Hootsuite

AUGUST 16, 2023

Seafaring metaphors aside, get ready for the top ten hands down best social media planning tools in 2023! You can schedule and publish content to LinkedIn, Facebook, Instagram, and X, AKA Twitter. Should I buy social media planning software? This blog is like your treasure map to the shores of a well-run social media plan.

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Keyhole.co

MAY 18, 2023

While the youths dominate TikTok and Instagram, Facebook, LinkedIn, and Twitter remain safe spaces for boomers and Gen X. Facebook had 2.989 billion monthly active users in April 2023. About 15% of feed content is AI-recommended from non-followed accounts. Almost 53% of users are likely to buy from a business they can message.

Statistics 59

Statistics Social Media B2B YouTube 59

Hootsuite

MARCH 22, 2023

Bonus: Download a free social SEO checklist and follow pro tips for Facebook, Instagram, TikTok, YouTube, Twitter, and LinkedIn to get your posts seen by more people. If your Facebook page is a mini-website, picture Facebook’s feed as the SERP. Instead, consider these Facebook SEO tactics your secret weapon to climb the feed!

SEO 110

SEO HootSuite Facebook URL 110

Sprout Social

OCTOBER 13, 2021

For years, consumers have had the option of buying in stores, online, via mobile apps or (in some rare cases) mail-order catalog. Shoppable content on platforms like Facebook, Instagram or TikTok that lets users buy without leaving the app is the backbone of social commerce. — meredith kahn (@m_kahn) June 14, 2021.

Buy 139

Buy Brands Apparel Content 139

Buffer Social

JUNE 27, 2023

Ever since Twitter’s ownership changed in late 2022, several apps have sprung up offering to be alternatives with varying degrees of popularity. It’s based on an open-source, “federated” concept, where different servers use the same protocol to speak to each other and share content to one feed.

Social Networking 131

Social Networking Twitter Flipboard Feed 131

Hootsuite

MAY 8, 2023

Potential customers can’t just click a button to buy — instead, they complete an application and qualification process to get a quote. In turn, you stay front of mind when people think about buying a new policy. Consider how Progressive Insurance uses Twitter. Free Demo Lead generation Insurance is generally not an impulse buy.

Insurance 88

Insurance Social Media Policies HootSuite 88

Ignite Social Media

FEBRUARY 2, 2023

That same year, Tumblr, Friend, Feed and Justin.tv Earlier in 2008 or so, there was Jaiku and Clerk and they were competitors to Twitter and everyone raced to get on there and get their screen names, and they’re dead. So the more often someone has a good interaction with your brand, the more likely they are to buy stuff from you.

Influencer 85

Influencer Social Media Hubspot Travel 85

Keyhole.co

APRIL 26, 2023

While Facebook Insights does a fairly good job to help you understand the value of your Facebook Page , Facebook Analytics goes a step further to measure actions taken in the News Feed and how they affect actions on company websites, apps, and brick-and-mortar stores. of people that commented decided to buy from the site.

Analytics 52

Analytics Data Facebook How To 52

Hootsuite

JUNE 29, 2023

But in 2023, social media gives brands a unique opportunity to manage their reputations on the front lines. On the flip side, people are downright clamoring to apply for Gainsight, which was named the #1 best place to work by employee-review site Glassdoor in 2023. Chaos reigns when we let emotions rule our Twitter accounts.

Reputation 106

Reputation Strategy Brands HootSuite 106

Hootsuite

APRIL 6, 2023

Tumblr and the age of the microblog (2007) In 2007, the social network described as “Twitter meets YouTube and WordPress” came a-tumblin’ along when 17-year-old David Karp launched Tumblr from his bedroom. The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Hootsuite

OCTOBER 23, 2023

RUNAWAY View this post on Instagram A post shared by RUNAWAY (@runawaythelabel) You could repost a joke you saw on Twitter, or you could rebrand a classic Halloween gag with your own colors, fonts, and watermark. Anderson (@itsryandanderson) What if your feed was just all ghost content all month? Just spitballin’ here.

Examples 102

Examples Social Media HootSuite Instagram 102

Hootsuite

APRIL 25, 2023

And since 46% of those users are between the ages of 25 and 44, there’s a big pool of people at prime home-buying age. But when you consider that LinkinIn also has a much higher lead conversion rate than either Facebook or Twitter, it starts to look like an attractive place to find new clients, too.

