business development relies on email marketing, social marketing, SEO, and content marketing. business spending on marketing automation tools is expected to exceed 25 billion USD by 2023. Social Marketing . CRM, Content, Social, Emails.

How to Make Money on TikTok: 4 Easy Strategies

Hootsuite

TikTok ranks as the 7th most-used social media platform worldwide, with 689 million active users as of January 2021. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. by 2023.

How Much Do Facebook Ads Cost? (2022 Benchmarks)

Hootsuite

Hootsuite Social Advertising lets you plan, manage, edit, and analyze the results of all your paid and organic content together—across all channels. See how all your social marketing is working together and snap up optimization opportunities before they pass by with quick, actionable insights.

9 Resolutions Every Marketer Should Make for 2019

The Realtime Report

I will use social media to engage, not just to post. Over the past few years, many brands have fallen into the habit of using social networks primarily as distribution platforms for content and advertising. In the year ahead, brands should remember that social media is a powerful tool for interacting with audiences, not just for delivering offerings. Why is using social to engage so important? What do people want from marketers on social media?

TED Conference, Flying Cars, UberEATS And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The company is hoping to have a demonstration ready for 2020 and earmarked 2023 for putting them into service. digital media. social media. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base).