Social Media Strategies Summit

MAY 11, 2023

User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. According to TINT , three-quarters of consumers find reviews and testimonials submitted by real people more credible than brands talking about themselves.

Education 174

Education Examples UGC Content 174

Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

Keyhole.co

SEPTEMBER 13, 2023

Hashtags are great for getting your brand noticed on Instagram. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. The more engagement your content attracts on different explore feeds, the better visibility your brand gets on Instagram.

Hashtag 52

Hashtag Trends Instagram UGC 52

Keyhole.co

MARCH 24, 2024

billion in revenue in 2023. The brand also talks about offbeat places around the world and what makes them unique. The regular contests create excitement, spreading brand awareness and driving increased engagement to the posts. The brand also posts influencer content and shares UGC on TikTok. Let’s find out.

Communities 59

Communities Social Media Strategy UGC 59

Keyhole.co

SEPTEMBER 13, 2023

A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. You can categorize your content, simplify discoverability, and expand brand awareness to a larger audience by using industry-relevant hashtags. With over 1.7 That’s where the right TikTok hashtags can help you.

Hashtag 52

Hashtag Trends UGC How To 52

Keyhole.co

NOVEMBER 2, 2022

billion by 2022, Tiktok is undoubtedly the most powerful platform for brands to build a loyal and engaged audience. How to increase TikTok Engagement Rate in 2023? It’s no wonder that 52% of marketers using TikTok as a part of their marketing plan and looking to increase their investment in 2023 and beyond. With over 1.2

Engagement 52

Engagement Hashtag UGC Trends 52

Sprout Social

APRIL 6, 2022

And product-based brands are flocking to this new technology in droves, with 73% of businesses currently selling on social platforms. In the following paragraphs, we’ll take a look at six examples of notable brands that are taking advantage of Facebook Shops to reduce friction in the buying process and drive sales.

Examples 111

Examples Brands Facebook Retail 111

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. However, social media is also the fastest-evolving channel.

B2B 117

B2B Trends Social Media UGC 117

Sprout Social

JANUARY 19, 2023

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. And with metaverse investments surpassing $120 billion dollars in early 2022—more than double the investment in 2021—brands can’t afford to avoid resolution.

Brands 115

Brands Avatar How To Privacy 115

Keyhole.co

MAY 25, 2023

You can use relevant hashtags for your post or your brand. Keyhole can help track Instagram hashtags for UGC, influencer campaigns, and competitor analysis. You can also use this app for tagging other users and brands on Instagram. Tag other users and brands in your posts by typing “@” followed by their username.

Features 52

Features Instagram Geotagging Hashtag 52

Social Media Strategies Summit

JANUARY 5, 2023

Facebook has plateaued since 2021, adding fewer than 50 million new users throughout 2023 (vs. We’ve rounded up five key social media trends for 2023 to help you do that. In 2023, we expect more and more brands to combine these two trends by producing a more significant proportion of short-form, vertical video content.

Trends 298

Trends Social Media UGC Marketing 298

Keyhole.co

SEPTEMBER 12, 2023

Users get accurate reports on where they stand among the top-performing brands. With account tracking, you can find the most influential voices in your followers and turn them into brand advocates. From measuring engagement metrics to running competitor analysis, Keyhole does it all with just a few clicks.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Audiense

MARCH 9, 2023

But with the current global economic downturn, how much are consumers really willing to spend on luxury travel in 2023? We all enjoy the finer things in life.

Travel 27

Travel UGC Influencer Brands 27

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Save time and easily promote your brand with a professional design. 16 engagement post ideas for 2023 Facebook isn’t dead.

Engagement 110

Engagement UGC Facebook HootSuite 110

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. If the comments are positive, then your brand has won some free publicity that will win you new customers.

Examples 59

Examples Brands Sentiment Reputation 59

Keyhole.co

OCTOBER 16, 2023

Branded hashtags A branded hashtag is a hashtagged phrase a brand creates and uses on social media. Branded hashtags A branded hashtag is a hashtagged phrase a brand creates and uses on social media. Coca-Cola’s #ShareACoke is a notable example of a branded hashtag. Here’s how: 1.

Hashtag 52

Hashtag Instagram How To UGC 52

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 148

Small Business Influencer Collaboration Marketing 148

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 147

Small Business Review Influencer Collaboration 147

Buffer Social

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. If you haven’t started getting your marketing plan together, there’s still time — Black Friday in 2023 is on November 24th, and Cyber Monday, the 27th.

Examples 92

Examples Campaign Discount Marketing 92

Hootsuite

MAY 1, 2023

Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. Higher-quality content: Clear workflows ensure your content is accurate, up-to-date, and offers the best possible reflection of your brand.

Template 134

Template Templates Social Media Tips 134

Keyhole.co

OCTOBER 16, 2023

Coca-Cola has developed a reputation as an iconic global brand owing to their purpose — Refresh the world. Source: Coca-Cola Instagram Carousels offer a dynamic approach to storytelling, making it possible to delve deeper into brand stories, collaborations, or product launches. Because of this, they have earned brand loyalty and trust.

