Hootsuite

JUNE 28, 2023

What about in 2023? His experiment found that, in 2023, dark social accounts for: 100% of TikTok profile clicks. In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. That’s the whole point.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. Byte/Dept worked with ASOS to create the British online fashion retailer’s first TikTok campaign. Case study: ASO. lukettrotman. meccabeauty.

Case Study 112

Case Study Marketing Directory Retail 112

Buffer Social

OCTOBER 11, 2023

This is especially true of its newly minted Top Community Voices tier — a badge a whole lot easier to nab and just as impressive. Now, however, there are two different ‘tiers’ of Top Voice badges: Top Voice (1) and Community Top Voice (2). LinkedIn, however, has gone the other way.

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LinkedIn Badge Communities How To 116

Sprout Social

JANUARY 23, 2024

A series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. We dig deeper by not just examining the flawless creative execution of every post or campaign, but the business impact, too. Using tools that elevate posts your community is already sharing.

Report 108

Report Brands Library Sentiment 108

Hootsuite

SEPTEMBER 6, 2023

Tell me about a strategy or campaign you created that you’re most proud of. Explain the planning and execution of a successful strategy or campaign, and point to specific actions you took that helped make it awesome. Time to brag! This kind of question is your opportunity to celebrate your wins. Ooh, sneaky.

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Keyhole.co

SEPTEMBER 13, 2023

Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. Moreover, hashtags let brands reach users with a genuine interest in their Industry, making them the perfect boon for community engagement. The new Instagram loves reels.

Hashtag 52

Hashtag Trends Instagram UGC 52

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? How are people responding to a campaign? In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. How does one topic perform on social compared to another? Let’s dive in.

Strategy 120

Strategy Brands UGC Marketing 120

Laurel Papworth

JANUARY 12, 2023

Top Shelf International launched a sellout campaign of NFTs for an Agave spirit. How can NFTs be used in Metaverse Marketing campaigns for Australian wine and spirits? And that will be harvested and distilled from August 2023. I believe they said that the tokens expire once August 2023 arrives. Hello and welcome.

Campaign 59

Campaign Geotagging Marketing Press Release 59

Social Media Strategies Summit

JUNE 8, 2023

As of the first quarter of 2023, Facebook had 269 million monthly active users in the US and Canada. It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. So Facebook can’t be all bad.

Brands 130

Brands Facebook Influencer Campaign 130

Keyhole.co

SEPTEMBER 13, 2023

Community engagement Some TikTok hashtags are community-driven, i.e., they let people find and connect with others over shared interests. You can reach genuinely interested people in your niche, engage them, and build a community of like-minded audiences on TikTok. Make sure it’s memorable, catchy, and easy to understand.

Hashtag 52

Hashtag Trends UGC How To 52

Buffer Social

NOVEMBER 13, 2023

In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. If you haven’t started getting your marketing plan together, there’s still time — Black Friday in 2023 is on November 24th, and Cyber Monday, the 27th.

Examples 92

Examples Campaign Discount Marketing 92

Sprout Social

FEBRUARY 5, 2024

When you think about the commitments that were made to individual communities and people altogether, taking that away is bad from a business perspective,” she says. The recognition and acknowledgement of diverse communities is so important for employees to feel seen, heard and included in the company culture.

Social Media 109

Social Media Authentication Communities Campaign 109

Keyhole.co

JANUARY 27, 2023

So, if you want to join the ranks of successful social media marketers and see a significant ROI in 2023, be sure to follow the techniques we’ll guide you through. Samsung experienced five times more ROI by promoting its Galaxy S6 smartphone through video ad campaigns in Argentina. times in the Philippines, 1.5 times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working.

Metrics 97

Metrics Influencer Marketing Survey 97

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. Content creation The 2023 Index found that content creation still remains one of the most time-consuming tasks for marketers.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Keyhole.co

SEPTEMBER 20, 2023

You can analyze multiple profiles, brand mentions, and campaigns within minutes. Select the “Listening and Campaigns” tab. Join online forums and communities related to your industry. Some users may be enthusiastic brand advocates within these communities. Co-create content and campaigns and value their creative input.

Reputation 59

Reputation Brands Construction How To 59

Keyhole.co

AUGUST 16, 2023

Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. Social media platforms offer unparalleled reach and real-time interactions with your audience, while email marketing allows for personalized, direct communication. In addition, provide incentives for signing up.

Campaign 52

Campaign Social Media Marketing Metrics 52

Social Media Strategies Summit

JULY 14, 2022

Leveraging your community of students or employees can be very powerful! There’s a lot more work with stakeholders in getting buy-in for ideas and campaigns, but the results always speak for themselves. Please describe one of your institution or organization’s social media campaigns that makes you proud.

Education 205

Education Case Study Overview Upcoming 205

Sprout Social

FEBRUARY 12, 2024

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. Think long-term impact According to our Q3 2023 Sprout Pulse Survey of 307 US-based social marketers, 33% prioritize long-term partnerships with influencers over one-off campaigns.

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Influencer Marketing Collaboration ROI 104

Sprout Social

MARCH 12, 2024

But as The 2023 Sprout Social Index™ points out, today only 25% of consumers believe brands must speak out on causes and news that align with their values to be memorable. The key is being quick to the draw when it comes to sharing their unique POV on timely topics, and understanding which issues are important to their community.

