Sprout Social

JANUARY 19, 2022

Your coffee shop is launching a new seasonal blend and you want to identify your biggest competitors and the sentiment around them. OREO Cookie (@Oreo) January 7, 2022. Some social media management software even allows you to save go-to answers. How are people responding to your new product on social media?

Products 133

Products Social Media FAQ Sentiment 133

Sprout Social

SEPTEMBER 23, 2021

Using Sprout Social’s Advanced Listening tool, we analyzed 336 Tweets from July 1, 2021, to September 21, 2021, that referenced Twilight and key terms like “style” or “fashion.” More than half of these messages (54%) have a positive sentiment, 25% neutral and 21% have a negative sentiment (mainly held by skeptics of the trend’s longevity).

Retail 124

Retail Trends Social Media Fashion 124

Sprout Social

MAY 11, 2023

YouTube: In 2022, YouTube received content-level brand safety accreditation from the Media Rating Council for the second year in a row. This intel gives you the audience insights you need to create a customer-centric social strategy. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis.

Reputation 128

Reputation Tools Brands How To 128

Sprout Social

NOVEMBER 3, 2022

Social listening tools enable you to hone in on concepts and keywords to see what people are already saying. If you work in research and development, you can gauge sentiment on your existing products–or products your customers wish existed–within minutes. Leaders also need to define the roles of their social media teams.

Marketing 110

Marketing Team Social Media Skills 110

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. What is replacing Salesforce Social Studio?

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure. Learn more, including other tool recommendations, in our guide to social listening. What is Reddit?

Reddit 100

Reddit Brands Meme Forums 100

Sprout Social

MAY 8, 2023

While the US was facing inflation at nearly 8.5%, US consumers spent 18% more in March 2022 than they did two years prior. After two years into the pandemic, consumers were ready to spend similar to their pre-pandemic habits and more in 2022. Are you looking to keep a pulse on sentiment and brand health? and Wednesdays at 3 p.m.

Tourism 106

Tourism Travel Education Engagement 106

Hootsuite

JANUARY 24, 2022

Here is some of the most important raw data you can collect through social media: Engagement: Clicks, comments, shares, etc. Brand sentiment. Social share of voice. The first step to developing an effective social media data analysis plan is to establish SMART goals. sentiment analysis).

Data 94

Data Social Media HootSuite Template 94

Sprout Social

FEBRUARY 27, 2023

For some women, like Alexa Heinrich, Social Media Manager at St. Lisa Richards, CEO and Creator of the Candida Diet, echoes this sentiment, saying, “Women’s History Month is a reminder that women have always been a force for change and that we have the power to shape the future.

Social Media 115

Social Media Team Groups Groups 115

Buffer Social

JULY 13, 2022

Noting the comments you get — positive, negative, or neutral — can help you understand followers’ sentiments about your brand and your content which, in turn, enables you to connect better with them. James — Buffer (@buffer) July 11, 2022. You can read more on this here [link].

Social Media 98

Social Media Policies Team Comments 98

Sprout Social

SEPTEMBER 14, 2023

Use customer service metrics like reply time, reply or response rate and sentiment analysis to understand where your customer care excels, and where it needs work. So much so that 36% of consumers say they’ll share a negative experience with friends and family if a brand takes too long to respond, according to The 2022 Sprout Social Index™.

Strategy 121

Strategy Brands Content UGC 121

Sprout Social

OCTOBER 31, 2022

If you work in social media, staying up to date on trending meme formats is all in a day’s work. Maybe that’s why social media managers make such good memes. To celebrate your efforts, we’ve gathered the top five social media marketing memes we’ve seen this year. check your kids halloween candy.

Meme 122

Meme Social Media Social Media Management Trends 122

Hootsuite

JUNE 29, 2023

For instance: Patagonia is beloved for its commitment to the environment (it even landed at #3 on the 2022 Axios-Harris poll of the most reputable brands in America). No wonder internationally beloved toy company Lego reported a 17% growth in 2022. You don’t necessarily have to sit back and accept public sentiment.

Reputation 106

Reputation Strategy Brands HootSuite 106

Hootsuite

SEPTEMBER 16, 2022

Here, we take a look at the different kinds of social media marketing tools that will help you effectively connect with your social media audience and hit your business goals in 2022. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

Social Media 134

Social Media Tools Marketing Analytics 134

Oktopost

MARCH 28, 2022

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. Here’s a side-by-side comparison of all the best Hootsuite alternatives in 2022: ?

HootSuite 99

HootSuite Tweetdeck Social Media Management Comparison 99

Social Media Strategies Summit

FEBRUARY 8, 2023

The internet is packed with advice for social media managers. The trouble is, only some of those articles consider the unique challenges faced by higher ed social media teams. You might have a small team, serious time constraints, and dozens of accounts to manage.

Social Media 202

Social Media Google Tips Template 202

Keyhole.co

FEBRUARY 13, 2022

Here are the top 25 social media analytics tools in 2022: Keyhole AgoraPulse Oktopost Brandwatch BrandMentions Meltwater Reputology TapInfluence Hootsuite NetBase quintly Rival IQ DashThis Sprout Social Socialbakers Brand24 Mention Followerwonk Iconosquare Audiense Tailwind TweetReach Falcon.io Viralwoot.

Analytics 52

Analytics Social Media Tools Price 52

Keyhole.co

OCTOBER 21, 2023

This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

SEPTEMBER 5, 2023

By using a social media management platform like Sprout, you can quickly gather and explore detailed data, and generate automated, presentation-ready reports. Even the most optimized social workflow will be underutilized if other departments aren’t tapping into it. competitive intel).