Strategy 69

Strategy Social Media Loyalty UGC 69

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. A recent survey reveals Instagram is the “ #1 platform ” for building brand relationships. What is an Instagram giveaway?

Instagram 52

Instagram UGC Hashtag Guidelines 52

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 78

Small Business Review Influencer Collaboration 78

agora pulse

DECEMBER 13, 2018

I also see 2019 as the year when brands align their storytelling with enacting positive social change. And almost two-thirds of millennials and Gen Z express a preference for brands that stand for something. 80% of audiences would rather watch a live video from a brand than read a blog. Live Streaming Gets Authentic.

Social Media 132

Social Media UGC Adwords Influencer 132

Keyhole.co

AUGUST 16, 2023

Since your social media followers are already interested in your brand, use that opportunity to invite them to join your subscriber list. For example, if you have a fitness brand, you can produce videos and content about effective workout routines, healthy recipes, and lifestyle tips to cater to your health-conscious audience.

Campaign 52

Campaign Social Media Marketing Metrics 52

Buffer Social

OCTOBER 11, 2023

” In a nutshell: LinkedIn’s Top Voice and Community Top Voice badges are well worth having if you’re serious about building a personal brand and cementing yourself as a thought leader in your industry.   We have several articles that take a deep dive into the world of personal brand building and growing on LinkedIn.

LinkedIn 116

LinkedIn Badge Communities How To 116

Hootsuite

MAY 16, 2023

Jeff Bezos is credited with saying “Your brand is what people say about you when you’re not in the room.” It’s about listening to what customers say, learning from their feedback, and responding in a way that builds trust in your brand. It includes ways to humanize your brand and promote the positive vibes your fans share.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Keyhole.co

APRIL 26, 2023

Determine what you want to achieve from your Instagram account, such as increasing brand awareness, driving traffic to your website, or boosting engagement rates. By using Keyhole, you can gain a deeper understanding of your audience, monitor your brand’s performance, and track the success of your Instagram campaigns.

Template 52

Template Templates Analytics Report 52

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. Because, yeah, we do give a darn about our brand reputation. But in 2023, social media gives brands a unique opportunity to manage their reputations on the front lines. What is brand reputation? And you should too.

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

MAY 11, 2023

Instagram has become a go-to platform for brands looking to reach a wider audience, build their brand, and drive sales. Instagram marketing is one aspect of the digital marketing process that uses the popular social media platform, Instagram, to promote a brand, product, or service. Track your branded hashtags with Keyhole 5.

Instagram 52

Instagram Strategy Marketing Hashtag 52

Hootsuite

MAY 9, 2023

The three types of content distribution channels Owned “Owned” channels are ones that your brand has ultimate control over. dollar invested in email marketing, brands earned $36 back. Still, it’s not uncommon for brands to distribute podcasts on their websites. A 2020 Statista survey found that for every U.S.

Tips 98

Tips Content HootSuite UGC 98

Convince & Convert

JANUARY 18, 2024

They’re your most loyal consumers and your biggest advocates yet when you think of fans, you don’t automatically think of brands. While this provides awareness and PR to the brand, that’s as far as it goes. Though there are brand loyalists out there, we wouldn’t go so far as to call them a fandom. It’s superficial.

Brands 128

Brands Sports UGC Influencer 128

Sprout Social

NOVEMBER 14, 2023

According to this year’s Sprout Social Index™ , the number one reason consumers follow brands on social is to stay informed about products and services. But at the same time, the Index also found that authentic, non-promotional content is the number one thing consumers don’t see enough from brands. Let’s get into it.

Authentication 120

Authentication Tips Marketing UGC 120

Hootsuite

JULY 17, 2023

In 2023, the best social media tools aren’t single-purpose — they’re multifunctional. Protect your brand’s reputation Online conversations about your brand — both on your pages and off — can directly impact your brand’s reputation. Basically, the right tool can make your job a lot easier.

Social Media 70

Social Media Tools HootSuite Price 70

Social Media Strategies Summit

APRIL 6, 2023

However, it’s most popular in e-commerce, where brands can leverage influencers to recommend apparel, beauty products, tech, and more. Sure, influencer content isn’t exactly the same as UGC. Influencer marketing shows no sign of losing its appeal, with four-fifths of marketers believing it to be an effective channel.

Education 182

Education Influencer UGC Apparel 182

Keyhole.co

AUGUST 30, 2023

To streamline the process, brands need a reliable scheduling tool. In today’s article, we bring you a list of the best Instagram post schedulers and discuss how to choose the right one for your brand. This way, you can ensure that the published images, videos, and captions represent an on-brand and consistent visual style.

Instagram 52

Instagram Collaboration Hashtag How To 52

Keyhole.co

NOVEMBER 2, 2022

With over 2 billion active users , Instagram is one of the most potent platforms for marketers and brands to grow their business online. With the right engagement on Instagram, you can build your brand’s community and increase brand awareness and reach, thereby heightening your online presence.

Engagement 52

Engagement Instagram Tips Hashtag 52