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Tech Predictions for 2023

The Realtime Report

Tech Predictions for 2023 by Matt Senter , CTO & Co-founder of Lolli 2022 in tech has been a year defined by key economic and industry shifts, namely hot inflation, tech layoffs, and the arrival of crypto winter. To stay competitive, Google will likely recommence its own initiatives to build an AI search engine in 2023.

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10 New Retails Trends You Need to Know for 2023

Hootsuite

Two retail trends that every business can count on in 2023 are change and innovation. That’s why we’ve rounded up the latest retail trends for 2023 and served them up in an easy-to-follow blog post. Here’s why you should pay attention to retail trends for 2023. These companies often fail due to a loss of relevancy.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

What about in 2023? His experiment found that, in 2023, dark social accounts for: 100% of TikTok profile clicks. Device skin maker dbrand’s subreddit r/dbrand is public, but it’s a great example of a company successfully engaging loyal fans while also staying true to their brand. (No Source: Hootsuite’s Digital Trends report 2.

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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Why AI ethics matter Companies are already investing in AI, but the difficulty is ensuring responsible use.

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Training Your Workforce for ChatGPT: A Comprehensive Guide

Convince & Convert

More than 92% of Fortune 500 companies are using ChatGPT. That’s according to OpenAI CEO Sam Altman in 2023. How AI is affecting workers and companies is nuanced and requires high-level thinking. Companies that best adapt to AI impacts will consider and respond to all of these considerations. Adapt for your use as needed.

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Demystifying conversational AI and its impact on the customer experience

Sprout Social

In fact, in a Q2 2023 Sprout pulse survey of 255 social marketers, 82% of marketers who have integrated AI and ML into their workflow have already achieved positive results. For example, it helps break down language barriers—especially important for large companies with a global audience. Conversational AI tools are no exception.

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Metaverse dangers: How to protect brands from the dark side

Sprout Social

There isn’t much regulation at the moment, which has led to inconsistent expectations and user experiences, especially surrounding security and privacy best practices. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse.

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