Social Media 111

Social Media Marketing Sentiment Influencer 111

Convince & Convert

APRIL 12, 2024

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. What do you want to achieve overall on social media for the brand and what values and mission will help the social team stand out and stay top of mind both internally and to your community?

ROI 135

ROI Team Social Media Metrics 135

Sprout Social

NOVEMBER 12, 2023

And we’ll explore some of the best brand collaborations we’ve seen this year to help inspire your next campaign. Each business works together to combine its resources, audience reach and creativity to co-create products, campaigns or activations. Influencer marketing campaigns are common brand collaborations. and Taylor Rooks.

Collaboration 109

Collaboration Brands Fashion Sports 109

Keyhole.co

NOVEMBER 2, 2022

How to increase TikTok Engagement Rate in 2023? It’s no wonder that 52% of marketers using TikTok as a part of their marketing plan and looking to increase their investment in 2023 and beyond. The haircare company K18 reported a 70% increase in average daily sales after launching their first paid campaign on TikTok.

Engagement 52

Engagement Hashtag UGC Trends 52

Keyhole.co

NOVEMBER 19, 2023

Analyze their social profiles or campaigns on different platforms, paying attention to: Top Posts Types of Content Shared Average Engagement Rate Posting Time and Frequency Follower Growth Post Reach and Impressions Adopt content and posting strategies that consistently generate engagement and correlate with follower growth. Conversations 2.

Template 52

Template Templates Examples Social Media 52

Keyhole.co

APRIL 12, 2023

They can be either brand names or campaign hashtags. Campaign hashtags: These hashtags are created for specific marketing campaigns or promotions. For example, a company running a holiday sale might use the hashtag #holidaydeals or #blackfriday to promote their campaign. Let’s get started with the basics.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Keyhole.co

MAY 29, 2023

In 2023, it is estimated that 4.89 The best thing you can do as a brand to be relatable, however, is to invest in unique social media campaigns that will have your clientele buzzing with excitement and talking with your brand. In this blog, we will look at 17 unique social media campaign examples to inspire your own. #1

Campaign 52

Campaign Social Media Hashtag Trends 52

Ignite Social Media

DECEMBER 14, 2022

A little late running your holiday campaign? Running a year-end giveaway is a great way for brands to increase engagement and followers during the holiday season — and a way of giving back to their community. Stay Ahead: Plan for 2023. Say no more! . When it comes to the holiday season, time is of the essence. contact us.

Social Media 161

Social Media Strategy Marketing Hashtag 161

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. Engaging with comments lets you connect with your audience and build a community. The post 2023’s Top 6 YouTube Analytics Tools for Tracking Video Metrics appeared first on Keyhole.

Metrics 52

Metrics Analytics YouTube Video 52

Keyhole.co

APRIL 18, 2023

This can lead to more effective and efficient Instagram campaigns, better ROI, and improved brand performance on the platform. Track your Instagram metrics on Keyhole for free 10 Instagram metrics you should be tracking in 2023 Curious to find out all crucial Instagram metrics from the pool of data? Here you go.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Sprout Social

DECEMBER 6, 2023

Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). There’s even the WorkTok community on TikTok, if you want to experiment with short-form video.

B2B 116

B2B Influencer Brands Marketing 116

Sprout Social

MARCH 9, 2023

Here’s an example of an innovative PR campaign that went viral—Rocketlane announced their Series A funding round with a custom rap song. Proud to cross 100 million people designing in Canva and incredibly grateful for our team and global community who brought our wild dream to life. Some companies, like QAD Inc.,

Skills 111

Skills Template Templates Travel 111

Sprout Social

SEPTEMBER 18, 2023

See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. According to The State of Social Media 2023 report, 79% of marketers expect an increase in their overall marketing budgets in the next three years.

Marketing 129

Marketing How To Sample Samples 129

Ignite Social Media

MAY 26, 2023

Writing is no exception; AI can be used to generate content for marketing campaigns or automate blog entries. Artificial Intelligence is becoming more and more integrated into our normal daily lives, from banking to self-driving cars. That’s where prompts come in — they help guide the AI to create accurate and meaningful written pieces.

Content 78

Content How To Social Media Management Social Media 78

Social Media Strategies Summit

JUNE 3, 2022

Please describe one of your institution or organization’s social media campaigns that makes you proud. Presenting a virtual version of the HMC community for alumni, students, prospective students, and parents is the whole point, and no one captures that better than our current students. Excel sheets make me sad. Also, delegation.

Newsletter 219

Newsletter Project Aggregator Team 219

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. Many marketers will start by searching a database to find influencers for their campaigns. Let’s cover three reasons why influencer marketing ROI matters: 1.

ROI 104

ROI Influencer Marketing Survey 104

Sprout Social

APRIL 9, 2024

In October 2023, I interviewed for a VP of Social and Content Strategy role for a very well-known and established brand. For example, it’s a common narrative in the social media community that marketing leaders will regularly send a link to a social post from another brand with commentary like, “This is cool, should we do this?”

Team 89

Team Meeting Report Social Media 89

Sprout Social

FEBRUARY 8, 2023

Whether you’re into knitting figures from your favorite TV shows or foraging for wild mushrooms, social media has a community for you. After 80 years in business, they jumped back in time for their latest ad campaign. That level of community matters and your brand should take an active role. That’s an understandable feeling.

Industry 85

Industry Social Media B2B Resources 85