Jon Loomer

JANUARY 3, 2024

Here’s how publishing a video every day helped me grow on TikTok… I first committed to short-form video with TikTok in mind in September of 2022. With a combination of a crazy number of videos and some ads during the final three months, I grew to 5,700 initial followers. We see this with Meta ads, too.

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Video Publishing Course Platform 133

Jon Loomer

DECEMBER 30, 2023

The impact of short-form video is huge… You may know the story of my journey during the past year, but it’s worth repeating. Just over a year ago, I committed to short-form video because my business needed a jump-start. The most popular reason is my videos. It’s because of the videos. But it’s worth it.

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Video Survey Meeting Trends 121

Sprout Social

AUGUST 2, 2022

So what’s hot on YouTube in 2022? In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. Short-form video. If you yourself are not binging TikTok videos daily, you likely know a Gen Zer who is. Live videos.

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YouTube Trends Strategy Content 137

Direct Marketing Observations

MAY 13, 2022

I could probably have shortened this post up dramatically though by just saying that Tik-Tok will be THE platform of 2022, but what’s the fun in that? As 2021 dry-heaved to a thankful close we had no choice but to be optimistic in 2022. What has 2022 brought to us all? Simply put, more of more. It’s a necessary evil.

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B2B Social Media Conversation Platform 112

Ignite Social Media

OCTOBER 14, 2021

As your social media teams gear up for 2022, keep in mind the three trends below as a good place to focus your social commerce optimizations. #1) Repurpose the full video, or even snippets of your video, by publishing the content across other social media networks. 1) Digital Storefronts for Direct Purchases. 3) AR Integrations.

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Trends Hosting Team Resources 181

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics. Blood-sucking villains.

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Statistics Social Media Video Marketing 141

Sprout Social

DECEMBER 7, 2021

Here are their predictions on what’s in store for the future of social media marketing in 2022. Will 2022 be the year we say goodbye to job listings that ask SMMs to do it all and then some? Your audience will take center stage… In 2022, engagement will have to go beyond liking posts and responding to comments.

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Social Media Marketing Social Media Management Trends 145

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. Is TikTok a good marketing opportunity for businesses in 2022? Is TikTok a good marketing channel?

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Trends Strategy Marketing Authentication 147

SocMed Sean

FEBRUARY 10, 2022

Because of that, Instagram should continue to be a part of your marketing strategy in 2022. Reels operates similarly to TikTok by utilizing full-screen videos. For instance, colleges and universities have the opportunity to post pictures and videos showing labs, sports and campus activities.

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Instagram Strategy Marketing Metrics 162

The Realtime Report

MAY 16, 2022

Trends in 2022 and Beyond. This trend is set to continue into 2022 as over two-thirds of businesses plan to maintain or increase their spend on digital transformation this year. This trend is set to continue into 2022 as over two-thirds of businesses plan to maintain or increase their spend on digital transformation this year.

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Trends Policies Research Video 91

SocMed Sean

JANUARY 20, 2022

The question now, in 2022, is: “is that strategy still effective?”. Is Pinterest Still a Good Use of Time in 2022? Can you still do that in 2022? So… Is Pinterest Still Worth It in 2022? The post Why Do People Still Use Pinterest in 2022 and Should You? Popular Uses for Pinterest. The honest answer is… it depends.

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Fashion iPhone Travel Posterous 130

Likeable

DECEMBER 21, 2021

While it may still feel like 2019 to most of us, 2022 is right around the corner. This trend, along with influencer marketing, video content, and mobile optimization, will continue to be a huge part of the new year. According to Business Insider , influencer marketing is set to become a $15 billion dollar industry in 2022.

Trends 90

Trends Mobile Influencer Metrics 90

Forbes Social Media

SEPTEMBER 2, 2023

The video has gone viral on sites like X, formerly known as Twitter, with many people insisting the fire tornado is something that’s happening this year.

