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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

So much has happened that Elon Musk’s acquisition of Twitter in late 2022 feels like ancient history. According to KnowYourMeme , this trend first surfaced in 2022. The hashtag #tubegirl is edging ever closer to two billion views. Find out how at one of our upcoming Social Media Strategies Summits. billion views.

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Coming Soon to Hootsuite: Custom Posts Per Network, Month View, and More

Hootsuite

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. These upcoming product changes will help.

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Fall seasonal marketing: A guide to the (other) most wonderful time of the year

Sprout Social

— Merriam-Webster (@MerriamWebster) September 9, 2022. In September 2022, there were almost 4.4 million engagements in 2022. Golfers replied with their own fall golf photos and mentioned members of their foursome to reminisce about past games or express excitement about upcoming ones. This year, engagements hit 2.73

Marketing 103
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How Government Agencies Can Launch an Influencer Program from Scratch

Social Media Strategies Summit

Abbey targeted relevant influencers through direct messages on Instagram and Twitter, informing them of an exciting upcoming opportunity: four large super-post-panamax cranes were entering Elliott Bay in Seattle after spending several weeks traveling from Shanghai. “It She didn’t incentivize these influencers with gifts or special access.

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Twitter Social Listening Guide 101

Keyhole.co

billion in ad revenue in 2022. Enhancing customer experience: Set up alerts for specific keywords, hashtags, and brand mentions to track customer complaints and queries. Increase lead generation: Track trending topics, keywords, and hashtags. For that, you must identify the right keywords and hashtags.

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39 Instagram story ideas to boost engagement for your brand

Sprout Social

— Sprout Social (@SproutSocial) October 19, 2022. Creating a countdown leading up to an upcoming product drop or announcement builds serious hype. Besides taking customers along on the photography journey, this Story highlights upcoming products in a non-promotional way—chef’s kiss. Add custom birthday hashtag.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Liquid Death sparked conversation online after its 2022 Super Bowl ad aired. Whirlpool earned the #2 spot in the Ad Age-Harris Poll Gen Z brand tracker , which ranked brands making the most progress among ages 18-24 during Q1 of 2022. The #RIPeanut hashtag was used more than a million times on Twitter. liquiddeath. ?