Social Media 128

Social Media Social Media Management Team Collaboration 128

Sprout Social

DECEMBER 19, 2023

In the early days of social media customer care , speed was the most critical performance metric. In 2022, 77% of consumers reported expecting a response from brands within 24 hours—with 13% expecting a response in mere minutes, according to The Sprout Social Index ™. when you walk in the door.

How To 106

How To Survey Social Media Management Training 106

Oktopost

JUNE 28, 2023

So, whether you’re feeling stuck or just want to keep the momentum going, here are the best strategies for social media publishing that drive engagement and kickstart conversions. Jump to Section Be ‘the Active One’ Be ‘the Funny One’ Be ‘the Smart One’ Be ‘the Chatty One’ Be ’the Sentimental One’ What to Choose?

Social Media 62

Social Media Engagement Strategy B2B 62

Oktopost

MAY 2, 2023

All of this – and more – can be solved by a commitment to social listening. So far as social media management is concerned, it’s at the very foundations, underpinning your entire strategy now, then, and far into the future. What is social listening? By 2021, almost half of marketers had embraced social listening.

Sentiment 62

Sentiment B2B Trends Social Media Management 62

Oktopost

APRIL 10, 2023

While customers will only ever be on your website some of the time – and, often, for a specific purpose – visits to social media are far more spontaneous, far less structured, and, typically, far more regular. Social media strategies need to be flexible – ready to adapt to the changes that will inevitably happen.

Social Media 62

Social Media Publishing Social Media Management Platform 62

Keyhole.co

MAY 19, 2022

Create & share social media reports in minutes. If your social media marketing strategy involves multiple tools like Google Analytics, social media management tools, or analytics platforms, retrieving data from each of them becomes a pain. Say goodbye to the spreadsheet. REQUEST A FREE DEMO. #2.

Report 59

Report Social Media Tools Price 59

Sprout Social

MAY 8, 2023

While the US was facing inflation at nearly 8.5%, US consumers spent 18% more in March 2022 than they did two years prior. After two years into the pandemic, consumers were ready to spend similar to their pre-pandemic habits and more in 2022. Are you looking to keep a pulse on sentiment and brand health? to noon and 1 p.m.

LinkedIn 106

LinkedIn Tourism Travel Education 106

Sprout Social

AUGUST 3, 2022

From popular creators to celebrities to corporations, social media has become the face of the public apology. Social media managers and communication professionals must craft tactful corporate apologies—or else they risk facing even more backlash during a brand crisis. — FOLLOW @YITTY (@lizzo) June 13, 2022.

Brands 95

Brands Issues Social Media Conference 95

Sprout Social

OCTOBER 20, 2022

At first glance, this campaign doesn’t seem relevant to brand marketers–unless they’re a social media manager having a particularly bad day. We dove into Sprout’s Social Listening tool to see what audiences were saying about the hub. What’s most astonishing is a 96% positive sentiment around the topic.

Marketing 100

Marketing Resources Authentication Issues 100

Hootsuite

MAY 23, 2023

Imagine the possibilities: you’ll be able to identify trends, gauge public sentiment, and acquire fresh ideas to incorporate into your strategy. Who should use it: Content creators and marketing teams of all sizes, larger corporate marketing teams who need to track brand sentiment. Not to brag or anything.

Tools 107

Tools HootSuite Content Meme 107

Sprout Social

JANUARY 30, 2023

According to the 2022 Sprout Social Index™, 30% of consumers will switch to a competitor if a brand takes too long to respond to questions or feedback. A lifestyle brand, ban.do, managed to capture the frenzy their customers were feeling on Black Friday with a single Tweet. As a lifestyle brand, ban.do

Examples 112

Examples Brands How To Aggregator 112

Sprout Social

FEBRUARY 28, 2022

Sentiment : Get clear on how people feel about the moment using audience sentiment data, broken down into positive, neutral and negative. — Aldi Stores UK (@AldiUK) February 1, 2022. Themes : If the culture moment sparks several conversations, use themes to categorize and identify patterns in messages.

Brands 112

Brands Meme How To Advertising 112

Sprout Social

OCTOBER 3, 2023

For example, if green represents an increase in sales in one chart, it should represent a decline in negative sentiment in another chart. Image Source: Transparency.org The World’s Population at 8 Billion In 2022, the world’s population reached 8 billion. Context On its own, data can only tell you so much.

Data 96

Data Patterns CPI Analytics 96

Sprout Social

MARCH 27, 2023

For instance, the inspiration for the Year in Social campaign mentioned above started with the customer marketing insight that social marketers often feel the pressure to do more—without acknowledging how far their brand has come. Edutainment” content—social posts that entertain and educate—is perfect for this journey stage.

Campaign 128

Campaign Social Media UGC Metrics 128

Oktopost

MAY 8, 2023

If 2022 stats are anything to go by, there’s at least one new SaaS business elbowing its way onto the stage, which means things just got a little warmer, and a little more cramped. Just as trust signals fuel trust, social posting fuels authority (and, in turn, trust as well). Let us introduce you to the Internet. This is awkward.

Industry 70

Industry Social Media Brands B2B 70

Hootsuite

JUNE 21, 2022

At the beginning of 2022, TikTok creators started reporting incredible engagement, simply by posting text-heavy, seven-second videos featuring trending audio clips to beat the TikTok algorithm. We posted our video on February 2, 2022 and it went viral, clocking up 700,000 views. hootsuite scheduling on social just got a lot better ?

HootSuite 84

HootSuite Trends UGC Authentication 84

Hootsuite

APRIL 19, 2023

hootsuite Times are changing Cross-posting across all social networks is so 2022… In 2023, it’s all about taking a strategic approach to cross-posting. Some videos might work across all social channels if you think your following on each platform can benefit from them. In fact, it happens all the time. Try it free.

Social Media 145

Social Media HootSuite How To Reputation 145