Convince & Convert

NOVEMBER 22, 2024

– Media Volery/Researchscape, August 2023 If your marketing doesn’t resonate personally, you’re missing out on loyal, highly engaged customers. According to Edelman’s 2023 Trust Barometer , 88% of consumers say trust is a key factor when deciding which brands to support. 88% of U.S.

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Buffer Social

MAY 17, 2023

A viral collaboration that benefits both parties and their audiences. In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? The result?

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Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. Behavior research from GWI suggests that the main ways for brands to win over consumers in 2023 and beyond include: Offering convenience through clarity and approachability.

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Content Marketing Loyalty Collaboration 276

Social Media Strategies Summit

AUGUST 9, 2024

Read on to learn: Practical cross-departmental content strategies Collaboration insights to encourage idea-sharing Creative problem-solving tactics to overcome challenges Let’s get into it. However, it was only after the content went live that she truly realized the benefits of a more collaborative approach. “My

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Buffer Social

NOVEMBER 29, 2023

To understand how much changed, it’s important to reflect on the year, especially as the end of 2023 comes closer. In the spirit of reflection, I was inspired to look at some of the predictions from our Social Media Predictions for 2023 and check in on their success (or lack thereof). We predicted a lot of it but not all of it.

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Sprout Social

JUNE 26, 2025

The ACCC can also conduct investigations, as it did in December 2023 , into untruthful or misleading content and take compliance or enforcement action if necessary. Product collaborations: A brand may partner with an influencer to create or develop a specific product or collection. million TikTok followers and 650K Instagram followers.

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Influencer Examples Marketing Affiliate marketing 107

Sprout Social

NOVEMBER 26, 2024

FTC guidelines for influencers and content creators In August 2023, the Federal Trade Commission introduced updated guidelines for online reviews and social media endorsements. In 2023, the FTC issued warning letters to TikTok and Instagram health influencers who failed to disclose paid endorsements for artificial sweeteners and sugary foods.

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Buffer Social

DECEMBER 20, 2023

To round up the year, we thought we'd run through the 11 most popular launches we released in 2023. Add Notes to Your Content 📝 Collaborate faster and smarter with quick internal comments. We worked on 100s of small improvements and bug fixes. And wrote over 10,000 lines of code. What's next?

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Buffer Social

FEBRUARY 23, 2023

In this post, we’ll cover the top seven insights from the 2023 State of Remote Work. Read the full report here: Read the 2023 State of Remote Work Let's take a closer look at what this year's report has to say about the state of remote work. Send us a tweet or pop into our community.

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Sprout Social

NOVEMBER 25, 2024

According to The 2023 Sprout Social Index™ , authentic, non-promotional content is the number one thing users don’t see enough of on social media. Review past partnerships Do your due diligence by looking at the influencer’s history of collaboration to gauge their authenticity and alignment with your brand. It’s what they crave.

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Sprout Social

SEPTEMBER 23, 2024

According to The 2023 State of Social Media Report , 98% of business leaders agree companies need to better understand the potential of AI technology for long-term success. The committee, in collaboration with the legal and IT teams, prioritizes which use cases should be explored and facilitates scaled learning and iteration.

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Hootsuite

JANUARY 9, 2023

Collaborate with an influencer (or celebrity). When collaborating with an influencer, KOL or celebrity for a Facebook contest, remember to: Choose a person whose brand is in a similar industry to yours, or who your audience can easily relate to. Sharing who won isn’t mandatory, but it does help with your brand’s transparency.

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Hootsuite

JANUARY 24, 2023

We’ve compiled a list of the top TikTok influencers in 2023, so you can get an idea of who’s making waves on TikTok and how to start your influencer marketing program. Top 10 TikTok influencers in 2023 From fashion and beauty to comedy and music, TikTok is home to an incredibly diverse range of influencers.

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Sprout Social

JULY 1, 2025

At the 2023 TikTok Awards, she was named TikTok Creator of the Year. Previous brand collaborations Check their past sponsored posts to see how they handle partnerships. Transparent, well-executed collaborations usually indicate a professional influencer. Indy Clinton (@indyclinton) Source: TikTok Followers: 2.1M

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Hootsuite

FEBRUARY 14, 2023

Have they collaborated on a line of products together? The top 10 influencers on Instagram So, who are the top 10 influencers on Instagram in 2023? She created comedy content on Vine alongside frequent collaborator Lele Pons (#3 on our list!). Are they official brand ambassadors, or do they favor one-off posts?

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Webbiquity SMM

DECEMBER 10, 2024

With online videos reaching 92% of audiences and 91% of businesses using video as a marketing tool in 2023, its impact is significant. Collaborate With Relevant Influencers Content is frequently created to boost brand awareness. Image credit: Videodeck.co Today, video content dominates the marketing landscape.

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Sprout Social

NOVEMBER 21, 2022

The agency collaborated with content creators @brookestyless and @georgieandzac to create DIY room transformation videos. Mecca collaborated with TikTok and Dash Hudson to learn trend traction and craft a holistic, data-based content strategy for organic and paid creative campaigns. meccabeauty. It’s the glowy skin for me. ??

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Sprout Social

MAY 19, 2023

Limitations on approval collaboration: The LinkedIn scheduler discourages the collaboration of teams in real-time. Posts can only be made and seen by one person, so every review, approval, or collaboration must be done outside the tool. Set up approval permissions for collaboration and approval of each post.

