10 Brilliant Examples of Brands Using Livestream Shopping

Social Media Strategies Summit

Livestream shopping is an e-commerce marketing strategy that sees a host — often a celebrity or an influencer — promote products via a live video stream. JCPenney: Theme Your Event (& Host). Petco realized this, so it hosted a pet adoption livestream featuring a canine fashion show.

How are Those 2022 Predictions Working Out?

Direct Marketing Observations

It’s Snap, Reddit, Instagram, Twitch, Tik-Tok, We-Chat, and What’s App, in addition to a host of newcomers such as GETTR, Discord, Truth Social, and Clubhouse. According to Statista, US residents spend an average of 323 minutes per week watching video content – on mobile phones alone! We’ll see in 2023. Why do prediction posts have to be written at the end of the year? There are no hard fast rules as to when they officially have to go out.


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8 Ways to Make Money on Instagram in 2022

Sprout Social

To see which tools are available to you, use Instagram’s mobile app and navigate to your Professional Dashboard to the “See All Tools” menu item to get a list of all the tools available. Social commerce is expected to reach over 100 million people in the US by 2023.

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Shoppable content: The new way of buying online (and 3 brands doing it right)

Sprout Social

For years, consumers have had the option of buying in stores, online, via mobile apps or (in some rare cases) mail-order catalog. In the US, the volume of social commerce sales is expected to reach over $100 million by 2023.

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10 Social Media Predictions for 2019

agora pulse

I see 2019 being the year when storytelling combined with augmented reality is hosted on the main social media platforms. FUN FACT: It’s estimated that the augmented reality and virtual reality markets will surpass $298 billion by 2023. Launched in June, IGTV is the new video app exclusively for mobile users. For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019.