Video 108

Video Sites Twitter Social Media 108

SocMed Sean

MARCH 29, 2022

You can entertain yourself by opening Snapchat and checking out videos of just about anything, like celebrities, food, fashion, gags, travel, and lots more. You can also use it to send images and videos to your family and friends. The post How do I deactivate my Snapchat account in 2022? Yet Snapchat has a dark side.

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Notification Construction Features Data 130

Hootsuite

DECEMBER 15, 2021

If you’re looking for inspiration, read on: we’ve put together a guide to the best TikTok trends of 2022. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. 14 of the most important TikTok trends of 2022. What is a TikTok trend? Edgy humor.

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Trends HootSuite Fashion Video 142

Hootsuite

SEPTEMBER 23, 2022

7 social media writing tips for 2022. Our audience on TikTok is more casual, so we give them videos that speak to the fun and authentic side of our brand.”. of Natural Resources (@waDNR) September 20, 2022. Some networks rely on words more than they do on images and videos. It really comes down to the language you use. .

Social Media 145

Social Media Tools Tips HootSuite 145

Sprout Social

SEPTEMBER 21, 2022

In fact, recent data from Sprout Social shows 98% of consumers plan to make at least one purchase through social media in 2022. Other Instagram shopping features include product tags in photos and videos, product catalogs, product detail pages, product launches and checkout on Instagram. Showing them in video end screens.

Retail 125

Retail Apparel Discount Fashion 125

Ignite Social Media

JULY 15, 2022

What TikTok Commerce Looks Like in 2022. In March of this year, eMarketer hosted a TikTok Commerce 2022: Strategies for Success webinar. Don’t be overly promotional – TikTok claims that most of the best-performing video contains content that is unrelated to the product, but brands feature it in a native and nonpromotional way.

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Affiliate marketing Instagram Feed Feedly 91

Sprout Social

FEBRUARY 16, 2022

The YouTube algorithm is designed to help viewers find videos they want to watch and maximize long-term viewer satisfaction. The YouTube algorithm before 2022. As a result, these changes had a direct impact on the videos that were posted and how users came across them. billion YouTube users worldwide. 2012: Watch time.

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YouTube Notification Video Trends 120

Pixlee

MARCH 30, 2022

With 250+ speakers, 600+ sponsors, and unlimited networking opportunities, Shoptalk 2022 reinvigorated in-person events, creating a space for the retail community to talk technology, trends, and consumer behavior in today’s increasingly digital world. — Katie Thomas (@katiethomaskci) March 29, 2022. pic.twitter.com/h4arsxPzck.

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Trends Retail UGC Authentication 75

The Realtime Report

JULY 26, 2022

Most High Paying Freelance Jobs in 2022. 4 Video Editor. Video editing transforms raw footage into finished, polished products that meet the demands and visions of the production team. In addition to their technical skills and experience, video editors must show great creativity, patience, and a keen eye for detail.

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Consultant Skills Software Social Media Management 91

The Realtime Report

JUNE 27, 2022

Bobby Kotick’s Activision Blizzard Games Among Top 10 Most Played in 2022. Call of Duty Warzone and Vanguard, produced through Bobby Kotick’s Activision Blizzard video game company , are in big demand with gamers. Here are the Top 10games on NPD Group’s PlayerPulse List of 2022 Q1: NBA 2K22. Call of Duty: Vanguard. The Sims 4.

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Library Authentication List Process 91

BeingOptimist

JANUARY 14, 2022

So, learn how to bootstrap your SaaS startup in 2022, and this post will help you with that. You can offer the customers a product demo, video testimonial, free trial, or a discount. If you were wondering how to Bootstrap your SaaS startup in 2022, follow the seven steps above. However, T2D3 is easier said but hard to implement.

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Startup Discount Price Survey 105

Hootsuite

JULY 5, 2022

The best ways to achieve Instagram growth have changed a lot in the last year as the platform has pivoted hard towards video – especially Reels. Instagram also says , “Sharing across formats (like Reels, Stories, Instagram Video, etc.) But the distinction between in-feed video and Reels looks to be in flux. video posts.