Real Estate 98

Real Estate Platform Social Media HootSuite 98

Keyhole.co

FEBRUARY 26, 2024

The account has playlists to make specific information like How Tabs Chocolate is different from regular chocolates in the market Why couples love the brand Where to buy Tabs Chocolate Tabs also runs a Facebook page to amplify their UGC to a broader audience. Oliver believes, “Customers are afraid to buy.

Social Media 59

Social Media Strategy UGC Influencer 59

Hootsuite

JANUARY 9, 2023

Bonus: Download 4 free, customizable social media contest templates to help you get started promoting your contests on Instagram, Twitter, and Facebook. Hint: a lottery includes any contest where participants are required to spend money to play, i.e., buy a product. What is a Facebook contest? Get the template now! Source: Facebook.

Examples 28

Examples Facebook HootSuite Collaboration 28

Sprout Social

OCTOBER 30, 2023

Consumers expect brands to treat them like friends (or at least friendly acquaintances) by being attentive and personal, not ignoring their messages while spamming their feed with posts. Like this Post on X (formerly known as Twitter), where a mourning pet owner shares the card and flowers she received from Chewy.

Social Media 124

Social Media Marketing Loyalty Collaboration 124

Buffer Social

OCTOBER 4, 2023

LinkedIn is 277 percent more effective at generating leads than Facebook and Twitter. Plus, 82 percent of consumers are more likely to trust a company whose leadership team engages on LinkedIn — and 77 percent are more likely to buy from them. There’s no doubt doing so is incredibly powerful.

LinkedIn 128

LinkedIn Brands Template Templates 128

Oktopost

JULY 20, 2023

In some ways, it was clear where it was all headed; in others, the marketing and sales execs of the 80s couldn’t have dreamed of the level of insight and details we could extract from a CRM in 2023. Social media offers everything from visibility, brand monitoring, customer connections, dialogue, lead generation, the list just goes on and on.

Social Media 62

Social Media Social Media Management Team B2B 62

Hootsuite

MAY 9, 2023

sothebysrealty [link] pic.twitter.com/4WOv0knPcU — Sotheby's International Realty (@sothebysrealty) April 26, 2023 3. But polluting your client’s feeds with constant listings may lead to lost followers and engagement. Engel & Völkers Buying a home is about more than just a stunning property. Your next home.

Real Estate 88

Real Estate Social Media Marketing HootSuite 88

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. Behavior research from GWI suggests that the main ways for brands to win over consumers in 2023 and beyond include: Offering convenience through clarity and approachability.

Content 222

Content Marketing Loyalty Collaboration 222

Sprout Social

JUNE 27, 2023

We talked about his approach to marketing through award-winning content like the “Define Your Load” campaign with Steve Burns, which earned a Cannes Lion for B2B Creative in the Challenger Brand category in June 2023. There is no silver bullet to getting buy-in for risks—big or small. Do your sweeps, plan your content, experiment.

Travel 93

Travel B2B Automotive Campaign 93

Keyhole.co

JANUARY 1, 2023

Looking for the best Twitter analytics tools? We’ve identified a list of the top 11 free and paid Twitter analytics platforms to help you determine which tool is the best for your business. Why do you need a Twitter analytics tool? Twitter has always been a challenging platform for businesses.

Analytics 52

Analytics Tools Twitter Brands 52

Hootsuite

JULY 13, 2023

And then maybe one day, buy one of these sick mugs? You can share your amazing pitch with a hyper-segmented audience — ideally, the people most likely to buy from you. The next time someone complains on Twitter that the shoelaces of their New Balances are too long, you can swoop in and humbly suggest your product as an alternative. (Or

Social Media 98

Social Media HootSuite Analytics Newsletter 98

Social Media Strategies Summit

JUNE 7, 2019

90% of customers say video helps them make buying decisions, while 64% of customers say that seeing a video makes them more likely to buy. Currently, 49% of consumers connect with branded videos on Facebook, 32% on YouTube, 24% on Instagram, 22% on Snapchat and 22% on Twitter ( Forbes ). billion by 2023.

Trends 148

Trends Video Hubspot Marketing 148

Buffer Social

DECEMBER 6, 2023

For me, it was LinkedIn and X (formerly Twitter).  — Gaetano 🇺🇦 (@gaetano_nyc) April 12, 2023 This was my most “viral” post of all time (on X).  If you want a good sense of who your target audience is, scroll your ‘For You’ feed. " Pause. A thread on how to answer.

Analysis 88

Analysis Twitter Meme Hashtag 88