Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

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Social Media Strategies Summit

AUGUST 15, 2023

She wrote the book Digital Leadership in Higher Education: Purposeful Social Media in a Connected World , which was listed as an Amazon #1 new release for college and university student life. Liz Gross (she/her) (@lizgross144) July 19, 2023 She also raises many questions with her followers (particularly on LinkedIn ).

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Keyhole.co

AUGUST 15, 2023

The digital landscape is highly volatile, but social media continues to become an increasingly large part of our lives. It can thus be super hard to manage your presence in these fast-paced online social spaces. And this is where some of the best social media marketing tools come in! That’s not all.

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Hootsuite

OCTOBER 20, 2022

Two retail trends that every business can count on in 2023 are change and innovation. That’s why we’ve rounded up the latest retail trends for 2023 and served them up in an easy-to-follow blog post. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. That’s up from $5.7

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Hootsuite

MARCH 9, 2023

It shows you how to attract an audience on social media. You’ll learn how to set up a shop, use Commerce Manager, and host your products on Facebook catalogs. Here are Hootsuite’s top 8 certifications and courses you can take on social media marketing. Psst: We’re invested in your investments, too!

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Hootsuite

JUNE 7, 2023

Knowing your Instagram engagement rate—and developing a social media strategy to maintain or improve your engagement rate—is an essential part of finding success on the platform. Social media experts agree that a good engagement rate is between 1% and 5%. There’s more to life than likes. Try it free today.

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Hootsuite

JUNE 15, 2023

Using social media for hiring — a.k.a. social recruiting — reaches more qualified candidates and builds your employer reputation. Experts say 2023 will continue to be a job seekers’ market with 90% of hiring managers currently struggling to fill open positions. 1 Social Media Tool Create.

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Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) Your mind is ready. Your body is ready.

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Sprout Social

FEBRUARY 1, 2024

Social listening plays a vital role in this area. Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Social listening can help them learn if it’s an isolated post or requires deeper investigation.

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Hootsuite

OCTOBER 27, 2022

What’s the best ecommerce platform to use for 2023? We’ve come up with our list of the top four ecommerce platforms for businesses to use in 2023. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Best ecommerce platforms for selling in 2023.

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Sprout Social

FEBRUARY 5, 2024

And Gen Z is more multicultural than ever,” says Jayde Powell , content creator, marketing strategist and host of #CreatorTeaTalk. Use social data to inform intentional campaigns that align with culture Review your social media analytics and social listening data to identify ways to specialize campaigns and identify unique opportunities.

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Hootsuite

OCTOBER 23, 2023

Spooky season is upon us, which means social media managers are practicing a time-honored Halloween tradition: asking themselves once a day, “How many Hocus Pocus memes are too many Hocus Pocus memes?” 1 Social Media Tool Create. Share a Halloween playlist (but legally, the Ghostbusters ’ theme needs to be on it).

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Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

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Hootsuite

JULY 13, 2023

Ultimately, any brand on social media is in the business of social media lead generation. Whether you’re an ice cream maker or a funeral director (representing the full spectrum of possible jobs), social media offers an opportunity to scope out a whole world of future clients. What are social media leads?

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Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. In 2023, amidst recession talk, a cost of living crisis and a seemingly never-ending flood of layoff announcements, it feels a bit like the obstacle course is on fire. To put it simply, brands can’t afford to cut back on social.

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Hootsuite

MAY 9, 2023

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Content distribution is the process of promoting and sharing content, like blog posts, videos, or social media updates, to reach a wider audience through various channels and platforms. Social media channels.

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Hootsuite

FEBRUARY 27, 2023

If your organization specializes in social media marketing, for example, you’ll want to use keywords that match your industry, like “social media consultant,” “social media marketing services,” and “social media management.” Hosting an event?

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Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. Behavior research from GWI suggests that the main ways for brands to win over consumers in 2023 and beyond include: Offering convenience through clarity and approachability.

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Keyhole.co

FEBRUARY 26, 2024

From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. Let’s break down the recipe for Tabs Chocolate’s social media marketing success. Want to find the best marketing channels for your brand?

