Hootsuite

SEPTEMBER 25, 2023

Start free 30-day trial Average engagement rates (September 2023) Below, you’ll find the latest average engagement rates ( per post ), broken down by industry and social network. Our beginner’s guide to TikTok marketing will help you get started and connect with TikTok’s hyper-engaged community. Clear data. Not sure how?

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Industry Engagement HootSuite Analytics 125

Sprout Social

AUGUST 28, 2023

Artificial intelligence (AI) emerged as one of the hottest technology trends in 2023. Not only is it fundamentally shifting how we work but AI marketing tools are also reshaping marketing now and in the future. Read on to find out about the 10 best AI marketing tools you can use to speed up your workflows.

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Team Tools Marketing Hubspot 86

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

OCTOBER 20, 2022

Two retail trends that every business can count on in 2023 are change and innovation. That’s why we’ve rounded up the latest retail trends for 2023 and served them up in an easy-to-follow blog post. Retail industry trends are more than just blog post fodder. Here’s why you should pay attention to retail trends for 2023.

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Hootsuite

MAY 15, 2023

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about.

Social Media 92

Social Media HootSuite Guidelines Marketing 92

Ignite Social Media

SEPTEMBER 25, 2023

Want the inside scoop on how to effectively leverage influencer marketing for your beauty brand? Over at our sister company Carusele, our influencer marketing experts just shared their top 15 tips for beauty brands looking to maximize their influencer marketing results. Check out the full post over on the Carusele blog today.

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Influencer Brands Marketing Embedding 113

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). What about in 2023? His experiment found that, in 2023, dark social accounts for: 100% of TikTok profile clicks. Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Welcome to dark social.

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HootSuite URL Analytics Forums 120

Buffer Social

JANUARY 23, 2023

Here are four examples from small businesses and content creators who’re implementing new social media strategies in 2023. Choosing to prioritize the right social networks for your goals Jack Appleby is a social strategist, writer, and marketer who has developed his own personal brand through his Twitter account specifically.

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Small Business Social Media Strategy Authentication 113

Hootsuite

OCTOBER 27, 2022

What’s the best ecommerce platform to use for 2023? We’ve come up with our list of the top four ecommerce platforms for businesses to use in 2023. Best ecommerce platforms for selling in 2023. With so many ecommerce platforms on the market, choosing the right one can seem daunting. But have no fear!

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Platform Startup Price Open Source 83

Ignite Social Media

DECEMBER 14, 2022

Here are some tactics to consider to get the most out of social media marketing during this special time of year. This content can be posted in a blog post or video and then shared on social media. Our favorite and most effective by far, Influencer marketing. Stay Ahead: Plan for 2023. Here are some last-minute tips.

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Social Media Strategy Marketing Hashtag 161

Proactive Report

DECEMBER 2, 2022

Visual content has been an important part of any brand, marketing or promotional campaign since cave dwellers etched stories of their conquests on the walls of their homes. That applies to everything from your branding look and feel, all the way to seemingly insignificant things like an image that accompanies a blog post.

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Trends Content Startup Small Business 59

Hootsuite

JUNE 5, 2023

Hello, fellow tweeters, creators, and marketers! Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. It pleases me to introduce a guide to Twitter Blue.

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Badge Twitter Cost Price 84

Hootsuite

SEPTEMBER 6, 2023

Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). This blog post covers frequently asked questions and what kinds of answers employers are looking for. Say, for example, the Hootsuite blog.

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Social Media Management Questions Social Media HootSuite 102

Sprout Social

SEPTEMBER 18, 2023

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. Do your research You need to be aware of the market conditions to allocate the right marketing budget.

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Marketing How To Sample Samples 130

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. In this article, we dive deep into the benefits of influencer marketing, and ones that matter the most to your C-Suite. Plus, the three critical components of an effective influencer marketing strategy you need to know.

Influencer 105

Influencer Marketing Collaboration ROI 105

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

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Social Media Tips HootSuite Marketing 121

Keyhole.co

JUNE 26, 2023

On top of campaign tracking, influencer marketing, and social listening, you can also schedule and publish your social media posts on one platform. In that case, you have to tweak your content marketing strategies to head in the right direction. The post How To Calculate Engagement Rate In 2023? appeared first on Keyhole.

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Engagement How To Metrics ROI 52

Keyhole.co

JANUARY 18, 2024

Unbelievably, Stanley went from US$70 million in annual sales in 2019 to US$750 million in 2023. And behind this apparent miracle is a stroke of online marketing genius. This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Instagram: 741.7K Facebook: 255K YouTube: 12.1K

Influencer 59

Influencer Social Media Strategy Marketing 59

The Realtime Report

OCTOBER 27, 2023

Instagram Influencers with Up to 100K Followers have the Highest Average Engagement Rate of 6.89% Marketers are willing to dig deep into their pockets to promote on Instagram. However, working with the right influencer is critical to engage with the target audience and run a successful Instagram marketing campaign.