Instagram 110

Instagram Strategy HootSuite Hashtag 110

Hootsuite

JULY 6, 2022

2022 is shaping up to be a big year for this rapidly growing industry. Here’s everything you need to know about making the most of Instagram eCommerce in 2022. Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and.

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Instagram HootSuite UGC Influencer 117

Hootsuite

MAY 16, 2022

Bonus: Get the Facebook advertising cheat sheet for 2022. One ad format —video, image, carousel, etc— doesn’t necessarily cost more than the other, but it will cost you more than it needs to if it’s not the best fit for your campaign objective. How much do Facebook ads cost in 2022? How does Facebook ad pricing work?

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Cost CPC Facebook HootSuite 94

Sprout Social

MARCH 20, 2023

At the risk of stating the obvious: Short-form video is a big deal. The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. The short-form video format is here to stay, and worth investing in for the long term. The good news?

Buy 115

Buy Video How To Template 115

Hootsuite

AUGUST 22, 2022

Go from #clueless to #confident with this complete guide to using LinkedIn hashtags, including the top tags to use in 2022. 20+ top LinkedIn hashtags in 2022. Popular hashtags change frequently and most are industry-specific, but here are the top LinkedIn hashtags by follower count in 2022. What are LinkedIn hashtags?

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Hashtag LinkedIn HootSuite Social Media Management 92

SocMed Sean

JANUARY 18, 2022

As an example, you may see “ffs” in the description on a TikTok video as a user rants about not being able to navigate through afternoon traffic in a busy city. The post New Social Media Terms That You Need To Know In 2022 appeared first on SocMedSean - Social Media Sean. What Does “Avi” Mean On Social Media?

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Social Media Avatar Hashtag Insurance 147

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Unboxing” the top 15 ideas for YouTube videos.

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YouTube Video Authentication Education 128

Sprout Social

FEBRUARY 22, 2022

A round up of expert predictions for social shopping in 2022. In 2022, TikTok will continue to make products viral, but more of this will be driven by ads and brands, now waking up to the power of TikTok.”. The post Social Shopping in 2022: Platforms, Tips and Predictions appeared first on Sprout Social. Conversation is king.

Platform 105

Platform Tips Buy Instagram 105

Sprout Social

APRIL 20, 2022

Meta announced that it plans to invest $1 billion into the creator economy by the end of 2022. Badges are available to Creators for Instagram Live videos as another way for fans to show support for their favorite streamers. Some of the newest placements include boosted posts linked to WhatsApp, Reels and in-stream videos.

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Instagram Badge Influencer Campaign 122

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Consumers can spot a sales pitch from a mile away.

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Conversation Video Tips Embedding 88

Jon Loomer

NOVEMBER 29, 2023

I talked on a couple of other videos ( here and here ) about how the increase in holiday CPMs is no longer automatic these days. While Instagram CPM increased year over year earlier in November, both Facebook and Instagram CPM were down since Thanksgiving compared to the same days in 2022. What happened to CPMs over the holidays?

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CPM Aggregator Instagram Cost 156

Forbes Social Media

JANUARY 4, 2023

For 2022, Facebook dropped by more than 25%, TikTok kept winning, and CapCut, a formerly obscure video editing software, cracked the top four most-downloaded apps in the world.

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Facebook Software Video Social Media 74

Social Media Today

MAY 5, 2022

The deals will provide new opportunities for Twitter's ad partners to reach engaged audiences in the app.

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Twitter Video Content Engagement 156

Sprout Social

APRIL 12, 2022

Here’s what you can expect from the PR landscape in 2022 and beyond. Email and video conferencing are everyday tools regardless of your role, but PR professionals use a variety of other digital platforms, too. 20 PR statistics you can’t ignore in 2022. Here are 20 PR statistics to keep in mind as you navigate through 2022.

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Statistics Skills Analytics Press Release 105