10 Social Media Predictions for 2019

agora pulse

FUN FACT: It’s estimated that the augmented reality and virtual reality markets will surpass $298 billion by 2023. User-generated content (UGC) is content created by unpaid fans which businesses can use to promote themselves. UGC comes in the form of photos, videos, memes and stories and is set to rise dramatically in 2019. Firstly, brands are busier than ever and UGC can really take some heat off their busy content teams. Takeaway: Invest in UGC.

Shoppable content: The new way of buying online (and 3 brands doing it right)

Sprout Social

For years, consumers have had the option of buying in stores, online, via mobile apps or (in some rare cases) mail-order catalog. In the US, the volume of social commerce sales is expected to reach over $100 million by 2023. Shoppable UGC.

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