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Social Media Strategies Summit

AUGUST 5, 2022

I enjoy collaborating with colleagues and thinking of creative ways to amplify content. We recently partnered with our rival, Duke University, to produce some collaborative content leading up to our game in the Final Four. I recently presented about the collaboration with the Social Media Manager at Duke (hi, Morgan!)

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Hootsuite

DECEMBER 1, 2022

If you’re sending InMail to a potential connection, collaborator, or candidate, you might be tempted to pack the message with details about the potential opportunity. The post LinkedIn Marketing Strategy: 17 Tips for 2023 appeared first on Social Media Marketing & Management Dashboard. Send shorter messages.

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Hootsuite

JUNE 28, 2023

What about in 2023? His experiment found that, in 2023, dark social accounts for: 100% of TikTok profile clicks. Social listening finds these valuable customer data opportunities to improve your messaging, and brand champions to approach for potential collaborations. Source: Hootsuite’s Digital Trends report 2.

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Buffer Social

DECEMBER 18, 2023

We were riding high going into 2023, thinking we had it all figured out. Plus, this vulnerable post helped land me a collaboration that gave Forged Flare a nice boost. And it paid off: In Q4 of 2022, we quadrupled our income from the previous year. And then, the tides started shifting.

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Hootsuite

NOVEMBER 9, 2022

Great news for brands and creators that collaborate with influencers for shoppable content! And the platform makes it easy for you both to collaborate on campaigns. The post Shoppable Content: How to Get Started And Make Money in 2023 appeared first on Social Media Marketing & Management Dashboard. Try it Free.

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Hootsuite

JANUARY 24, 2023

We’ve compiled a list of the top TikTok influencers in 2023, so you can get an idea of who’s making waves on TikTok and how to start your influencer marketing program. Top 10 TikTok influencers in 2023 From fashion and beauty to comedy and music, TikTok is home to an incredibly diverse range of influencers.

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Influencer How To HootSuite Trends 115

Hootsuite

MARCH 22, 2023

You can build a backlink network by collaborating with influencers and other strategic partners. If you’re unsure where to start, try the 2023 guide to social media content creation. Free 30-Day Trial The post Facebook SEO: 12 Tactics for Better Reach in 2023 appeared first on Social Media Marketing & Management Dashboard.

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Sprout Social

OCTOBER 22, 2024

The 2023 Sprout Social Index™ told a different story: Only a quarter of consumers said the most memorable brands speak about causes and news that align with their values. The Q1 2024 Sprout Pulse Survey found that 57% of Gen Z took a detox in 2023 and 63% planned to in 2024—the highest of any generation.

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Social Media Brands Survey Trends 96

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. Their brand collaboration with e.l.f

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Examples Influencer Campaign Marketing 143

Hootsuite

DECEMBER 5, 2022

Download our Social Trends report to get all the data you need to plan a relevant social strategy and set yourself up for success on social in 2023. TikTok tips and tricks for 2023. The post 13 TikTok Tips That Will Help You Go Viral in 2023 appeared first on Social Media Marketing & Management Dashboard. Start with a hook.

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Tips HootSuite Hashtag Trends 130

Sprout Social

JUNE 24, 2025

Snapchat daily active users: 453 million Monthly Snaps: Over 1 billion Creator posts: +40% from 2023 Lens videos: Over 200 million in 2024 Annual revenue: $5.4 million (+16% growth from 2023) Net loss: Decreased to $698 million in 2024 (from $1.3 Snapchat creators are perceived as 7% more genuine than creators on other platforms.

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Hootsuite

NOVEMBER 3, 2022

Collaborating with influencers is a very effective way to market to Gen Z. The brand’s #TheNextFentyFace campaign was like two campaigns in one: it was a contest to find a model for an upcoming 2023 campaign, but the method of finding that model was an advertisement all its own. Source: Morning Consult. Source: Morning Consult.

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Sprout Social

SEPTEMBER 19, 2024

Clear KPIs let influencers know what’s expected of them upfront, ensuring a smoother collaboration. Set clear goals and benchmarks Vague campaign goals will leave both you and your influencer partners frustrated.

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Convince & Convert

JANUARY 3, 2024

New for 2023: More than 85% said that influencer marketing is now an integral part of their marketing mix, and 23% of businesses have adopted an always-on influencer marketing program. Predictions for 2024: Expect more use of short-form video, more diversity with partners, and more co-creation between brands.

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B2B Research Influencer Marketing 146

Buffer Social

JUNE 29, 2023

” With the final pillar, Stew advocates for strategic collaborations with creators with a larger audience. According to Stew, “Learn how to communicate ideas that excite you effectively, and you can inspire similar reactions in others.”

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Sprout Social

SEPTEMBER 16, 2024

According to the 2023 State of Social Media report , 39% of business leaders cite insufficient training and development as a significant hurdle in implementing AI effectively. Keeping a pulse on these conversations helps you effectively identify and collaborate with key influencers your audience listens to.

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Social Media How To Sentiment Analysis 105

Sprout Social

JANUARY 24, 2024

From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time.

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Sprout Social

AUGUST 28, 2023

Artificial intelligence (AI) emerged as one of the hottest technology trends in 2023. According to our 2023 State of Social Media Report , 97% of business leaders agree that AI and machine learning (ML) will enable companies to analyze social media data and insights more effectively and use it to improve their overall marketing efforts.

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Hootsuite

MAY 9, 2023

Collaborate with influencers and partners Collaborating with influencers and partners can help you reach new audiences. Free 30-Day Trial The post Content Distribution Done Right: Tips and Tricks for 2023 appeared first on Social Media Marketing & Management Dashboard. Stay on top of things, grow, and beat the competition.

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