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2023 Average Engagement Rates for 13 Industries [STATS]

Hootsuite

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Did your target audience love your campaign, or was it a flop? 1 Analytics Tool for Growth Beautiful reports. Now you’re looking at your performance report, wondering what the numbers actually mean.

Industry 125
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How Social Media Managers Can Set Measurable Goals for 2023  

Ignite Social Media

And by now every social media marketer should have outlined their 2023 goals. Effective social media campaigns aren’t created overnight. And just like a giant snowball, take all those lessons you learned in 2022 and roll them into your 2023. Create an Action Plan ‘What is it that you want to achieve for 2023?’

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How to use Google Analytics for stronger social media reporting

Sprout Social

That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights. Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics.

Analytics 138
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How to use AI analytics for targeted business decisions

Sprout Social

Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence.

Analytics 111
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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Those are among the many questions answered in the Content Matters 2023 Report from WordPress VIP. The economy (16%) and analytics (12%) trail considerably at second and third. Affiliate sales support independent publishing.

Research 257
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Helpful Insights for Brands to Shape Up Their 2023 Social Media Marketing: Ignite’s Most Popular Blog Posts

Ignite Social Media

We’ve rounded up some of our insightful content to help shape your 2023 social media marketing strategies by highlighting the blog content that readers found most helpful in recent months. . In 2023, it’s time to do better and know better. Only then can you be truly effective in your marketing campaigns. .

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TikTok Analytics Guide 2023: Essential Metrics & Tools To Track

Keyhole.co

The underlying secret lies in deciphering TikTok analytics. TikTok analytics open doors to content optimization and your week-on-week progress. What is TikTok analytics? TikTok analytics are metrics that depict the success of a TikTok account. Tap on the Analytics option. Select View Analytics from there.

Metrics 52