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Influencer Engagement Instagram Survey 91

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. This has made producing social media content a top priority for 95% of B2B marketers. Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing.

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ROI B2B Social Media How To 52

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Target audiences Determining target audiences is an essential part of any social media strategy, as they may differ from your brand’s normal key markets. Altering existing strategies can be difficult, too.

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Template Templates Examples Social Media 52

Keyhole.co

APRIL 25, 2023

A higher growth rate means your marketing team is on the right track, launching intuitive and engaging campaigns. You can even download and share them as reports for marketing ROI overview. 2023) appeared first on Keyhole. At the same time, a dip might need some optimization tweaks. Why should I track follower growth rate?

Instagram 52

Instagram How To Collaboration Hashtag 52

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Here, you get instant access to brand mentions across social, news, blogs, videos, etc. With a user base of over 4.59

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Tools Social Media Curata Price 52

Keyhole.co

SEPTEMBER 12, 2023

So, if you’re a marketer trying to analyze their competitor’s account or if you’re trying to identify new customers, you must learn how to advance search on Twitter. Let’s say you are a beauty brand conducting market research for your new lipstick range. You can identify frequently reported issues and solve them quickly.

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Twitter Hashtag Trends Sentiment 52

Proactive Report

OCTOBER 30, 2023

2023 is almost over. It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. The current economic climate is still in flux and the possibility of a recession remains a possibility.

Trends 72

Trends Marketing Wikipedia Survey 72

Keyhole.co

APRIL 18, 2023

This is just one instance of how Instagram metrics can be an absolute game-changer for chalking out a marketing strategy for your brand. By tracking and analyzing these metrics, brands can make informed decisions about their content strategy, posting schedule, audience targeting, and overall Instagram marketing approach. Here you go.

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Metrics Instagram Hashtag Sentiment 52

Keyhole.co

SEPTEMBER 20, 2023

Create valuable and engaging content How do you make your brand identity memorable and valuable to the target market? Create blog posts and articles around issues your brand aims to solve. Engage with your audience Maintain regular communication with your audience through emails and social media marketing.

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Reputation Brands Construction How To 59

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

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Analysis Sentiment Marketing How To 103

Ignite Social Media

MAY 26, 2023

Writing is no exception; AI can be used to generate content for marketing campaigns or automate blog entries. Data — Source data or examples From that, here’s a well-written prompt you can use: Imagine you’re a full-time content creator working at a social media marketing agency (tone). To whom is the content for?

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Content How To Social Media Management Social Media 78

Keyhole.co

NOVEMBER 2, 2022

Even though there is no sure-shot path to success for TikTok marketing, following these 9 growth hacks can help you attract your target audience’s attention and drive more engagement on TikTok. How to increase TikTok Engagement Rate in 2023? Inculcate storytelling into your marketing strategy. following on TikTok.

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Engagement Hashtag UGC Trends 52

Ignite Social Media

MARCH 31, 2023

contact us View our blogs for more social media marketing resources. And by now every social media marketer should have outlined… Read More What Does the Talk on TikTok Ban Means for Brands? And by now every social media marketer should have outlined… Read More What Does the Talk on TikTok Ban Means for Brands?

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Team Policies Resources Construction 78

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing? In fact, it’s quite the opposite.

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Strategy Brands Content UGC 122

Webbiquity SMM

APRIL 4, 2023

Learning : YouTube (used by 66% of adults according to a study we fielded in February 2023), Reddit (used by 11%), and LinkedIn (used by 14%) are primarily associated with finding information. Alpha-Diver is market research firm that applies neuroscience to more deeply understand marketplace behavior.

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Social Media Reddit LinkedIn Research 220

Sprout Social

JULY 14, 2023

An effective way to achieve this is through sales and marketing alignment. The new reality is that sales and marketing are continuously and increasingly integrated. Marketing needs to know more about sales, sales needs to know more about marketing and we all need to know more about our customers.

Collaboration 76

Collaboration Marketing Team Hubspot 76

Social Media Strategies Summit

JANUARY 5, 2023

Facebook has plateaued since 2021, adding fewer than 50 million new users throughout 2023 (vs. To get the most bang for your social media marketing buck, you need to keep up with the latest user behavior, functionality, and technology developments. We’ve rounded up five key social media trends for 2023 to help you do that.

Trends 298

Trends Social Media UGC Marketing 298

Keyhole.co

MAY 25, 2023

Suppose you’re an online university marketing and promoting a list of best online marketing degree programs. 14 Instagram Analytics Tools [Free Included] To Track IG Metrics In 2023 Frequently Asked Questions 1. Can I use Instagram's video features for marketing my business? Absolutely!

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Features Instagram Geotagging Hashtag 52

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. billion monthly active users , the platform presents a vast audience for content creators and marketers. This way, you can set realistic and accurate performance goals, increasing your marketing ROI.

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Metrics Analytics YouTube Video 52