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Social Media Strategy UGC Influencer 59

Bill Hartzer

OCTOBER 25, 2023

Yeastar, known for its Unified Communications (UC) solutions, has unveiled its strategic plans for enhancing its contact center solution at the much-anticipated Yeastar Day 2023 Virtual event. ” To learn more about Yeastar’s vision for the future of their contact center solution, you can watch Yeastar Day 2023 Virtual on demand.

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Buffer Social

SEPTEMBER 6, 2023

In this article, I’ll dig into exactly how to source the best audio clips for your TikToks while they’re still popular, plus give you some examples of TikTok sounds with staying power: a selection of the best clips of 2023. If you’d like to have her recommendations sent straight to your inbox, sign up here.

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Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Not for execs on social media.

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Hootsuite

NOVEMBER 9, 2022

Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue growing. So, if you’re not creating shoppable content on social media platforms, we’re here to tell you that you should be.

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Buffer Social

DECEMBER 4, 2023

And — having spent many years managing various social media platforms in marketing and media — I’ve learned the hard way that this is one area where you absolutely cannot wing it.   You need a social media content calendar. Especially if you’re managing multiple channels. 

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Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

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Sprout Social

JANUARY 24, 2024

Influencer- brand collaborations can take many different forms, but our Q3 2023 Pulse Survey of 307 social marketers in the United States reflects some interesting trends. Let’s make it clear: authenticity is more important than ever—that’s why leaning into it is one of our top predictions for the future of social media.

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Influencer Brands Collaboration Authentication 99

Oktopost

MARCH 31, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary Sarah Hankins takes the hot seat on this episode of Behind the Post with host Alina Dallal to talk all things employee advocacy at CBIZ. Communication is the foreground of any successful employee advocacy program.

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Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. Use social listening to track brand mentions across different social networks and forums. So, monitor customer reviews on your social media channels, third-party sites, and search engines.

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ProBlogger

AUGUST 23, 2023

The post Blogging in 2023: How To Start A Professional Blog And Make Money appeared first on ProBlogger. How is blogging in 2023 different from being a blogger five years ago, ten years ago, or more? Is it still even worth starting a blog in 2023? First, a question I am asked all the time … Is it Worth Starting a Blog in 2023?

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Hootsuite

NOVEMBER 17, 2022

Executives at most popular social media platforms seem to think so. OpenSea limits the file size to 100mb, but you can link out to an externally hosted file if yours is larger. Whether you’re expanding your marketing strategy to the metaverse or not, Hootsuite is here to help you conquer social media.

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Buffer Social

JANUARY 22, 2024

But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.  So, in this article, join me in exploring five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them.

Social Media 101

Social Media Authentication LinkedIn B2B 101

ProBlogger

JULY 27, 2023

The post The Ultimate Guide to Guest Blogging in 2023 for Increased Organic Traffic appeared first on ProBlogger. In 2023, guest blogging remains a vital strategy for bloggers and businesses aiming to boost their online visibility, improve search engine rankings, and drive organic traffic.

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Buffer Social

MAY 17, 2023

In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? What are the benefits of social media collaborations?

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Keyhole.co

APRIL 26, 2023

These social media metrics give you insights into overall account engagement and content performance during a period of time. Moreover, you can analyze competitors , experiment with content style, and then check your target social media KPI to understand what resonates with your set of audience. What is TikTok analytics?

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Metrics Analytics Tools Overview 52

Social Media Strategies Summit

JULY 14, 2022

Jadis Tillery has over 22 years of marketing experience specializing in social media. She has received industry awards, is an industry speaker, and has been asked by social media platforms such as Facebook and WhatsApp to lead global product beta tests. Please briefly describe the structure of your team.

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Education Case Study Overview Upcoming 205

Keyhole.co

FEBRUARY 13, 2024

Catering to its target audience, this online dating giant has a strong and engaging presence across social media platforms. Let’s see what makes Tinder’s social media strategy work and why. With features such as video clips and hot takes, the app has been constantly adapting to changing social conventions.

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Hootsuite

MAY 20, 2021

More than 60% of all customer service engagements will be delivered via digital and self-serve channels (like social messaging, chat apps, and live chat) by 2023, according to Gartner. Convenient and conversational, social messaging facilitates a direct, personal engagement between you and your customers. Download now.

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